Bottle Studio’s Post

Last week, I applied for a grant for Bottle Studio. Here is part of the pitch. How’d I do? “For the past 12 years, I have been promoting French wines abroad, sharing our terroirs and savoir-faire with people around the world. Without bias, one could attest that French wines are among the best in the World. However, every day I face the same challenges when pitching wines: ❌The presentation of the wines does not match their quality.  ❌The sales materials are outdated, poorly translated. Simply not enticing. In short: we have a marketing problem. To be fair, the lack of marketing is not unique to French winegrowers. It is a problem that affects most small businesses. It is exacerbated in the wine industry, which consists of thousands of small businesses on both the production and distribution sides. With limited resources, creating and updating wine presentations, in multiple languages, for each vintage can be a daunting task, which ends up on the back burner. However, good presentation should be a priority. Most buyers first contact with wine is through a PDF: the technical sheet or catalog. A wine can be exceptional but if the presentation is bad, it reflects poorly on the product and the buyer might pass. 💡Today, AI can get us out of this conundrum by becoming the marketing assistant that the wine world needs. That’s why we created Bottle Studio. Now, with Bottle Studio, users can create, translate, and reformat technical sheets and price lists with a single click—features that wine importers and distributors love. In the future, you’ll be able to create photos, videos, labels, back labels, and more. Everything a professional needs to present wines. In a world where we shop both physically and online, the wine industry must bridge the gap between what’s in the bottle and how we present it”. Thank you Académie Amorim for the opportunity 🙏 #wine #wineindustry #bevtech #AI