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[Client Case: ARTE TV x Artefact Open Innovation] Supporting ARTE in accelerating their gen AI journey with a #masterclass and a #promptchallenge 🚀 ARTE is a European culture channel and streaming platform focused on connecting European citizens through culture. When ARTE wanted to accelerate their digital transformation, they partnered with Artefact for expert support. The company’s Executive Committee, followed by its 500 employees, attended an interactive Masterclass on #generativeAI, then experimented with the Prompt Challenge format, during which they learned how to manipulate #generativeAItools on use cases specific to their business functions. Each was followed by an intensive ideation period. 📺 Read the entire client case on the Artefact’s website: https://lnkd.in/e2TvBCA2 Artefact’s Masterclasses and Prompt Challenges aim to teach participants the value and challenges of generative #AI while leveraging collective intelligence: 1️⃣ Masterclasses offer a comprehensive understanding of #GenAI by demonstrating its capabilities, addressing concerns (e.g., AI won't replace jobs), exploring real-world #usecases, and discussing ethical, environmental, and legal issues. 2️⃣ Prompt Challenges are interactive #workshops where participants, working in small teams, experiment with GenAI use cases relevant to their job functions, enhancing their ability to use #AItools in daily tasks. 🎥 Watch the video testimonial in French: https://lnkd.in/eAUbHicy “The training went extremely well because Artefact was able to support those who were among the least experienced in using these #technologies with more advanced elements that allowed us to appeal to more experienced people,” stated Simon Oualid, Director of Information Systems - ARTE France 🤝 Book a 30 mn meeting with Vincent Asquin for all Gen AI acculturation & training needs: https://lnkd.in/eRS7YNuJ 

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