Associated Students Inc. at California State Polytechnic University, Pomona’s Post

Join Our Team with Ramadan Abu Lebbeh & Sons Co Al Nejmah Sweets as a social media moderator – with experience 1-3 year’s • Replying to comments from your customers – under your organic and sponsored content • Replying to direct messages from people • Deleting or hiding inappropriate content, competitors’ links, or abusive comments • Keeping an eye on brand mentions on other social media profiles and reacting, if necessary • Contacting the customer service team, product team, sales team – whoever can help answer a question that they themselves can’t • Watching their mobile phones for notifications from their social media platform apps – usually not just during working hours, but late at night and on the weekends (and sometimes even on vacation) • Letting the team know when there’s a need for immediate reaction (a.k.a. a brand crisis on social media) If anyone interested pls. send cv to hr1@alnejmah.com

Join Our Team with Ramadan Abu Lebbeh & Sons Co Al Nejmah Sweets as a social media moderator – with experience 1-3 year’s • Replying to comments from your customers – under your organic and sponsored content • Replying to direct messages from people • Deleting or hiding inappropriate content, competitors’ links, or abusive comments • Keeping an eye on brand mentions on other social media profiles and reacting, if necessary • Contacting the customer service team, product team, sales team – whoever can help answer a question that they themselves can’t • Watching their mobile phones for notifications from their social media platform apps – usually not just during working hours, but late at night and on the weekends (and sometimes even on vacation) • Letting the team know when there’s a need for immediate reaction (a.k.a. a brand crisis on social media) If anyone interested pls. send cv to hr1@alnejmah.com

We have certain objectives when creating advertisement. Reminding is used as one of the objectives. When we watch TV, we see that nestamolt ads are always appearing. I think they want to create customers top of mind awareness. When we have that need, it is the product that comes to our mind first. The first time I saw such an ad was Nilwala Foreign Employment Agency. Their ad is not as attractive as nestamolt ad. Primary visual attraction is there. But in their ad, mostly mentions the corporate name. By doing it continuously, the corporate name will be positioned in the minds of people. Through that, as soon as the need comes, people remember nilwala foreign employment agency. I think top of the mind awareness is important for a product that is consumed daily.

Good and on point explanation.

In public relations, timing is everything. ⏰ Take for example our ‘Love at First Height’ package with Treetop Trekking Miami and Jungle Island. 💖 From the approval process to ensuring operational feasibility, it took longer than expected - not a fault of any party involved. We started pitching the press less than 2 weeks before Valentine's Day, too late for most journalists' lead times. (We knew this ahead of time but still gave it the ‘ol college try.) The feedback we received from journalists was super positive, but timing again minimized our media coverage opportunities. Key Lessons: Early planning is crucial for PR success. Plan your holiday promotions and campaigns well in advance, especially for complex packages involving multiple parties. Be prepared to adjust your strategy and timeline. Ensure all teams involved, from marketing to operations, are in sync from the start. When timelines are tight, manage expectations with all stakeholders.  ~~~ The silver lining is we now have an excellent Valentine’s Day package that we can recycle for next year. We also have proof of concept from the great feedback we received from journalists. Curious about this package? Check out the neat Deco Drive TV segment our team secured. 📹 I’ll drop the link in the comments below. #ValentinesDay #ThinkOpposite #AttractionsPR #StrategicPR #PRLessons

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In case you are interested

💥 STONE COLD PR FACT 💥 If you’re in Public Relations, your family will never know what *you actually do.* Ever. They won’t understand how hard you work to keep your sh*t together under fire. 🔥 The multiple balls in the air. The constant pressure. 😩 The never-ending slew of deliverables and to-dos. But I know what you do. I see you. 👀 And your work matters. It moves markets. 📈 It shapes categories. You’re making your public relations clients the *best possible version* of themselves 😇 And that’s a pretty big deal. So let mom tell her friends that you “write some kind of news articles” for work. Let dad shrug to his buddies that you’re “in some kind of advertising.” 🤷♂️ This job is hard to do, hard to understand and impossible to explain if you aren’t “in it.” But if you know you know. We’re in this together. Have a killer week, fam✌️ This is the way ✊ #publicrelations

Prior to posting a job ad, it is vital that you first construct a 'position description' and then use this document to derive a 'job ad' that is; less formal and attention grabbing so that your job grabs the attention of anyone that sees it on social media/SEEK.

On this Valentine's Day, there are some parallels between this holiday and public relations: Building strong, mutually beneficial relationships is key in public relations, just as it is in love. Communication should be clear, honest, and consistent, mirroring how we express ourselves to those we care about. And remember, integrating an emotional arc in your brand's story can elevate its appeal, just like a compelling love story. Here's to applying these lessons in PR for long-term success and differentiation. Happy Valentine's Day from Engage PR! #PublicRelations #ValentinesDay #BrandStorytelling