Boxclever’s Post

Do you know what your audiences want? 🤔 Consumers across generations have different expectations of what they want from influencers. While Millennials, Gen X and Boomers follow influencers they deem authentic, Gen Z is more interested in more quantifiable credibility (follower counts, likes, pedigree, etc). This is an important distinction to keep in mind when building winning brand and influencer collaborations. It's critical for brands to ensure their influencer marketing strategy is rooted in consumer data, and have a demo + channel-specific content strategy. Gone are the days of a one-sized fits all approach to digital marketing. Report here: https://lnkd.in/gsJmeRyA #influencermarketing #socialfirsttransformation #contentstrategy

🌟 Unlocking the Power of Influencer-Driven Commerce! 🤳✨ In the world of e-commerce, influencers aren't just collaborators; they're the dynamic force propelling sales to new heights. 🚀 Leveraging their authenticity, we transform product showcases into compelling narratives, fostering trust and steering browsers into buyers. Why influencers? Because they're not just faces; they're trusted voices echoing the essence of your brand. Their authentic connection with audiences is the secret sauce, turning engagements into conversions. Embrace the influence, harness the commerce! 💼📈 Let's elevate your brand through the dynamic synergy of influencers and commerce. How has influencer marketing transformed your commerce game? Share your insights below! 👇 #InfluencerMarketing #CommerceMagic #BrandInfluence #ecommercemarketing #digitalamarketing

Gen Z consumers care about product quality, positive ratings, reviews, and excellent customer service. Influencer Marketing Hub survey found that 63% of consumers trust influencers more than what brands say about themselves. Gen Z and Millennials are twice as likely to trust them. Trust matters at every stage of the buyer journey. A fast way to build rapport with an audience is to be genuine. Gen Zers are likelier to follow influencers than top commercial brands or celebrities. They connect more with niche influencers because they are relatable and authentic. It’s fascinating how mature Gen Z consumers are. They have much experience with observing sellers and engaging with products. More so than any other generation. Do you believe social media builds an authentic customer experience? #genz #brandtrust #productdesign #customerservice

Elaborate influencer kits are essential tools for brands to engage with their audience. We collaborated on crafting an innovative summer mailer that united two brands, resonating with a diverse group of influencers and media contacts. The outcome? An impressive surge in social sharing and online engagement. Thanks to the entire team at Behrman Cesa Communications for trusting us with this project! #InfluencerMarketing #BrandEngagement #SocialMediaSuccess

We have indeed been witnessing how influencers are increasingly specializing and elevating their crafts. As the trend of influencers honing their expertise within specific niches continues to gain momentum, this makes them truly invaluable partners for brands! There is a wave of professionalization going on in the influencer marketing space, where Shoplooks stands out as a your best ally. Our platform connects brands with influencers who are not only creative and talented but also bring a level of professionalism that aligns seamlessly with evolving industry standards! Work with us and tap into a network of influencers who are not just trend-followers but trend-setters to drive your brand marketing goals foward. #InfluencerMarketing #brands #partnerships #Shoplooks

Wow, most GenZs (4 X more than TV) and Millennials now learn about new products to purchase from influencers on social media. If you consider using nano influencers to influence friends and family, you've unlocked access to 31% of GenZs and 34% of Millenials within one media channel. Add to it the fact that you are leveraging the influencers human trust to shorten the conversion path, it adds more spice to the channel. No wonder it is included in almost every media strategy we've seen lately. Onwards and upwards. 👌 #influencermarketing #nanoinfluencers #creatoreconomy Source: Social Capital and MonringConsultResearchIntelligence

#InfluencerMarketing continues to be a game-changer in the #digital age – and it's not slowing down. Partnering with influencers who align with your brand can expand your reach, build trust with new audiences, and amplify your message. Studies indicate that 49% of consumers rely on #influencer recommendations when making purchase decisions. With that in mind, we'd love to help you dive into influencer parternships in your next video campaign. #InfluencerMarketing #BrandAmbassadors

We all know Influencers drive sales, but does being honest, authentic or trustworthy matter anymore? Recent studies point out that about half of all consumers make purchases because of influencers, with millennials and Gen Z leading the way. A new study suggests that only 35% of Gen Zers value influencer authenticity, while 47% prioritize follower count. Generative AI is also entering the influencer space, leading to mixed reactions; 37% of consumers are interested in brands that use AI influencers, but the same number are distrustful. #influencer #trust #authenticity #purchase #AI https://lnkd.in/dT6pb6Yg

Nearly half of consumers rely on social media influencers 👥 to discover new restaurants. 🍽️ Trust Following to connect 🧩 your brand with the influencers who make an impact! ✨ #following #InfluencerCampaigns #DownloadWaitlistApp #InfluencerCollaboration #BrandPromotion #InfluencerCommunity #CampaignManagement #BrandCollaboration #InfluencerEngagement #InfluencerManagement #CollabOpportunities #CollaborateWithUs #Partnerships #CollabNetwork #DownloadNow #UAE

Stunning insights from Forbes on latina influencers: 📱Hispanic consumers are a powerhouse online, spending 27+ hours a week on the internet. 👨 👩 With 58% under 34 years old, they're prime for brand affiliations and loyalty. 👉 When they find a brand they love, 80% stick with it! 💪 🎓 Studies show that under personalized conditions female influencers, like well-known Latina educator Sofía Bella, drive more trust & engagement than males. 🍔 Brands like McDonald’s are already tapping into this market, partnering with influencers to reach Hispanic audiences effectively. Businesses aiming to expand their Hispanic client base should consider integrating Latina influencers or spokespeople into their marketing strategy. 📈💼 https://lnkd.in/gU7RJzq7 #HispanicMarketing #LatinaInfluencers #BrandEngagement