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QR Code Expert & CEO of QR TIGER | MENU TIGER | GifLips | TIGER FORM

Cracking open Four Peak’s brews just got cooler and greener as they use QR codes to turn every consumer into a recycling pro.  Established in 1996, Four Peaks Brewing , an Arizona-based craft brewery, has announced a trailblazing collaboration with CIRT (Can I Recycle This) Inc. to empower consumer recycling efforts after sipping delicious beers. The brewery is known for its award-winning Kilt Lifter and Wow Wheat beers, quenching thirsts throughout the Southwest and selling nearly 21 million cans. That’s a lot of beer and potential recycling impact! On the other hand, CIRT, an esteemed female-founded company, is a globally recognized B Corporation driven to build data and software tools that help businesses make their products and packaging materials more sustainable. Through CIRT’s location-based recycling information technology, Four Peaks has advocated a cool way to recycle its beer cans, streamlined by integrating QR code technology into its strategy. By scanning conveniently placed QR codes on any product, consumers gain access to CIRT’s website, “CIRT.Check,” which tells them what to do with the empty beer cans, depending on their location. And their clever tagline above the QR code, ”PLEASE RECYCLE–IT’D BE A LOT COOLER IF YOU DID,” has prompted consumers to engage in a playful and lighthearted manner. This collaboration signifies a positive step towards a more sustainable future—no more confusion about what goes where or if the beer bottle belongs in the blue bin. With CIRT’s ingenious technology and database, Four Peaks has the capacity to: • Provide location-specific recycling information to more than 21 million people • Divert 3.5 million pounds of packaging from landfills, and • Offset more than 5.2 million pounds of CO2 equivalent emissions. The brewing company demonstrates a commitment to impact Earth one beer can at a time, resonating with a growing segment of consumers who prioritize eco practices and support the fight against packaging waste. With Four Peaks Co. leading the pack, the brewing economy is now taking a step towards actively shaping a greener future with like-minded organizations. And their achievement is evidence of what’s possible for you, too. “The more information we can give to our consumers to inform them how to recycle the material out there, we’re going to make a big impact on the environment,” said Trevor Needle, the marketing director at Four Peaks Brewing Co. And that’s a fact. By integrating a sustainable technology like QR TIGER - QR Code Generator , all information is accessible at every consumer’s fingertips. Plus, your products can help shape an eco-friendly future. Here’s a toast to a tasty and sustainable beer can! We’d love to hear your thoughts on this exciting collaboration! Feel free to drop them in the comments below.  #QRTIGER #QRCodes https://lnkd.in/g2mbV4a7

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