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Discover the power of live broadcasts in Nevion's latest research report, "Thriving Together." Uncover why live events are the top choice for TV viewers worldwide, outshining on-demand and scheduled programming. Learn how live broadcasts engage diverse age groups and offer unique opportunities for broadcasters to attract and retain subscribers. Download the full report: https://bit.ly/4caTQFf

Our findings paint a diverse picture of television preferences, emphasizing the importance of a varied programming mix to cater to different tastes and interests. The data shows that while news and information remain a top priority, there is a strong appetite for both entertainment and educational content. #TVFavorites #AudienceChoice #TelevisionTrends #AfroEyeResearch #Entertainment #MediaConsumption #AfricaResearch

Our findings paint a diverse picture of television preferences, emphasizing the importance of a varied programming mix to cater to different tastes and interests. The data shows that while news and information remain a top priority, there is a strong appetite for both entertainment and educational content. #TVFavorites #AudienceChoice #TelevisionTrends #AfroEyeResearch #Entertainment #MediaConsumption #AfricaResearch

The watershed period is the period of high listenership or viewership of radio and Tv, typically between 5 am to 10pm. Here's what the Programming Code requires of broadcasters during this period. #KnowTheCode

The Discovery Channel’s #SharkWeek continues to be a global cultural phenomenon and is the longest-running cable TV programming event. Now in its 36th year, the week-long event ends Saturday after another remarkable year of viewership from around the world. Now learn from Shark Week and find out what its success teaches about implementing powerful #marketingstrategies and learn a few #marketingtips on how to create suspense and connect with your audience. Check it out! >> What Shark Week Teaches About Marketing Success https://bit.ly/45Rbqgd #allthingsmarketing #creativemarketing

Interesting article in BROADCAST (echoed by Channel 4 today) about the death of 'mid-range' TV - the UK programming landscape is polarising to either big budget, noisy primetime shows or cheap volume plays. I'm not entirely sure of the definition of 'mid-range', but the US/Streamer strategy of slick, big budget shows with established IP doesn't always work... look at ACOLYTE and RINGS OF POWER. On the flip side, some 'mid-range' UK shows were huge successes and the incubators of the biggest talent in the world - stars like Ricky Gervais, Sacha Baron Cohen and Phoebe Waller-Bridge. Does the world not see us as a bit midrange, quaint and quirky? Aren't we tweed-clad sleuths and Time Lords, Mr Bean and waffling aristocrats? Rather than aspiring for slick blockbusters maybe we should celebrate our idiosyncrasies and have the space to make content that's a bit weird and a bit mid level - because they might turn into our biggest hits?

Three key premieres to boost your brand next month🎃

The TCA press tour, a biannual event dating back to the 1970s, involves companies spending significant sums to participate, filling panels with talent and providing meals. When successful, it fosters fruitful conversations and boosts viewership. However, participation is waning due to frustrations with the format, budget cuts, and the shift away from in-person gatherings. The latest cycle ended on July 17 after just eight days, with significant streamers like Netflix, Apple, and Amazon absent and no programming executives facing the press. #TCA #TelevisionCritics #PressTour #TVIndustry #EntertainmentNews #MediaTrends #TVPress #Broadcasting #CriticsTour #TelevisionEvents

The Rarity of Well-Done Television: A Medium of Mediocrity. Oh, television, the supposed medium of creativity and brilliance. Let's be real - finding anything well done on TV these days is like finding a diamond in a pile of rocks. It's as if mediocrity has become the standard, and truly exceptional content has become a rare species on the small screen. With a plethora.... https://ift.tt/z5VwxJ9

https://lnkd.in/dxu2JqEn The Television Critics semi-annual event used to mean something but with year round programming, technological changes and the proliferation of platforms among other factors it is pretty irrelevant and desperately needs to be reimagined. When I was in the biz TCA was a big thing and I shared some of my fondest memories on a post from my blog “Revenge of the Masked Scheduler"