&OR Collective’s Post

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The fashion industry stands as one of the greatest contributors to environmental pollution, in fact less than 1 percent of fashion textiles are recycled, leading to a continuous stream of products ending up in landfills or being incinerated every second worldwide. Central to our ethos is building circularity into our business model. How? Our focus has been on designing fashion pieces that outlive seasons and trends, timeless essentials that you reach for time and again for years to come. Through our innovative manufacturing technology, Technical Knitting, we utilize yarn efficiently and significantly reduce our pre-consumer textile waste from an average of 15% to less than 1%. Embracing a circular economy is not just a choice but a necessity. Through our Collective Continuum initiative, all our garments are designed with recyclability in mind, ensuring they can be recycled through our partnership with SuperCircle. To support more responsible recycling of garments as a whole, we'll also cover the cost of recycling for non &OR pieces. Source: The Business of Fashion #fashionindustry #sustainability #textilewaste

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