Ed C.’s Post

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Triumph with marketing analytics and powerful storytelling

Ever have Alexa play music in response to an Alexa commercial? At what point does a third party merchant on Amazon drive sales through a commercial that's about how everyone can order a potato pressure cooker on Alexa by demonstrating the command that instantly buys it? That is how you turn a reach campaign into a mass direct response campaign! #satire #lazybusinessideas #amazon #alexa

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