Blair McGrain’s Post

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Chief Marketing Officer at Frost Bank

A bank helping you move? Now THAT is unexpected. 🚛 To thank our Progress Mortgage customers for choosing us as their lending partner, we’re surprising a few Austin customers with free moves into their new homes in a custom Frost-wrapped truck. Last week, we were excited to be a part of the Ullrich family’s move-in day experience as part of their #homeownership journey! When we talk about Frost doing #ExactlyWhatYouUnexpected in our communities, this is exactly what we mean. To be community-first is to first understand the challenges our communities are facing – Austin, like many parts of the US, is struggling with housing access and affordability. Even though we can’t fix the problem, we knew we could make the process easier for our customers through tailor-made #mortgage experiences (and taking some of the moving stress away!).  As a CMO, my bread and butter comes from translating these great Frost products into authentic human stories. Helping the Ullrichs move into their new home is a testament to the power of community and making people’s lives better – and we’re eager to continue showing up in unexpected ways for communities across Texas!

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Blair McGrain We were thrilled to partner with Frost to complete this project for families in Austin. At Unicorn Moving & Storage, we understand how complicated moving can be, and we made sure every customer had a smile on their face. It was a pleasure to work on this project and make a difference together. #CustomerSatisfaction #TeamWork #MakingMovesHappen

Shafiq Rajani

Commercial Leader | Driving Growth & Innovation

2mo

Fantastic initiative, Frost Bank! The Progress Mortgage and helping customers move highlights your commitment to community care and innovative support. Kudos for making homeownership journeys smoother! I'm a huge fan!

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Gabriel Perez

Over 37 years protecting homes, saving lives from dryer vent fires: Your Trusted HVAC Dryer Vent Expert, dryer vent inspection | dryer vent cleaning | dryer vent repair | reroute faulty dryer vents | pest/bird guards

3mo

Congratulations on your new home purchase and appreciate Frost Bank making mortgage loans available at a very reasonable interest rate!

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Jenna Kulak

Global CX + Digital Strategy at Sprinklr

3mo

Love this!

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Jim Firestone

Brand & Marketing Strategy Executive | Higher Education

3mo

Love this idea, Blair McGrain! Really helps reframe Frost Mortgage from a transactional step to a community-based brand that helps real humans during one of the most exciting and stressful moments in their lives.

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That...is a really great idea!

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This is so great! 👏🏼

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Jim Miller

Retired at Frost Bank

3mo

Great news indeed!

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Drew Mitchell

Romans 12:10; Chief Revenue Officer - Frisco RoughRiders

3mo

The awesome power of community! Thanks Frost!

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