Award-Winning UX & Product Strategy Executive | Alum: Virgin Group, Microsoft, Havas | Design Educator | Creating Clarity From Complexity
Once the features are prioritized and all the tickets are ready for screen designs to help with development during the upcoming sprint, is it too late to “UX it?” Yes. It’s too late. Now you can only UI it. UX Design is a function + form strategic capability: what it does for people and why—and then what look it looks like. AI illustration created w/Midjourney. #userexperience #productdesign #uxresearch