Bobble AI’s Post

Excited to share a milestone! I have successfully completed my research project titled "Impact of Social Media Influencer Marketing on Consumer Behaviour in India" under the expert guidance of Dr. Rachita Kapoor. This journey has provided invaluable insights into the role of influencers in shaping consumer decisions within the dynamic Indian market. Special thanks to Dr. Rachita Kapoor for her support and mentorship. Looking forward to applying these learnings in the field of digital marketing and making impactful contributions! #Research #DigitalMarketing #InfluencerMarketing #ConsumerBehaviour #India #asianschoolofbusiness

🚀 Boosting Brands with Influencer Power! 🌟 Had an amazing time at the LegsGo Travel Agency inauguration and even got to snap a pic with South India’s biggest YouTuber, Madan Gowri ! 📸✨ Inviting top influencers from Chennai was a game-changer for Event Marketing to get more brand awareness. Here's why influencer marketing is a must: 1. Authenticity: Genuine connections with their audience 🤝 2. Reach: Tapping into a vast follower base 📈 3. Engagement: Creating buzz and interaction 🎉 4. Targeted Marketing: Hitting the right audience 🎯 At Globe Collab, we’re all about leveraging influencer power to elevate your brand. Here’s to more exciting collaborations! 🌟🚀 #InfluencerMarketing #BrandAwareness #DigitalMarketing #EventMarketing #GlobeCollab #MadanGowri #LegsGoTravel #ChennaiInfluencers

The #influencermarketing scene is like a bustling marketplace, ever-changing and brimming with possibilities for both brands and creators. It's a journey filled with surprises, challenges, and moments that spark creativity. What's truly catching everyone's attention is how influencers are stepping into diverse niches, like puzzle pieces finding their perfect spot in India's vast mosaic of interests. Whether it's fashionistas or tech wizards, these influencers are crafting authentic connections with their audience, one post at a time. And let's not forget the magic of #collaborations! #Brands are teaming up with regional influencers, celebrating the colorful tapestry of India's cultures and traditions. As influencer marketing evolves, brands are weaving creative strategies into their campaigns, aiming not just for engagement but for genuine impact.

Sebamed India x Influencer.in Goal? Building awareness for Sebamed’s personal care products! 🙌🏻 How? Partnering with 14 influencers who created videos for the brand in their unique styles attracting audiences to go purchase their products! 🛒 Results? We were able to achieve 38L+ views & a reach of 33L+ 🚀 Watch this aesthetic video & immerse yourself into her routine ✨ Planning your next influencer campaign? Reach out today - enquiry@influencer.in 📧 #InfluencerMarketing #InfluencerCampaign #AwarenessCampaign #SkincareBrands #BrandAwareness #ProductAwareness #InfluencerStrategy

A Strategic Guide to Understanding the Power of Influencer Marketing in India 🇮🇳 Learn how to improve your brand while building a connection with Indian customers by taking advantage of the power of digital celebrities.  Read here: https://lnkd.in/gfwMjX48 #InfluencerMarketing #PRStrategy #India #BrandBuilding #BusinessGrowth #AtomCommunication

The #influencermarketing scene is like a bustling marketplace, ever-changing and brimming with possibilities for both brands and creators. It's a journey filled with surprises, challenges, and moments that spark creativity. What's truly catching everyone's attention is how influencers are stepping into diverse niches, like puzzle pieces finding their perfect spot in India's vast mosaic of interests. Whether it's fashionistas or tech wizards, these influencers are crafting authentic connections with their audience, one post at a time. And let's not forget the magic of collaborations! Brands are teaming up with regional influencers, celebrating the colorful tapestry of India's cultures and traditions. As influencer marketing evolves, brands are weaving creative strategies into their #campaigns, aiming not just for #engagement but for genuine impact.

In today's digital realm, possessing a massive follower base isn't just a status symbol; it's the ULTIMATE FLEX! The ability to connect with audiences on a personal level, crafting your distribution channel, is the true currency of influence – and let me tell you, it's the game-changer we've all been waiting for. Think about this: When was the last time a TV commercial influenced your buying decision? The landscape has shifted massively. We're no longer passive viewers; we're active participants, willingly joining the curated communities of influencers. While celebrities bring the glitz, influencers deliver something even more potent – relatability. A face like ours, living a real-life, endorsing a product which you know is also actually used by the endorser – that's the magic ingredient for trust! Indian consumers have always been known to be Assurance Seekers. "Sharmaji and Guptaji love their Maruti 800s. Maybe we should get one too." Influencers have tapped into this very behavioural aspect of consumers and embody that familiar, trustworthy voice guiding our choices. Despite recognizing the might of influencers, last year we saw only a mere 20,000 out of 80 million Indian influencers collaborating with brands. This year? Brace yourselves for 10,00,000! Yet, there's a substantial gap between the potential of influencers and what brands are tapping into. So, brand managers, before splurging on a celebrity, consider the dynamic realm of influencer marketing – it might just offer you more bang for your buck. #InfluenceRevolution #RelatableMagic #DigitalMarketingMastery #ConsumerFirst #StrategicBranding #InfluenceRevolution #RelatableMagic #DigitalMarketingMastery #ConsumerFirst #StrategicBranding #TrailblazersUnite #InfluencerInsights #ViralMarketingMagic #DigitalTransformation #MarketingRevolution #BrandInnovation

In India's digital landscape, influencers are reshaping the narrative by sharing personal struggles and real-life challenges. From mental health journeys to financial transparency and ethical choices, this shift toward authenticity is building stronger connections with audiences who crave genuine, relatable stories. While this approach comes with risks, including potential brand limitations, it’s also creating a more empathetic and responsible digital ecosystem. Here's my two cents on how these influencers are redefining authenticity. Read the Forbes article here - https://lnkd.in/git5YQmd Forbes India Whoppl. #creators #contentToCommerce #Commerce #CreatorEconomy

Boost Your Brand's Impact with 𝐏𝐫𝐢𝐭𝐢 𝐂𝐡𝐚𝐭𝐭𝐞𝐫𝐣𝐞𝐞! Take your brand to new heights with @chaiti_chatterjee007! Dive into the world of influencer collaboration on India's top platform, InfluencerHiring.com, and discover the magic of partnering with Priti Chatterjee and other influencers. Ready to elevate your brand? Click here to hire Priti Chatterjee: https://lnkd.in/g4K4jyBi #influencermarketing #pritichatterjee #brandpromotion #brandcollaboration #influencerhiring #brandimpact #socialmediainfluencer #digitalmarketing #brandawareness #influencercampaigns #digitalinfluencers

🚀 Just attended an insightful webinar hosted by UPGRAD featuring Deepali Osarkar as the panelist! 💼 🔍 Delved into the dynamic realm of 'The Power of Influencer Marketing' and gained invaluable insights on: ✨ Understanding the essence of influencers 💡 Leveraging influencers to bolster brand marketing 📊 Eye-opening stats on influencer marketing in India 💰 Allocation of marketing budgets across different brand categories 🌟 Unveiling the sheer potency of influencer marketing 📚 Grateful for the enriching learning experience! Kudos to upGrad and Deepali Oroskar for shedding light on this game-changing strategy. #InfluencerMarketing #BrandStrategy #UPGRADWebinar 🌐