Armand Kadima’s Post

Transcript

Six years into my corporate career, I had a once in a lifetime opportunity to work with artists such as Nicki Minaj, Justin Bieber, Chris Brown, and Usher. It was a formidable opportunity to just come out of nowhere. At that point, I realized that my accounting purpose and career was here to stay. I then proceeded forward to work with other notable large companies such as Turner Broadcasting and Testing Group. I didn't realize that I wanted to pursue my entrepreneurial passions that were. Indebted in me by my father, who told me in his last words to not anything happened to our family business. At the time. I was too young to understand what that meant, but ultimately it propelled me on an entrepreneurial path that I never knew was deep down within me. I then pursued a career with my own accounting firm or branched off from corporate and started my firm to where I was using what I've learned as a corporate accountant from learning. By watching large conglomerates such as Enterprise Rent-a-car, Comcast and tends to truck build financial infrastructure to be able to embed that knowledge and wisdom into smaller enterprises who ultimately want to achieve the same level of success. In 2019, I reached the pinnacle of my career. I had generated more income in that year than I had. The previous years of my life as an accountant. But then 2020 became a very tragic not only because of COVID, but unfortunately my wife passed away in that year, giving birth to our 7th and eighth children. While in the hospital. Watching her bleed to death for three straight days, I had conversations with the doctors and the and the nurses there and and afterwards. I never received the phone call from any of them. I didn't receive any flowers, any gift cards, anything from anyone, including the hospital. So it's flabbergasting to me that a business such as a hospital that knew what had happened to my family and I did not have the compassion and empathy to. Even send just a simple gift card or basket of flowers. At that point I begin. Contemplating on my purpose as an accountant, as a business provider, as an entrepreneur, that what type of businesses do we create and formulate that we don't have any compassion for the people that we serve or our clients And it ultimately led me to. Meditate on on a rebranding of our firm because going from such a tragic experience and recognizing how. The people who were providing me a service didn't have any empathy for my family. And I maybe realized that I needed to create something different, To do something different, to choose a different path and that birth authentic currency. For me To show up as an authentic business provider, authentic entrepreneur. To be able to build relationships with clients that are meaningful, that are life altering, that are long lasting, where it's not just about the profits that we're generating as businesses. Yes, don't take me wrong, those things are important. But ultimately the relationships, the memories, the experiences that we build as we work together and achieve these phenomenal long term objectives, that's really what's important. The relationships, the love, the care, the compassion. So authentic currencies and accounting firm that is purpose driven where we build relationships with entrepreneurs by using our talents, our gifts, our expertise, along with our spirit, the human spirit, the compassion. They love the understanding the collaboration that is necessary to build something remarkable and memorable. So we look forward to working with you and partnering with you as we proceed along this path and this amazing journey of life as authentic currency, the accounting firm that is purposely driven to support you to reach your long term objectives.