Arcade reposted this
Arcade thought traditional product demos and sales pitches were boring. Which is why they designed the concept of “Demo Driven Development” with the mantra “show, don’t tell.” Since launch, over 9,000 teams have adopted Arcade to create interactive and immersive product demos, resulting in over 37,000 demos created globally in 2023 alone. We already know interactive demos work, and in Arcade’s inaugural benchmarks report, we can start to understand how to leverage key elements to maximize engagement. The report analyzed demos with over 100 views and provided the following recommendations: → Include an introduction chapter to boost play rates by 72%. → Build multiple chapters and advanced branching to increase personalization options and relevancy. → Incorporate sound as a vital extra layer of engagement, with demos featuring sound seeing 8% higher play rates. → Strategically place CTAs to facilitate higher interaction and guide users toward the intended outcome (signing up, opting for a trial, etc.). The findings couldn’t be clearer: interactive and visually engaging demos improve user engagement and conversion rates. Read the report to access more data-driven strategies for capturing and retaining customer interest through your demos: https://lnkd.in/g_fdNg3B
Today, it's 10k teams but who's counting ;) Joanne Chen we're here because you invested in us pre revenue and pushed us to make a lot of important strategic investments. Thank you for everything 🙏
Thanks for the shoutout, Joanne Chen, and for Foundation Capital's continued partnership 👊 🚀 !
Demos reviving intrigue; engagement optimized through interactive storytelling tactics.
I love this product
Thank you Joanne Chen
Certified by Joy
1moActually wildly innovative. "Show don't tell" is a fundamental principle of screenplay writing, directing, editing, and more. If ignored, it's as you deftly mention results in too much exposition. Too many 🤓"Well actually" or "According to this spreadsheet"🤓 I'm glad Arcade is harnessing one of the best insights of storytelling. To highlight the technical teams pride and joy projects. With the adept flair provided by UX/UI designers and expert pitches that are technically led or at minimum literate.