Buff City Soap’s Post

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18,022,035 followers

11mo

Buff City has burst onto the scene in middle America. It quietly opened hundreds of stores during the pandemic, going from a mere 30 in 2019 to 260 today. Almost all of them are run by franchisees, who the company projects will generate systemwide sales of over $150 million this year, up double digits from last year. With backing from General Atlantic to fuel growth, Buff City has set its sights on ultimately operating 1,000 stores.

Buff City Balloons To 260 Stores With Kids’ Soap-Themed Birthday Parties

forbes.com

12 Comments

Kirsten Suarez

11mo

Congrats, Chad Brizendine !

1 Reaction

Truman Ballard

Senior Client Account Executive at Domo, Inc.

11mo

Still waiting for one to hit Utah Steven Williams let me know if Buff City needs a franchisee to run and explode with their first Utah store! Your team is doing amazing things, so excited to see the future of what’s to come and be part of it.

Nancy Ganote

Specializing in bridging the gap between manufacturers and advanced resources. Dang passionate about it too.

11mo

I love Buff City laundry detergent and soap. Great idea to host kids soap-themed birthday parties!

Carolyn Schultheis

Paralegal/Legal Assistant/Administration Assistant/Personal Assistant Open to In-Office, Remote, and Hybrid Open to Relocating

11mo

I love Buff City laundry detergent. No wonder Buff City is growing, great for adults too.

Michael Reigner

Director of Real Estate @ Kimco Realty

11mo

Great concept! I look forward to keep watching their growth, and I would love to do some deals with them 😄 !

Karen Kaplan

Retired Chair & CEO of Hill Holliday, Independent Trustee and Board Director

11mo

Brilliant

Thomas (Tom) Bowyer

Former CEO at Prospyr

11mo

Congratulations! Love your products..best shaving soap...

Justin Delaney

Brand Collector / Professor Delaney

11mo

Amazing story and team!

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Buff City Soap

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Smells So Good You’ll Want To Eat It. DON’T! 🧺🧼 April 15th is National Laundry Day and we're celebrating with exclusive deals for our Buff Rewards guests all month long and with the launch of our latest "Smells So Good You'll Want To Eat It. DON'T" campaign ad. Huge THANK YOU to our creative partners at CALLEN and for the kind words from ADWEEK! Our Coconut Laundry Soap is truly a delight for your clothes and nose. Craig Allen, David Hughes, Payton Brown, Amy Kommatas, Russ Rizzo, & Casey Phillips #marketing #retail #nationallaundryday #franchiseopportunities

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Buff City Soap

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2023 Buff City Soap Year in Review! 🧼🎉 Thank you to every guest, franchisee, soap maker, and support center leader for making 2023 a record breaking year at Buff! Some of the highlights we’re most proud of: - 4,500,000+ bars of soap sold (that’s 275 miles of soap end to end) - 1,000,000+ bath bombs sold - 750,000+ NEW Buff guests welcomed - 75,000,000+ loads of Laundry - 7 new products launched - 30,000,000+ potential guests reached in social media - 450,000+ birthdays celebrated with Buff - 9,000+ parties hosted at Buff Thank you all for an amazing year and we’re thrilled for what’s to come in 2024. 🧼 #franchiseopportunities #yearinreview #retail #marketing #soap #plantbased #handmade #smellwonderful

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Buff City Soap

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Happy Holidays from Buff City Soap! 🧼🎁 It was a record breaking year for the company and we’re so proud of the incredible hard work and leadership of our Franchisees & Support Center to deliver for our millions of guests. And a special THANK YOU to all our talented soap makers for handmaking with plant based ingredients countless delightfully smelling gifts that our guests will find under their trees this season. 🫶🧼🎄Happy Holidays and Merry Christmas to you and yours. #retail #franchiseopportunities #handmade #plantbased #soap #holiday
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Buff City Soap

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Happy Holidays from Buff City Soap! 🎅🏼🧼 Our franchisees & soap makers are decorating their Makeries with festive decor, handmaking local soaps unique to each location, and giving guests the chance to customize almost every product in the store for the season (highly recommend Stargazer laundry soap). Huge thanks to Kara Bandy & Candie Hedge for sharing their gorgeous Makery in Laurel, MS with us this week! 🎄🎁 #franchiseopportunities #retail #marketing #holidaymarketing #soap #handmade #plantbased
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Buff City Soap

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We’re thrilled Ad Age included us in their list of “Best Holiday ads in the world!” 🎅🏼🧼 And we’re even more thrilled our incredible guests have fallen in love with Holly Day, Stargazer, Merry & Spiced, and Peppermint Bark seasonal fragrances across dozens of incredible plant based, handmade soaps. #franchiseopportunities #retail #marketing #holiday #santa CALLEN
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Buff City Soap smells really, really good. But again - please DO NOT EAT IT! Thank you Tim Nudd and Ad Age for including us in your 'best holiday ads from around the world'!! Chad Brizendine Nora De La Rosa Abby Ludeman Amber Jones
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Buff City Soap

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10mo
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Buff City Soap’s Holly Day bar soap smells so good you’ll want to eat it. Don’t. Even you Santa!🎅🏼🧼 Tomorrow we launch our Holiday campaign and 30+ incredible new products to support our Franchisees and Guests for Holiday / Q4. Special thank you to CALLEN and Santa Clause for helping us tell the magical story of Holly Day at Buff City Soap. #franchiseopportunities #holiday #santa #marketing #retail #HoHoNo

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Buff City Soap

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Innovating Laundry Day! 🧺🧼 Our franchisees, soap makers, and guests partner everyday to bring a little joy and innovation to Laundry Day. ONLY at Buff City Soap can guests create their own fragrance combination to customize our plant based Laundry Soap, Scent Boosters, and even Dryer Balls. And of course our reusable containers allow guests to save $$ and the environment. Don’t believe us? Well, watch this video and we’ll let our Laundry Soaps do the talking. #retail #franchise #marketing #franchiseopportunities CALLEN

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Buff City Soap

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11mo
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Pumpkin Spice at Buff City Soap smells so good you’ll want to eat it. DON’T! 🎃🧼 Buff City Soap is thrilled to share our incredible franchisees & soap makers are shattering sales records for our Fall Seasonal items. From candles to soap bars to bath bombs and even our #1 selling product online - Pumpkin Spice Laundry Soap! Who says pumpkin spice is only for the food and coffee companies?!? #franchiseopportunities #retail #marketing #entrepreneurship CALLEN

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