In sales, especially Catering Sales, it’s more than just your offerings, or your prices, but you have to sell yourself and your brand. From your first engagement with a client, YOU are the face of your organization. The way you speak and present yourself will often be a deciding factor. I deal with a lot of companies and engaged couples and building report and relationships is something I spend a lot of time on. Often these are big decisions being made and they need to know who they are working with and know they are going to be taken care of. I was doing a wedding sales tour recently and near the end, I mentioned “I know you’re talking to other options” and the gentleman cut me off and said “No! After speaking with you, we’ve made the decision this is where we want to be. We trust you.” I don’t bring this up to brag, but as a reminder that YOU can be the difference between a win or a loss, and the potential of reoccurring revenue. Also, if you’re not doing post event surveys, you’re missing out on a critical step for you and your company’s growth! #catering #sales #blountthoughts #passion #trust #relationships
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Sales lessons from ‘the Bear’ S3 E7 Richie is working at the best restaurant in Chicago - Ever, and is blown away by the time and effort that goes into the research conducted for every booking, pre-arrival. Even their social media posts - getting an idea of their lives, hopes and dreams. All with the intent of creating the greatest possible experience for the diner. “Knowing the clientele is essential - Every table is its own universe” 🤯 Now THAT’S how you gain a reputation as an establishment that people not only want to visit… but NEED to visit, will queue to visit and will tell all their friends about. Delighted clientele. So, what’s the sales lesson? How much effort do we put into our prospects pre-meeting? 🤔 Do we take the time and effort to be well researched on who they are, what they do, what they like, what they post, what they follow, their industry trends, any relevant news, mutual connections, related news and recent results? How about when the prospect is mid-funnel? 🤔 Do we help the prospect buy, spend time providing them value outside of the deal itself and promote the client desired state internally within our organisations to ensure alignment? What about post sale? 🤔 Do we ensure that the client desired state is achieved and not just hand them off to Customer Success or Care? If we don't, how could our prospects and clients possibly be delighted with their experience of us? Restaurant ‘fine dining’ experience = reviews, repeat business, recognition Sales ‘fine selling’ experience = more sales, greater share of wallet, referrals Time to up our ‘fine selling’ game! No fast food here. #cangro #fineselling #thebear #revenueacceleration #sales #gtm
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Event Guru | Growth Strategist | SaaS | Revenue Driver | GTM Expert | Hotel Selection & Negotiation Specialist | All Things Hospitality
Unengaged buyers seek refuge with competitors... The Silent Exodus. And it happens in almost every restaurant. Every day. But it doesn't have to be this way. Fail to train your team in the art of salesmanship. And watch as your customers flock to competitors. Who understand the value of engagement and persuasion. Top 5 MASSIVE reasons we have to solve in your business ASAP: 👇 1. Revenue dwindles as customers slip away. 2. Brand reputation suffers in their absence. 3. Opportunities for sales vanish into thin air. 4. Morale plummets with each departure. 5. Your business needs a lifeline. The time to act is now. I can help you initiate effective sales training. And ensure your customers' allegiance. 💯 ✌️ Psst... I am on a mission to bring great service back to the forefront of our industry. If you are with me, here is what to do: Follow me Julie Schor Ring the 🔔 on my profile for updates Let's connect – I'm always up to learn more about your goals 🤝 #toplinerevenue #restaurantsales #boostsales
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Co-Founder At CERTUS AI™ | Helping Restaurants Leverage AI and Take Back The Hundreds of Thousands of Dollars They Lose Every Year.
Quick tip for those of you are having sales resistance from customers regarding how you price your private event/catering services… The reason most prospects have price objections to your fees is beacuse of three reasons: Your food, venue and reviews aren’t that great and you’re genuinely overcharging for what you’re worth. You’re speaking to financially unqualified prospects who are looking for the cheapest option The prospects are qualified but have not been nurtured enough to see the value you’re providing Now if you fall anywhere in 1 and 2 then I think you know what you need to change. But if you fall in the third category you’re pretty lucky because it means you’ve got the fundamentals there and have a good offering but simply need to position yourself in a higher position of status and authority. Think about it this way… When people walk into the Apple store looking to buy an iPhone you won’t hear them argure about price or haggle the staff. This is because the way in which Apple is percieved, is as a premium product which makes people justify the price when in reality they could get a phone for half the price with the same capabilities. One of the best ways we’ve found to do this is that before having a sales conversation with a prospect (venue visit or over the phone) Make sure to they consume the following beforehand: 1. A video of a tour about the venue painiting a picture of the experience for the event and (Make sure to film one of these videos for each individual ICP i.e Corporates, Birthdays, Weddings etc) 2. Video testimonials from previous customers who’ve hosted an event with you. These work far better than someone seeing your yelp or google reviews. (if you don’t have any, contact you’re previous customers and ask them to film a 30 second selfie style video explaing what they’re initial concerns were, what they’re experience was like and why they chose you above other options) You can either have you prospects consume the following by putting them on a landing page and sending it to them or send them an emaill sequence with the same content. This first video will make it easy for them to envision the value that they will get from moving ahead with your restaurant… …And the second will give you that heir of status and authority which we’ve seen also makes it easier to take higher deposits u.pfront. As I know that most restauranteurs will most likely not imeplement the following due to being too ‘busy’ or seeing it as ‘too much effort’… If you are one of those who does implement and act on new information, I’d love to hear about your results.
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For my individual customers, what do you hope to experience with your wines? For my corporate givers, what are you trying to experience/achieve via corporate gifting? And, how do you see wine-related gifts be incorporated?
Entrepreneur, Wine Educator, Non-Tax CPA, Superconnector. Follow for posts around wine, joie de vivre, capital markets, accounting & finance, and my journey.
"May I ask, what you hope to experience with this wine?" 🍷 This was the question posed to Bob Davis of NuVue when dining at a restaurant in Columbus, OH (fitting that it's Columbus Day weekend!) - and he relayed to us in the "Counselor Salesperson" training I attended last week, and STRONGLY recommend for those in sales/BD type roles. The question, “May I ask, what you hope to experience with this wine?” is a perfect example of how a simple, well-placed open-ended question can elevate a conversation and uncover deeper customer insights. In sales and business development, this technique is highly valuable because it encourages the customer to share more about their preferences, motivations, and goals, leading to a more personalized and meaningful interaction. This waiter’s question is an excellent demonstration of how sales professionals can stand out by asking probing, thoughtful questions rather than relying on pre-scripted pitches. Instead of assuming what the customer wants or suggesting options based on surface-level information, the waiter created an opportunity for dialogue, which made the guest feel valued. Similarly, in sales, effective open-ended questions guide prospects to share their pain points, aspirations, and desired outcomes. This not only builds rapport but also allows the salesperson to tailor their offering in a way that resonates deeply with the customer’s needs. Many salespeople could learn from this approach. Instead of pushing products or services, they could shift their focus to creating an engaging conversation, allowing them to better understand their client’s unique situation and ultimately provide more value. This fosters trust and positions the salesperson not just as a vendor, but as a consultant who genuinely seeks to help the customer achieve their desired "experience"—whether in business or life. Thoughts? What are you "go to" exploratory questions? 🥂 Ed Marsh 🇺🇸 Mickey Gorman Jeff Caravella Chris C. Rich Lemanski Chris Huntington Jacob Adner Mark Haley Lisa M Campo Loren Wojcik Robert Goldfarb Sarah Hammer John Braley Bo Hamrick Michael McLean Rajani R. Jack Woltman Ed Dann Keegan Nanan Shannon Roddy Eric Grasso Bill Mack Mitchell Fleming Michael McClory Taylor Sutton Conor Cooper Stuart Hodas Clark Hayes Ken Reinstein Amelia Heroux-Cummins, MBA Kat Ames Taylor Handy Michael Abasciano, CPA, CFE Rob Meyer Stephen Botelho Alina Ritter, CBPA Morgan Simon Manuel Davis (Reposted with permission of Bob Davis)
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|| IMC certified Management Consultant || I help Companies, MSMEs and startups scale & structure for profit saving them up to 5years of setbacks & pitfalls in business.
THIS IS HOW TO NEGOTIATE WITH YOUR CUSTOMERS AS A BUSINESS OWNER. I want to order a large batch of custom cakes for an event. A customer came into the bakery store to make an order. What's the details of the events and the specifications of your custom cakes? We would like to offer you our best custom cakes that will make your event standout. We are the best plug you can ask customer A about their event last week. You won't regret having us. Negotiating with customers can be challenging. However, it’s a vital part of running a successful food business. Here are some simple tips to help you build trust and secure favorable terms in your customer negotiations: Listen Actively: Ask about the event details, their specific requirements for the cakes, and their budget. Be Transparent: Explain the costs involved in making custom cakes and any limitations you might have with ingredients or time. Offer Value: Highlight the quality of your ingredients, your expertise in cake decoration, and any special touches you can add to make the cakes perfect for their event. Build Relationships: Share a personal story about a similar event you catered for and the positive feedback you received. Be Professional: Stay calm and collected, even if they try to negotiate a lower price aggressively. Be prepared with your pricing structure and cost breakdown. Negotiate Fairly: Offer a fair discount for the order, but ensure it’s still profitable for you. Propose a couple of package options that could fit their budget. Negotiating with customers doesn’t have to be stressful. This not only helps your business grow but also ensures a loyal customer base that values your integrity and quality. P. S 𝗜 𝗮𝗺 𝗵𝗮𝘃𝗶𝗻𝗴 𝗮 𝗪𝗲𝗯𝗶𝗻𝗮𝗿 𝗼𝗻 𝗠𝗮𝘆 𝟮𝟲𝘁𝗵, 𝟮𝟬𝟮𝟰 𝗼𝗻 "𝗖𝘂𝗿𝗯𝗶𝗻𝗴 𝗧𝗵𝗲𝗳𝘁 𝗶𝗻 𝘁𝗵𝗲 𝗙𝗼𝗼𝗱 𝗣𝗿𝗼𝗰𝗲𝘀𝘀𝗶𝗻𝗴 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀." To register for this exclusive event, please use the link: https://lnkd.in/dK9ePWxt Don't miss out on this opportunity to protect your business and ensure its success. 𝗧𝗵𝗲𝗿𝗲 𝗶𝘀 𝗮 𝗯𝗼𝗻𝘂𝘀 𝗴𝗶𝗳𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂 𝗮𝘀 𝘆𝗼𝘂 𝗿𝗲𝗴𝗶𝘀𝘁𝗲𝗿. #CustomerNegotiation #FoodBusiness #BuildTrust #WinWin #CustomerRelationships #BusinessGrowth #NegotiationTips
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🦄 low ticket -> high ticket on evergreen | with a lean, 1:many, high-profit business model | Helping consultants & service providers get more dream clients | fantasy-obsessed |
I'm sitting in the sunshine in the garden of a hotel, in the Cotswolds in the UK, and I've had three sales coming in as I sipped my decaf capuccino, journalled, and chatted with Michael. I've been doing this online business thing for a decade and to ACTUALLY have new leads *and buyers* AND sales calls coming in on auto-pilot, that are NOT reliant on me creating content daily on social media... Made sales yesterday while doing a gin tasting. I can't even begin to tell you how freeing this is. There's so much less PRESSURE on me. -> Ads are running to a low ticket offer -> That gets the right people into my universe. -> My automated, high-touch ecosystem qualifies them. -> My evergreen marketing assets nurture them. -> The right people book a sales call, already knowing what the offer is and why they need is, because of the ecosystem they've been through... And I get to spend my time and mental energy on client delivery, creating new resources, and really loving what I do *without* the pressure of wondering where the next sale is coming from. Because I already know.
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Winning My First Sales Competition Without Ever Trying the Product The first sales competition I ever won was Chili’s Margarita Madness. I was 18 years old and, believe it or not, I had never even tried one of the margaritas I was selling. Yet, I ended up being the top seller across all Chili’s restaurants. How? It wasn’t just about knowing the margaritas—it was about reading the room and adding a little flair. When I saw customers debating between the classic flavored margarita and a specialty one, I’d throw in a suggestion like, “You can always add raspberry purée to the Presidential and get the best of both worlds.” A simple tweak that gave them the confidence to make a decision and feel like they were getting something special. 🍹 I knew how to connect with people. It wasn’t just about listing options; it was about reading their cues and adding value. By tailoring my approach to each guest, I was able to sell without even having tried the product myself. What I learned from this experience is that sales isn’t always about the product—it’s about creating an experience that resonates with people. The best sales reps know how to adapt, add a personal touch, and make the customer feel great about their choice. Want to stand out in sales? Find that extra flair that makes the experience memorable. #Sales #Adaptability #PeopleSkills #FromRestaurantToSaaS #SalesSuccess #Leadership #CustomerExperience
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Working with CEOs & Leaders to turn Sales Targets into Actual Numbers. Specialising in Software and Financial Services and 💷 Implementing Sales Growth Plans that build business value and make you 😀
I got sold to, and I loved it..... 😍 (6 simple sales secrets below ⬇ ⬇) Meet Simone. Owner of Verona's number 1 rated restaurant on Trip Advisor. I booked a table at his restaurant for my Wedding Anniversary. Here are the secrets of his sales success last Thursday evening. 1) He Listened. I mentioned it was my anniversary on the phone, and he remembered when we arrived. Sales Secret - Use your ears and mouth in proportion when selling. 2) He built rapport. When we got there, he smiled, was totally focused on us, and was charming. Within seconds, we were putty in his hands. Sales Secret - You don't get a 2nd chance to make a great 1st impression. 3) He adapted his approach. He assessed each customer he met and adjusted his style depending on the person. Sales Secret - Don't treat each customer the same way. Everyone is different. 4) He delivered against the promise. He knew he had to provide great food to ensure we enjoyed the evening. He set high standards and ensured that all of his team met these. Sales Secret - You can't do it all alone. Inspire others you work with to care. 5) He focused on outcomes. I paid more for the wine we had because he talked about how good this particular bottle would taste with our meal. Sales Secret - Get buyers to imagine and picture what the future looks like. 6) He provided a brilliant experience. From the moment we arrived to when we left, we were cared for and looked after. We will remember the evening. Sales Secret - Sales doesn't end when deals signed. Implementation is key. 6 Simple Sales Secrets that were delivered effortlessly by a true professional. I learned from Simone that evening. 🤓 Which sales experience have you loved in the last few months? What was it about the salesperson that made you think they were great? #sales #salesplan #businessdevelopment #salesgrowth #salestips #italy #rapport #listening #winning PS - Want to be sold to yourself by Simone? Head to Verona and to L'Evangelista Ristorante & Enoteca and see for yourself 😀
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Shipping Happiness Nationwide | Easy Corporate Gifting | Gourmet Business Gifting | Gifts of Gratitude | Sales Gifts | E-Commerce Director - Dorothy Lane Market | Your Secret Weapon for Sales Gifting
Brownies & Business: The Sweet Secret to Sales Success Struggling to get past gatekeepers and land sales meetings? Did you know that sending a thoughtful gift, like delicious gourmet brownies, can be a powerful icebreaker and open doors for conversations with potential clients? Browse our brownie gifts here: https://lnkd.in/egPqtcvu Here's the ABCs of Sales & Shipping Gifts of Brownies: A) Attention Grabber: A surprise delivery of brownies instantly sparks curiosity and appreciation. (Who doesn't love brownies?) B) Building Relationships: It's a thoughtful gesture that shows you care about building a long-term connection. C) Conversation Starter: Brownies create a positive first impression and provide a natural conversation starter - "Wow, these are amazing! Where did you get them?" Want to learn more about how to use gifting to boost your sales and get your foot in the door? Contact corpgifts@dorothylane.com to get started today. Drop a comment below! #salestips #browniereality #salesgift #marketingideas #giftingstrategy #giftideas P.S. What's your favorite way to use gifting in your sales strategy? Share your stories in the comments! https://lnkd.in/egPqtcvu
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Need help with your sales tactics? Ask a bartender! Bartenders are excellent sources for learning effective sales tactics. From building relationships to adapting on the fly, bartenders constantly use tactics that increase their sales. Learn more from Neil Rogers in this blog post! #SalesTactics #SalesTips
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