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Every touchpoint—from your website and ads to your mobile app and venue itself—is an opportunity to tell a story, communicate your brand values, and build trust and emotional connections with your guests. Think of custom interactive maps as yet another tool in your storytelling arsenal. The key is building thematic maps that sync up with the image of your business. That means that software for map design should allow you to create maps that are branded, animated and engaging while integrating seamlessly with your mobile app. We created MapLayr to do just that since we weren’t satisfied with the options available on the market. While major players like Google Maps and Apple Maps have powerful wayfinding functionality, options for branding are extremely limited, which means your maps could stick out like a sore thumb when combined with a white-labelled mobile app. Head over to our website to learn how you can craft immersive narratives through your digital map with MapLayr. #attractions #digitalmaps #guestexperience

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