Beauty Industry Group’s Post

Hi #connections, Exciting opportunity alert: The company is seeking an Influencer Marketing Executive for #Noida who can oversee and implement influencer marketing campaigns to increase brand visibility and engagement on social media platforms. The role involves developing, executing, and evaluating campaigns that leverage influencer partnerships. Responsibilities 🔸Create and implement influencer marketing strategies that are in line with the overall marketing goals. 🔸We will identify and engage with influencers who align with our target audience and brand values. 🔸Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision. 🔸Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI. 🔸Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns. 🔸It is important to stay informed about industry trends and best practices in influencer marketing. 🔸Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits. Requirements 🔸Possessing a thorough knowledge of social media platforms and their optimal techniques 🔸Understanding influencer marketing strategies and techniques 🔸Possessing strong communication and negotiation abilities. #Interested #candidates share your resume at hrbp@ehs25.com #influencermarketing #influencer #influencers #digitalmarketing #influencerstyle #socialmediamarketing #marketing #blogger #socialmedia #influencerdigital #instagram #influencerswanted #fashion #fashionblogger #instagood #contentmarketing #influencerlife #bloggerstyle #branding #love #lifestyle #k #photography #marketingdigital #follow #marketingstrategy #business #photooftheday #model #entrepreneur

🌟 Now Hiring: Brand for Influencer Marketing 🌟 Are you a dynamic brand seeking to amplify your presence in the digital sphere? Look no further! We're on the lookout for a forward-thinking brand to collaborate with us on an exciting influencer marketing campaign. As the landscape of digital marketing evolves, harnessing the power of influencers has become essential for brands looking to connect with their target audience authentically. We're searching for a brand that shares our vision of innovation and creativity. What we offer: Access to a diverse network of influencers across various niches and platforms. Tailored influencer marketing strategies designed to elevate brand awareness and drive engagement. Comprehensive campaign management and analytics to track performance and optimize results. What we're looking for: A brand with a compelling story and a passion for making a difference. A willingness to embrace creativity and explore new avenues in marketing. Alignment with our values of authenticity, transparency, and collaboration. If you're ready to take your brand to new heights and leave a lasting impression in the digital world, let's connect! Drop us a message or email at [info@thelogomedia.com] to explore this exciting opportunity further. #InfluencerMarketing #DigitalMarketing #BrandCollaboration #Innovation #BrandAwareness #Engagement #Creativity

Let's continue our series on roles in Influencer Marketing. Specifically what should be expected at each level and what your role should entail alongside how you should be progressing.  Today we're talking Senior Influencer Marketing Executive recap on the levels: Influencer Marketing Executive (0-1 years experience)  Senior Influencer Marketing Executive (1-2 years experience)  Influencer Marketing Manager (2-3 years experience)  Senior Influencer Marketing Manager (3-4 years experience) Influencer Marketing Director (4-5 Years Experience)  Head of Influencer Marketing (5+ Years Experience) Director of Influencer Marketing (7-10 Years Experience) Senior Influencer Marketing Executive Roles   Salary Expectations: £28-34k (higher end London) What Your Job Entails: You should now have a bit of experience under your belt and should be competent in finding the right influencers you've been briefed on. Whereas the Influencer Exec role was set on sourcing the right influencers and outreaching within set parameters, you should now be adding your own suggestions to the brief - based on your experience, is the budget right? Would the typical influencer you work with negotiate at that price? Are you targeting the right platform based on the trends you are seeing? This would mean that although you are still given an overall budget to work with, you should be applying how you use it to get the best value. You'll also have a better understanding of what fair rates are, and working out what you'd be willing to pay without wider supervision. You also want to be analysing the data that comes back and making more suggestions on how to improve - what went right, what went wrong, what would we do different next time. Be analytical and be forthcoming with those suggestions to the team. Lastly you should now have exposure to contracts and have a working knowledge of the regular terms involved and make tweaks where appropriate based on the negotiations you're involved in. This allows you to be more reactive and autonomous and require less supervision from more senior members of the team. If you're at Influencer Exec level, ask your manager for a bit more control of how you're allocating budget, ask if you can oversee a contract negotiation and get involved in as many creative and analytical discussions as you can. Do these things and you'll be indicating at your next review that you're ready for the step up. Good luck :) #influencermarkeing #socialmediamarketing #influencermarketingroles

The benefit of hiring an outside *expert agency* to run your agency's (client) influencer marketing initiatives is that you can spend 𝒎𝒐𝒓𝒆 𝒐𝒇 𝒚𝒐𝒖𝒓 𝒕𝒊𝒎𝒆 𝒐𝒏 𝒃𝒊𝒍𝒍𝒂𝒃𝒍𝒆 𝒄𝒍𝒊𝒆𝒏𝒕 𝒘𝒐𝒓𝒌. That's it. That's the post. (When you hire my agency, we also find ways to organically grow those client accounts. That's right--> even more revenue.) #influencermarketing #marketingagency #outsourcing

PR vs. Advertising vs. Digital vs. Influencers Understanding the Difference & Why You Need Both for Business Success 👇👇👇 In today’s fast-paced digital world, Public Relations (PR) and Advertising are essential tools, but they serve different purposes. While Advertising is a paid promotion with controlled messaging, PR focuses on earned media and building relationships with your audience, stakeholders, and the public. Successful businesses know the importance of integrating both under a solid communications strategy. Leveraging the right tools—like Social Media, Digital Media, Influencer Partnerships, Stakeholder Management, CSR initiatives, and Reputation Management—amplifies your message and builds trust. Here’s why combining PR and advertising is crucial: 📢 Advertising delivers direct, targeted messages, driving immediate awareness and sales. 📰 PR builds credibility, nurtures long-term relationships, and enhances reputation through organic media coverage. 🌐 Digital Media ensures your message reaches a broader, more engaged audience, allowing for real-time interaction and feedback. 👤 Influencers play a critical role in modern campaigns, helping to shape brand perception and reach new, niche audiences through trusted, authentic voices. An investment in these communication tools not only maintains and enhances your brand image and strategy but also amplifies the brand’s impact on your target audience. This alignment will also provide vital support to other business units, ensuring they better reach their goals and secure a stronger ROI. Together, PR, Advertising, Digital Media, and Influencer partnerships complement each other to create a holistic communication strategy that boosts brand visibility, strengthens stakeholder relationships, and drives business growth. Incorporating all these elements in a campaign ensures consistency across platforms, whether through social media engagement, proactive reputation management, or a robust CSR program. This alignment is what elevates your business to the next level. #PublicRelations #Advertising #DigitalMedia #Influencers #BusinessGrowth #opentowork #CommunicationStrategy #CSR #ReputationManagement #BrandStrategy #ROI Written by Bahaa Fatairy

If you’re looking to put your PR strategy in the fast lane, building a strong relationship with influencers should be at the top of your priority list. Learn more about leveraging this powerful toolset–and how it could turbocharge your business model: https://ow.ly/NPrj50Sk4aQ

Managing social media influencers requires a blend of marketing expertise, relationship management, and strategic thinking. Here are some important points to consider when managing social media influencers: Clear Communication: Establish transparent and open communication channels with influencers. Clearly communicate campaign goals, brand guidelines, and expectations upfront. Relationship Building: Foster strong relationships with influencers. Invest time in understanding their interests, preferences, and audience demographics to ensure alignment with your brand's values and target audience. Negotiation Skills: Negotiate terms and agreements effectively, including compensation, deliverables, and exclusivity clauses. Ensure that both parties are satisfied with the terms of the partnership. Campaign Strategy: Develop comprehensive influencer marketing strategies aligned with overall marketing objectives. Define key performance indicators (KPIs) and metrics to measure the success of influencer campaigns. Content Guidance: Provide influencers with creative direction and content guidelines while allowing them the freedom to showcase their authentic voice and style. Ensure that the content resonates with the target audience and aligns with brand messaging. Compliance and Disclosure: Stay informed about relevant regulations and guidelines regarding influencer marketing, such as FTC disclosure requirements. Ensure that influencers adhere to these regulations to maintain transparency and trust with the audience. Monitoring and Analytics: Monitor influencer performance and campaign metrics in real-time. Use analytics tools to track reach, engagement, conversion rates, and ROI. Adjust strategies as needed based on performance data. Feedback and Evaluation: Provide constructive feedback to influencers to optimize future collaborations. Evaluate the effectiveness of influencer campaigns against predefined KPIs and identify areas for improvement. Crisis Management: Be prepared to handle any issues or crises that may arise during influencer campaigns, such as negative feedback or controversies. Develop protocols for addressing such situations promptly and professionally. Stay Updated: Stay informed about emerging trends, platforms, and best practices in influencer marketing. Continuously adapt strategies to leverage new opportunities and stay ahead of the competition. Legal Compliance: Ensure that all contracts and agreements with influencers are legally sound and protect the interests of the brand. Consult with legal experts when necessary to mitigate risks and ensure compliance with relevant laws and regulations. Long-term Partnerships: Nurture long-term relationships with influencers who consistently deliver results and align with the brand's values. Investing in ongoing partnerships can lead to increased trust, loyalty, and authenticity among the audience. #digitalmarketing #socialmediainfluencing #socialmediainfluencer #collaboration

We are #Hiring for #InfluencerMarketingExecutive. #JD 1. Develop and implement influencer marketing strategies aligned with overall marketing goals. 2. Research and Identify suitable influencers based on brand values, target audience and industry-relevance 3. Manage influencer marketing budgets effectively, ensuring optimal allocation for maximum impact. 4. Negotiate and finalize contracts with influencers, outlining terms, deliverables & compensation. 5. Track and analyze the performance of influencers using relevant metrics and optimize influencer marketing strategies accordingly. 6. Stay updated on industry trends, social media algorithms, and emerging influencers. 7 .Reaching out to models, photographers and different studios for brand shoots. 8.Budegting &Managing events Salary Range - 30k- 35k #influencermarketing #influencer #influencers #digitalmarketing #influencerstyle #socialmediamarketing #marketing #blogger #socialmedia #influencerdigital #instagram #influencerswanted #fashion #fashionblogger #instagood #contentmarketing #influencerlife #bloggerstyle #branding #lifestyle #marketingdigital #follow #marketingstrategy #business #influencermarketing #job #apply #team #joinus

𝘼𝙧𝙚 𝙮𝙤𝙪 𝙢𝙞𝙨𝙨𝙞𝙣𝙜 𝙤𝙪𝙩 𝙤𝙣 𝙩𝙝𝙚 𝙢𝙤𝙨𝙩 𝙥𝙤𝙬𝙚𝙧𝙛𝙪𝙡 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙨𝙩𝙧𝙖𝙩𝙚𝙜𝙞𝙚𝙨? 🚀 . . Discover how combining digital, networking, referrals and even traditional methods can take your business to the next level. Digital Marketing – Use social media, email campaigns, and online ads to reach a targeted audience and build your brand's presence. Traditional Marketing – Utilize print ads, billboards, direct mail, and event sponsorships to reach a broader audience and reinforce your brand through physical, high-impact channels. Networking & Collaborations – Build partnerships with other businesses, influencers, or industry leaders to expand your audience and create mutually beneficial opportunities. Customer Testimonials – Showcase positive reviews and success stories from satisfied customers to build credibility and trust with potential clients. Referral Programs – Encourage satisfied customers to refer friends or colleagues by offering incentives like discounts or exclusive offers. #digitalmarketing #bhaktisanghavi #growyourbusiness #digital360 #digitalmarketingtips

There's a new player making waves in public relations and marketing: the B2B influencer. Unlike their B2C counterparts, these influencers are: ➾ Carving a unique path. ➾ Shaping industry narratives.  ➾ Driving business decisions. Here's a glimpse into how they're changing the game: 🔹B2B influencers are often industry experts rather than celebrities. Their influence stems from their knowledge and experience, making them credible voices in their respective fields. 🔹They create content that resonates with a business audience, focusing on industry insights, trends, and solutions rather than lifestyle and entertainment. 🔹By leveraging their expertise, B2B influencers help brands build trust and credibility within their industry, a crucial factor in B2B relationships. 🔹Their insights and recommendations can significantly influence business decisions, from product development to strategic partnerships. 🔹For PR professionals, collaborating with B2B influencers offers a fresh approach to reach and engage their target audience effectively. The rise of B2B influencers marks a significant shift in how businesses approach marketing and PR.  Michael Brito, Global Head of Analytics at Zeno Group, dives deeper into this trend and explores how it's shaping the future of B2B PR. #B2B #B2BMarketing #InfluencerMarketing #PR #PublicRelations