Bailee O.’s Post

As a Global Influencer Manager at a large company, I would like to offer up, this approach would catch my eye over other incoming requests (which by the way are a lot and often get overlooked due to lack of information in the request). Even if you are an Influencer Agency or tool, don't just reach out and say I think we can work together, show me you have done a little bit of research and that you have ideas or creators that would work for my brand and then I will entertain talking to you. On the other hand, if you are a brand and someone reaches out to you with great ideas, DO NOT STEAL THEM and create them yourself in order to save money. Odds are if they are authentic to the creator they will not perform as well done by someone else. #influencermarketing #creators

I had the opportunity this week to attend Ad Age #businessofbrands this week in Chicago. As someone who loves to share trends and stay on the cusp of the marketing world, it was great to take time to hear from leaders in marketing across different industries. Thank you to all the speakers who took time away from their lives to share and pour into others. I took away several nuggets that I look forward to sharing with my teams Catepillar Inc

Where have you learned or been reminded of life lesson that seemed unexpected? Have you ever started out in one direction with all the things you think you love. All the things are beautiful but for some reason they just don’t fit or something just doesn’t feel right. Then you change one thing and it suddenly seem so take shape. You need to take out what doesn’t seem to fit and you end up with something absolutely beautiful. This arrangement was my assignment during a floral design class and as I was creating it I ended up tearing it apart and building it back with even more beauty than I had originally pictured. It much like life took many turns and I learned many lessons along the way. Some things don't fit where you think they will and some things slide right in and fill a whole when it's least expected. #floraldesign #community #flowers #lifelonglearner #selflove #mentalhealth

As I celebrate my 5 year anniversary with Caterpillar Inc. this month, it has been a great time to reflect on me. This post from Gary Vaynerchuk sums up things pretty well. I have been told my super power is being authentically myself. There is a lot of power behind being yourself but it can also be scary. For a long time, I was what I thought others wanted and could shape shift to fit into different groups. And gosh darn it, people liked me. As I have matured and experienced the highs and lows of life, I have come to terms with who I am and now understand that I am an asset at work, a great friend and all around good person, just as I am. That is what I strive to show people. And guess what, gosh darn it, people still like me. Sure to some this may sound conceded but I am also humble and still tend to put others and my relationships above myself. This is my next hurdle. That hurdle is to learn to stay humble while also making sure I am taking care of me first. Taking care of me first allows me to continue to show up authentically and ensures that I am a solid team member, a great friend, the best mom in the world (according to my daughter) and an all around good person. Let's check back in five years and see if I have mastered this hurdle. #workanniversay #marketing #branding #authenticself #beyou

Looking forward to attending Ad Age Business of Brand event in a couple of weeks. Who is joining me? Would love to see some familiar faces! #adage #brands #marketingconference

Hey STL! Check out the posting below. If you are interested, I can put you in touch with the recruiter. #stl #jostposting #marketing #partnershipmarketing

What a great Memorial Day weekend and summer kick off. Got to reset a little in the wonders of mother nature. Even with the rainy weather, there is something so awe inspiring about being in nature. It helps to remind us of what is truly important and how fragile life can be. Take time to reset and spend time in nature how ever you can. It is good for the soul. What are your summer plans for rest and resetting? #summerreset #nature #grounding

Back to our regular schedule after two weeks of spring break = a slow morning with lots of reminders about staying on task. The eclipse was a nice motivator. There was even a request for a themed breakfast. So I complied, anything to get the girl moving and to school on time. #workingmom #solareclipse #wfh #workfromhome

Working from home has its pros and cons. IMO more pros than cons such as: No loud talking coworkers No desk drive bys No commute time No bad office coffee Unlimited snacks I have never been able to escape the coworker who doesn’t understand personal space. What’s your favorite work from home pro? #wfh #dogmom #remotework #homeoffice

My daughter's school district has a two week spring break. Today we took a lunch break and the Caterpillar Visitors Center where she wanted to buy a lanyard and create herself a badge like mom's. Pair that with her Piccolina construction dress and she says she is my boss. Days like today are full of surprise meeting appearances and lots of mute button to say yes to pretend baking, cleaning a sky scraper and fulfilling snack requests. Thankful for the grace of my coworkers who treat this kiddo like a part of the team. One day she will move mountains, either literally or figuratively. #workfromhome #wfh #springbreak #grace #workingmothers