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Measuring #CellProliferation is crucial across research fields, from basic science to #Therapeutics. In a recent Biocompare article, Fang Tian, PhD, Director of Biological Content at ATCC, discusses how ATCC leverages its cell proliferation knowledge to create human telomerase reverse transcriptase (hTERT)–immortalized primary cells. “With this unique program we keep primary cells proliferating so they continue to be physiologically relevant, and give the user more reproducibility,” she says. Learn more about measuring cell proliferation: https://ow.ly/lhGe50Toytt

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