Brighteye Ventures’ Post

📸 Tools of the Trade 🌊 Walking up the beach access, camera in hand, ready to capture stories that inspire. For me, this setup isn’t just a piece of equipment—it’s the bridge between creativity and impact. Every brand has a story, and it’s my job to make sure it’s told in a way that captivates and converts. The beach is more than a scenic backdrop. It’s a constant reminder to stay grounded, focused, and inspired. There’s something about the waves and the salty air that fuels my creativity and pushes me to deliver my best for my clients. Whether it’s filming content, building strategies, or planning the next big move, moments like this remind me why I started SocialCite Marketing. I want to help brands go beyond the noise and make a real impact with content that connects. This isn’t just a business—it’s a lifestyle. And I wouldn’t have it any other way. 🌴 What inspires your hustle? Whether you’re at the beach, in the city, or somewhere in between, let’s connect and share how we’re building something bigger together. 🚀

𝐍𝐨𝐭 𝐞𝐯𝐞𝐫𝐲 𝐛𝐫𝐚𝐧𝐝 𝐡𝐚𝐬 𝐭𝐨 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞 𝐰𝐚𝐲. I'm excited to be working with a new brand that has a fresh take on building a community: 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐢𝐭𝐲: A thriving community often begins with an element of exclusivity. This unique appeal makes it enticing to join. 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Community thrives on active participation. Involving everyone in new ideas is a great way to keep people connected. 𝐂𝐫𝐨𝐬𝐬-𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐂𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐜𝐲: The community experience should be seamless, even when moving from one platform to another. Whether it's migrating from YouTube to Instagram or distilling long-form content into bite-sized pieces, consistency is key.

Did you hear the news? Since May 1, I've been full-time Humble Onion Creative, LLC! This means more time to help more businesses reach their full potential. Feel free to reach out if there are any marketing or advertising needs your business needs, and let me know if you're interested in signing up for the weekly newsletter with industry insights!

Great marketing isn’t about chasing people down—it’s about moving in a way that makes them want to follow. When you create content that resonates, your audience will stay in sync with you, just like these Fallow deer did on my run. They didn’t need to be forced or convinced—they just ran with me, stopping when I did (to take pictures, of course) and resuming when I started again. Is your marketing attracting the right people effortlessly, or are you spending too much time trying to convince the wrong ones?

Ever wondered how founder-led marketing is taking over? Part ✌🏻 ✨Passion and Vision: Founders are often deeply passionate about their products or services, which shines through in their marketing efforts. Customers are drawn to brands led by individuals with a clear vision and commitment to their mission. ✨Community Building: - Founder-led marketing fosters a sense of community around the brand, with customers feeling like part of a larger movement or cause. Founders can directly engage with customers, responding to comments, addressing concerns, and building loyalty. ✨Differentiation: In a crowded market, founder-led marketing sets a brand apart by emphasizing the unique personality and values of the founder. It helps the brand stand out and attract customers who resonate with the founder’s story Follow for more such reels🙋🏻♂️ [Founder led marketing, social media agency, content creator, marketing company]

Stop thinking your marketing is about you. It's not. It's about giving your ideal customers what they want. They are bored to death of adverts. They don't go on social media to consume adverts. They don't open emails to be sold to. They don't follow their favourite creators for inauthentic ads. They want to be entertained. Educated. Inspired. When we realised this in 2017, we went all in. We shifted the focus from us, to our customers. And started creating videos like this. We do the same for the brands we work with. And it is incredibly effective. Is your marketing giving your ideal customers what they want? P.S. What do you think of our Dragons' Den Pitch? 😆

Promoting your business doesn't have to come with a hefty price tag! 🎉 One effective insight I've observed is that utilizing free or low-cost advertising strategies can tremendously boost your brand visibility and engagement. As we move further into a digital landscape, I predict that businesses will increasingly turn to organic marketing efforts, such as leveraging social media shares, community partnerships, and customer involvement. Companies that embrace these methods will likely establish a stronger local presence and foster deeper connections with their audience. To prepare for this shift, consider implementing a referral program or hosting community events to engage directly with your customers. Also, be sure to reward and encourage your loyal followers to share their experiences online. Let’s hear your thoughts! What marketing strategies do you think will take center stage in the coming months? Join the conversation! 🌟

Early morning reading of Steven Bartlett The Diary of a CEO. ‘You don’t become a master because you’re able to retain knowledge. You become a master when you’re able to release it.’ Love this perspective and ultimately what I would like to achieve from our Cherry Marketing page. Of course we would love to shout about the bits we’re working on, but if we can grow our audience by providing helpful and knowledgeable content then that’s a no brainer for me. Some elements of social media and marketing are simpler than we think and with a few little changes, companies can see their socials grow and become more community based, which then increases engagement, which then… creates a strong brand at the forefront of customers minds when they’re ready to purchase 😁 Marketing is fun 🍒☁️ www.cherry-marketing.co.uk | jas@cherry-marketing.co.uk

Marketing has changed. Alot. Do this to win: (a conversation you cannot miss) 2024 marketing = social media Yes other forms exist. But think: Daily social media usage = +5 hours Daily billboard (etc.) viewing = 5 mins Amount of attention on socials is MASSIVE. The success of your company rests upon capturing it. How to do so? Personal branding (not company brand). People buy from people, not companies. Gary Vee, Codie Sanchez, Alex Hormozi. Whatever they touch turns to gold. Why is this the case? - You know them - You trust them How did they make this happen? - Tapped into video content - Which built relationships at scale - To drive attention to their companies Post video + build trust = scale companies Want to build out a similar content engine? Reach out. This is 2024!

22% Did you know that 22% of startups crash and burn due to neglecting marketing from day one? By the time founders consider it, it's often too late! Can you launch without knowing your audience? You need in-depth market research — BINGO! That’s marketing! Thinking about investors without a solid strategy? Crafting your messaging blueprint is essential — BINGO! That’s marketing! Need a path to reach prospects or partners? A robust content plan will set you up for success — BINGO! That’s marketing!