BrandStar’s Post

Nickelytics has exciting news to share! We have established an M&A arm that is on the hunt for complementary businesses, value add, and adtech enabled businesses to add to our organic growth. 🚀 We are thrilled to have Peter Lang, the OG of Programatic M&A, join us in this venture. Not only is he an expert in his field, but he's also a fantastic human being. While we may be dreaming big, Peter, let's see if we can acquire Tik Tok! 😅 #Nickelytics #MandA #ProgramaticMandA #Adtech #BusinessGrowth #TikTok

Rebranding can be a powerful strategy for businesses looking to rejuvenate their image, reach new audiences, or stay relevant in a dynamic market. However, it comes with its own set of challenges and opportunities. Here’s a comprehensive look at when and how to approach rebranding effectively, along with examples of successful efforts. When to Rebrand: Market Evolution: If your market has significantly evolved and your current brand no longer aligns with industry standards or customer expectations, it may be time to rebrand. Mergers and Acquisitions: When companies merge or are acquired, a rebrand can help unify the new entity under a single, cohesive brand identity. Negative Perception: If your brand has been associated with negative perceptions or scandals, a rebrand can help reset public opinion. Expansion: Entering new markets or launching new products may require a rebrand to ensure your image resonates with a broader audience. #rebranding #rebrand #branding #branddesign

When should I rebrand? 1. You’re adjusting your offering 2. You’re breaking into a new market 3. You’re pivoting business model 4. You’re looking to shed negative associations with your brand image 5. Mergers / acquisitions 6. Your name / identity no longer serves you or becomes problematic when trying to trademark and secure IP 7. You’re just sick to death of being ignored / blending in with everyone 8. Your visuals are outdated and no longer attracts your ideal clientele You can expect to boost revenue by 23% with successful, strategic implementation As well as look 100000% snazzier than all your mates’ businesses 😜 BTW A rebrand doesn’t have to mean a painful ‘hard’ launch, You can launch in steps to transition your new identity into the market Easy? No Hire a pro… Thoughts? ⬇️💬 Might be time for that refresh 👌🏼 - - #Brand #Rebrand #Branding #Design #BrandIdentity #Capital

𝐇𝐚𝐩𝐩𝐲 𝐂𝐨𝐧𝐟𝐞𝐫𝐞𝐧𝐜𝐞 𝐑𝐞𝐚𝐥𝐢𝐠𝐧𝐦𝐞𝐧𝐭 𝐃𝐚𝐲! As a fan, coach, or athlete I still haven't wrapped my head around some of the new conference configurations but here we are! As a businessperson and administrator, the conference realignments are like most corporate mergers and acquisitions. Ultimately, it's about positioning and revenue generation. 𝐓𝐡𝐞 𝐨𝐧𝐥𝐲 𝐭𝐡𝐢𝐧𝐠 𝐜𝐨𝐧𝐬𝐭𝐚𝐧𝐭 𝐢𝐬 𝐜𝐡𝐚𝐧𝐠𝐞. 𝐄𝐦𝐛𝐫𝐚𝐜𝐞 𝐢𝐭 𝐚𝐧𝐝 𝐜𝐫𝐞𝐚𝐭𝐞 𝐦𝐨𝐦𝐞𝐧𝐭𝐮𝐦. It's a critical season to: 1. Further 𝐞𝐧𝐭𝐫𝐞𝐧𝐜𝐡 𝐥𝐨𝐧𝐠𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐫𝐢𝐯𝐚𝐥𝐫𝐢𝐞𝐬 - Lead with parent brand of school/team, support with individual players 2. 𝐈𝐠𝐧𝐢𝐭𝐞 𝐧𝐞𝐰 𝐫𝐢𝐯𝐚𝐥𝐫𝐢𝐞𝐬 by educating fans on new schools/teams and starting new traditions during match-ups 3. Remember competition for fan time and dollars is broad. 𝐈𝐝𝐞𝐧𝐭𝐢𝐟𝐲 𝐭𝐡𝐞 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐬𝐞𝐭 𝐚𝐧𝐝 𝐜𝐫𝐞𝐚𝐭𝐞 𝐚 𝐦𝐨𝐫𝐞 𝐜𝐨𝐦𝐩𝐞𝐥𝐥𝐢𝐧𝐠 𝐨𝐟𝐟𝐞𝐫. When you're back in the office, reach out. Let's jumpstart your 2024-25 marketing and fan experience planning. #brandbuilding #insights #wellplayedlife #marketing

🚀 𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝗠&𝗔 𝗦𝘆𝗻𝗲𝗿𝗴𝗶𝗲𝘀: 𝗧𝗵𝗲 𝗗𝗶𝘀𝗻𝗲𝘆-𝗣𝗶𝘅𝗮𝗿 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁 🚀 Discover the power of strategic mergers with Disney-Pixar's $7.4 billion acquisition. Learn how this iconic merger: ✨ Revitalized Disney's animation studio ✨ Leveraged Pixar's creative genius and technology ✨ Integrated cultures for creative autonomy ✨ Unified branding and global distribution ✨ Boosted revenue with cross-promotion and innovation Dive into the strategies that made Disney-Pixar a case study in M&A success! Read more from our Partner, Anneline S. 🌟 Want more insights on business strategy and mergers? Follow us for the latest updates and articles! #MergersAndAcquisitions #BusinessStrategy #Synergy

After nearly 5 amazing months off on maternity leave soaking up all the baby snuggles, I’m excited to get back into my FYI groove! For this week’s FYI – #foryourimplementation – let’s get into M&A-driven rebranding… 🚀 4 Key Priorities for Successful M&A-Driven Rebranding 🚀 Mergers and acquisitions are complex, and branding often gets overlooked. To ensure your brand thrives: 1. Gather Insights Early: Collect data before the deal closes to estimate costs and identify gaps. 2. Plan for Impact: Start brand planning early to avoid last-minute chaos. 3. Advocate for Branding: Ensure brand consistency across all touchpoints from Day 1. 4. Build a Business Case: Position marketing as a strategic asset to streamline efforts and cut costs. Have you considered how your brand should align with your business goals during an M&A? Dive into BrandActive’s blog for more insights! https://lnkd.in/gUEK8QMS #MergersAndAcquisitions #Branding #Marketing #Rebrand #BusinessIntegration

The Disney and Fox merger was a masterclass in strategic marketing. It showcased the power of synergy, the importance of brand identity, and the need for agility in a rapidly changing market. What are your key takeaways from this media giant's journey? #Disney #Fox #merger #marketing #business #lessonslearned #mediaindustry #entertainment

Zee- Sony Merger Termination ---------------------------- You all have come across the alarming news and the counter effects on stock exchange about ZEEL . However, it's important to know the reason behind the aforesaid Termination. Here, I have prepared the timeline of Zee indicating it's significant events, viewpoints of both companies ,litigation , current status and my opinion in a summary Comment, if you want more such posts.. #News #ZeeSonyMerger? #financeeducation

Company news can be an effective marketing tool if presented with enthusiasm. Enthusiasm is the primary differentiator. If excitement and changes occur within the company, it should be conveyed to the outside world. Milestones and achievements such as anniversaries, office openings, relocations, mergers, acquisitions, awards, partnerships, or new hires reflect your company's growth and vitality. Each event helps narrate the evolving story of your company's progress. Let your story be told! We create animated videos for Company events.

Big Announcement: Merger Alert 💥 I'm thrilled to share some exciting news: The Launch Agency is merging with Roar Media! From the moment Kiran King and I met, we knew there was something special between our companies. Becoming a client of Roar Media allowed us to witness firsthand the transformative power of commercial consulting, especially from those who have walked the same path. What sets Roar Media apart, in my opinion, is their meticulous focus on building acquisition channels, refining sales systems, mapping customer experiences, and achieving operational excellence. Since partnering with Roar Media, we've experienced over 500% growth as an agency, relying primarily on organic and referral channels. This merger signifies a much more powerful offering to the market, extending far beyond what a typical marketing agency provides. We now have a fully built-out fractional C-suite arm with CMOs, CCOs, and CFOs. I’m excited about what the future holds and look forward to supporting many businesses on their growth journeys. #marketing #merger #agency #consulting #announcement