We’re celebrating National Pi Day!
ApplePie Capital has the recipe that helps our exceptional brand partners and franchisees meet their ratio for growth. Here, our founder and CEO Denise Thomas explains the making of ApplePie Capital.
https://lnkd.in/dHRRYxeH
This really hits home for me
As a second-time founder, I'm currently testing prototypes for my new startup. This time, I'm focusing more on distribution and letting our users shape how the product is designed and delivered.
In my first venture, I was deeply passionate about my idea and the product itself. I believed that if the product was exceptional, it would naturally attract customers.
Now, with the experience of running a venture-backed company, I've learned that even the best products can fail without effective distribution and marketing. Success really hinges on how well the product reaches and is adopted by the target market.
Now, I'm going to ensure scalable strategies and growth channels to quickly expand our market presence and ensure our product reaches a wider audience. It's all about balancing product quality with strategic distribution to build a sustainable and scalable business.
Bukky Wonda. Thanks for the chat we had on this same topic. You brought clarity to my thoughts on partnerships. 🙏🏾
#Entrepreneurship#GoToMarket#Scalability#DistributionStrategy
Deeply researched product, growth, and career advice
First-time founders are obsessed with product
Second-time founders are obsessed with distribution
An important reminder from Rory Sutherland
Full conversation here: https://lnkd.in/gmVz7Ggt
Such a timely message! I was just relaying my own experience with distribution (and getting it wrong) earlier today with Ward Christman and HR Tech Advisor!
We’d done everything right - we did great discovery, we had a solid team develop our MVP, we launched at an industry conference and won awards!
But we missed on distribution: we were selling direct to a market that wasn’t ready for our offering. Conversely, our primary competitor had a superior distribution strategy through partnerships with large service providers. They became the platform powering the largest share of the industry.
If you’re a first time founder, don’t make the same mistake!
Oh, and now I help organizations avoid these pitfalls (and more) at Insignia Innovations, so get in touch or schedule some time with me (using the link on my profile).
#StartUps#HRTech#Founders
Deeply researched product, growth, and career advice
First-time founders are obsessed with product
Second-time founders are obsessed with distribution
An important reminder from Rory Sutherland
Full conversation here: https://lnkd.in/gmVz7Ggt
How Apple and the Internet Transformed My Business?
🎥 Curious about the evolution of digital marketing?
Discover the highs, the challenges, and the pivotal moments that reshaped Starberry’s business.
Dive into the riveting journey of Ben Sellers as he shares 40 years of tech transformation.
How did Starberry navigate these waves of innovation? 🚀✨
Don’t miss this captivating story of resilience and innovation!
👉 Watch the full video now and be inspired: https://lnkd.in/gcdZn8W4#estateagents#digitalmarketing#onlinemarketing
Big thanks to the PitchBook team for including me in their 2024 list of "Black Founders and Investors to Know" for our early work at Path. The timing of the recognition couldn't be better as we are coming off another month of strong growth. A few highlights from a strong February for the team are listed below.
User Growth: Across February, our Monthly Active Users increased by 139%.
Subscriber Growth: Across February, Annual Subscribers grew by 71% MoM, while Monthly Subscribers increased by 520% MoM.
Revenue Surge: We experienced a 148% MoM growth in revenue across February.
Profitability: While in our model we predicted reaching profitability in June/July of this year, we became profitable this month and are tracking towards another large financial milestone this March.
https://lnkd.in/dQgJQz3R
Exciting news! Our CEO, Nicole Loftus, was just interviewed about Locker by CrowdCheck, and the article is live! Discover how Locker is transforming due diligence for founders, investors, and platforms. Big things are on the horizon—be sure to check out the full interview! 👇
Read the article here https://lnkd.in/ekBjdam7
The beauty of Antler is that we get to repeatedly pitch and refine our business.
Of all the feedback we got from Pedro Aramburu Stuart and the investment committee, we really tried hard today to Show, and Not tell.
We went from saying: "We charged £100 to paying customers this week."
To: "We wanted to validate our go to market strategy and test our planned price point with our ICP. After a few conversations we landed on £100 per month."
It was clear from initial feedback, this captured the audience's attention, and told them way more:
1️⃣ We’re experimenting with a thoughtful GTM.
2️⃣ We’re already doing things that might not scale.
3️⃣ We’re talking to customers, and they are happy to pay for a 7-day old product.
4️⃣ We have rationale for charging that price point.
5️⃣ It’s not been decided by us.
It also helped we upped our slide game! And Johnny Siu delivered with drama and clarity. 🤜 🤛
Have a nice weekend.
$DJT: What Are Investors Actually Buying?
Last week, a small float and a lot of retail interest sent shares of Trump's new media company soaring into meme stock territory.
Its market cap peaked at over $10B, but has since dropped to ~$6.75B.
As Jason lays out, investors should be clear on what they're buying:
Are you getting upside in his next hit TV show? No.
Are you getting upside in his buildings? No.
Are you getting a share of his licensing revenue? No.
You're investing in a social app with ~$4.1M in annual revenue on a ~$58M loss that refuses to publish user metrics.
But, there is a way to make this company more interesting.
As Chamath Palihapitiya points out:
If Trump were to contribute a percentage of his brand licensing revenue to $DJT in perpetuity, then buying the stock would become a "longitudinal forward bet on the trump name."
#stocks#business#economy#trump#politics#startups#investing#stockmarket#djt#publicmarkets#technology#media#tech#allinpodcast
Very excited to also celebrate our 10th year in business!