Principal Planner, Communications Manager & Economic Development Coordinator at the City of Cheney. Adjunct Geography, GIS & Urban Planning Instructor
Trade Area Mapping - In recent news, it was mentioned that “In & Out Burger” was closing its first location ever. The location selected for closure is in Oakland CA off of Hegenberger Road and I-880 between the Oakland Airport and the Oakland Coliseum. According to news articles, the reason for the closure is increased crime and car robberies. The two nearest locations that would pick up a majority of the sales are in Alameda and San Leandro. Here is a map that shows the before and after “trade areas,” using the simple Areas of Influence or Thiessen Polygons approach to mapping trade areas. The San Leandro location would pick up the potential sales south of Hegenberger Road, and the Alameda location would pick up the potential sales north of Hegenberger Road. #Maptitude #GIS #innoutburger
Toby Soto 🌎
8mo
The real matter is why INO is closing and how the quality of life has tanked in Oakland and SF due to prosecution laws being nonexistent. We need real leaders in CA otherwise we are going to be like the movie “Escape from NY”. 🍿
Bruce Williams hear's a map showing the In and Out we were talking about.
Ron McChesney
8mo
Over and out burger 🍔
Vice President | Marketing | Sales | Insights | Strategy | Consulting | Business Intelligence | Market Analysis | Data
8moThe concept is clear, but your "trade areas" are too big. QSRs thrive on convenience or proximity. In n Out is good, but it's not considered a destination business (I know, some people will). How easy is it for people to get to a location? What is the competition that will "steal" business?