Technology Holdings is thrilled to share that yesterday’s event in partnership Actus Consulting was a resounding success!
We welcomed over 30 UK independent digital agency owners and founders to our exclusive ‘Maximizing Agency Value: Strategies for Balancing Growth, Purpose, and Exit Value,’ breakfast event in the charming setting of The Union Club in London - Purpose was the word of the day! And no surprises AI was also mentioned.
Our panel of expert and energetic speakers delivered invaluable insights, sparking meaningful discussions and provided key takeaways for all attendees. Some of the conversations included:
🔹 Our own Bruce Robert Green, Director at Technology Holdings, reflected on the fact that sustainable growth will drive options and purposeful growth is increasingly attractive to potential acquirers; and that it's ok to work with a growth partner to get you to the next stage.
🔹 Fleur Hicks FRSA, Former CEO of onefourzero, who successfully sold her consultancy to Next 15, reminded the room that when thinking about your purpose, what are you there for? Why are you doing what you are doing? This needs to be the golden thread that runs through everything, from your values to hiring. Don’t forget the 80/10/10 rule.
🔹 Ben Rudman, Executive Director at MSQ, emphasised the importance of what you want to get out of your business in the next 5 years, whether this is a financial exit or other. And don’t forget, the biggest growth problem is scalability. Implementing effective systems and processes is crucial for scalable growth.
🔹 Dan Egerton, Managing partner at Actus Consulting, discussed the importance of rethinking the relationship between business and society; consider all stakeholders and communities, not just the shareholders. Balancing profit with purpose can significantly increase your agency’s value.
🔹 Stephen Woodford, Chief Executive of the Advertising Association and a founder of Ad Net Zero, talked about how critical it is as an over stretched agency leader, to share the purpose task and remember your agency team are part of the gang. So, get them involved in the journey too.
In Summary:
🎯 Make sure you combine purpose, commerciality and operations to ensure you are in a position of sustainable growth. A strategic fusion of sustainable growth and purpose serves as a winning formula to attract top-tier buyers, achieve a great value for your agency and contribute to a successful strategic sale or merger.
If you are a digital transformation company or consultancy owner or founder considering your sale options, contact our team at: digital@technologyholdings.com
Thank you once again, to our attentive guests, fantastic speakers, and our co-hosts Actus Consulting for their contributions in making this event truly memorable. Here’s to many more successful events and continued collaboration. Let’s keep the momentum going! 🚀
#EventSuccess #GrowthStrategy #Networking #GrowthWithPurpose #MergersandAcquisitions #Value