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Online Marketers & Business Advisor

Merck’s Keytruda claims digital marketing crown, holding off challenges from AstraZeneca, BMS Merck’s dominance of the PD-1/L1 checkpoint inhibitor space extends to the digital realm. | Merck’s dominance of the PD-1/L1 checkpoint inhibitor space extends to the digital realm. That is the topline finding of a study of digital marketing trends, which found Merck has the highest traffic to patient and unbranded U.S. sites about non-small cell lung cancer (NSCLC). https://lnkd.in/da_U-VyC

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