Do you own your #identity?
TL;DR: No.
Think about all the account identifiers and digital breadcrumbs that follow you as you live your life online: All this data is created, controlled and stored by others – for their gain, not yours. It’s not data you control.
Each of us is a walking, talking identifier linked to a mass of data that others own. Our identities are commodified, traded and exploited. Everything we create and consume online is fodder for data-hungry corporations’ profit-seeking business plans and algorithms.
And in the #AI era, it’s worse: Businesses have become insatiable hoarders of any and all personal data, which they use in an arms race to best their competitors. This data is used by businesses to extract value from individuals more efficiently, through better personal targeting of messages, offers and products.
If you’re like most people, you’re unaware of how your data is being used, and it’s not your fault. It’s by design. The businesses collecting this data don’t have any incentive to be transparent with how they collect and exploit your digital identity.
It's not like you can just quit, either. The use of many of these systems is often critical for individual social and financial success. It’s a new and odd form of indentured servitude -- to the corporations that have created the terms for these platforms, where you can never pay off the debt and never leave. Just ask users of Facebook, X and more who come back day after day, even with the knowledge of exploitation.
All this data about us: it’s not ours. We never see it. And it is a real asset that companies further monetize by buying, selling, and trading with other businesses.
It’s time we take this data back. #web3id
Read our latest post to learn how.
https://lnkd.in/gEFGAKrR
Bridging Tradition, Reimagining Success & Championing Leadership Co-Founder & CRO at RE Partners
11moImpressive milestone, Brian Sweeney! In the rapidly evolving world of blockchain, how does Blockchains, Inc. plan to leverage the $250 million from the land sale to further innovate and shape the future of Web3 technology?