Projected to reach a staggering $93.1 billion in 2025, the pet industry is booming. But standing out takes more than just great products — it takes ✨ strategy ✨ In our latest blog, learn how brands like BarkBox, PetSmart, and Stella & Chewy’s are setting the standard for influencer marketing success: https://lnkd.in/gRDYJhnD
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With 97% of Americans considering their pets family, it’s no surprise the pet industry hit $147 billion in 2023—and it’s still growing. 🐕 🐈 Consumers are ready to splurge on their furry friends, and pet influencer marketing is your ticket to authentic engagement and increased sales. Discover why people love pet influencers, how to find the perfect partner, and key strategies to unleash real results. 🐾
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Unlock the power of paws and turn those tails into your brand's secret weapon! Discover how to boost your brand with adorable animal stars in our latest article on Pet Influencer Marketing. 🐾✨ #PetInfluencers #MarketingMagic #BrandBoost https://lnkd.in/gwiRhJyT
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Pet influencers have highly engaged audiences that help boost brand awareness and drive powerful results. 🐶✨ Ready to form real, impactful connections? Message us today to learn more! #PetIndustry #PetInfluencerMarketing #InfluencerMarketing #PetBrand
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🌟 Pets are dreaming big this holiday season – and it’s the perfect time to make your pet products stand out! 🌟 As we approach the busiest time of the year, here’s how we help our clients capture attention and drive sales during the holiday rush: 1. Highlight seasonal benefits – Showcase how your product fits seamlessly into the holiday season. Whether it's a thoughtful gift for pet lovers or a special treat for pets, positioning your product as the perfect holiday must-have can drive more sales. 2. Leverage influencer partnerships – Partnering with trusted pet influencers is a powerful way to reach a broader, more engaged audience. Influencers bring authenticity and social proof that can help increase brand visibility and drive conversions. 3. Create urgency with limited-time offers – Nothing motivates shoppers like the fear of missing out. Exclusive holiday discounts, bundles, or flash sales can create a sense of urgency and boost last-minute purchases. With our tailored strategies, we help pet brands thrive during the holiday season and beyond. Let’s make this holiday season the best one yet! ✨🐶 #PetIndustry #Marketing #PetMarketing #PetBusiness #PetProducts #InfluencerMarketing #SeasonalProducts
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Unconventional Business Niche #1 Pets as Influencers: The Untapped Potential for Business Growth There’s a booming market for pets who can make money—are you ready to manage them? The Problem: With the rise of pet influencers like Grumpy Cat and Doug the Pug, it’s clear that pets are the next big stars of social media. However, the pet influencer industry is still in its infancy, and many pet owners struggle with managing their pets’ brand, finding sponsors, and monetizing their social media presence. How to Solve It: Pet influencer management is a niche that involves managing a pet’s social media presence, securing brand deals, and growing a following. From content creation strategies to negotiation with pet brands, the right expertise can help pet influencers thrive in this growing market. Defining Your Niche: “I help pet owners turn their pets into online superstars by managing their social media presence, securing brand partnerships, and growing their audience.” Narrowing Your Niche: Instead of managing influencers across all industries, narrow your focus to pet influencers specifically. This will help you build authority in a niche market with growing demand. Consumer Insights: 1. Over 2.4 million pets have social media accounts, and brands are eager to partner with popular pets for marketing campaigns. (Pew Research Center) 2. Pet brands spend over $5 billion annually on influencer marketing, with a significant portion dedicated to pet influencers. (Forbes) 3. 73% of pet owners would be more likely to buy from a pet brand with a pet influencer endorsement. (Petco Insights) I am going to write about unconventional niches that offer great untapped business potential. Don't just read; go ahead and build it. I am rooting for you! #Niche #EmergingNiche2025 #BuildInPublic #PetInfluencers
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Pet influencers have taken the digital world by storm, capturing the hearts of millions with their adorable antics and endearing personalities. From fluffy cats to playful puppies, these four-legged celebrities have become a staple in marketing strategies across various industries. But why are pet influencers so effective, and how can brands leverage their popularity for successful marketing campaigns? https://lnkd.in/gPjhdbzS
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Product seeding is reshaping how creators and brands connect, and this article from Influencer Marketing Hub dives deep into the top platforms making it happen. Whether it's creators looking to showcase products they truly love or marketers aiming to build authentic partnerships, this piece highlights how product seeding can boost engagement, credibility, and long-term collaboration. The article also outlines the best platforms for creators to access products that align with their audience's values, offering valuable insights for anyone navigating the creator economy. Check out the full article here: https://lnkd.in/g45CHq5A Have questions or thoughts? Join the discussion in the comments! 🤔 #ProductSeeding #InfluencerMarketing #CreatorCollaborations
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How are influencers reshaping the food and beverage landscape? Major brands are now leveraging influencers to capture consumer attention and boost sales. Consumers typically follow the flock when it comes to purchasing decisions. There is opportunity for increased profit from promotions here, awareness is key, if you know what the consumers are flocking to, you can leverage that in your pricing and promotion strategies and rules. From targeted promotions to authentic content, see how influencer marketing is changing the game. Learn more here: https://lnkd.in/g9a3cr2A (And if you don’t want to read this, South Park made a hilarious parody about Prime. Something most parents with young kids can relate to) #pricing #promotions #markdown
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To forge influencer marketing campaigns with brand safety at the forefront, it’s critical to understand your audience, investigate an influencer’s complete online footprint, and create contracts and crisis plans that protect your brand.
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Professional Photographer, Drone Pilot, Content Creator
2moThese three brands are spot on with their influencer marketing. So good!