Builder Innovator’s Post

Name: #homebuying #music #homebuilding #builderinnovator | Builder Innovator
Uploaded: 2024-05-30T19:28:15.370Z
Duration: 1 min 54 s
Channel: Builder Innovator

Builder Innovator

3,601 followers

10mo

Music makes it home 🎵🏠 We hear from Frank DeFilippis with Sonos, Inc. and Alex Loft with Bravas Nashville about how music can be personalized and incorporated into the #homebuying process. When it comes to #music and #homebuilding, consider the following: 🎵People who play music out loud share more meals together: over 5 per week and 42 per year! 🎵Nearly 60% of people say food tastes better with music. 🎵People who play music out loud share more hours together: over 3 hours a week. 🎵62% of people are happier and more likely to laugh together in presense of music. A physical space can become more than just a room when it is paired with the right sounds. Find out more on #builderinnovator: https://lnkd.in/e8aj5spy

Transcript

A few years ago when we launched Apple Music on our on our platform. We, we participated in a research study. You know, it's common sense that music makes you feel good, sets the mood, but we wanted to identify some scientific, some empirical evidence of that. So we did a Music Makes it Home study, which I'd be happy to share with anybody who wants to read the details. But it, it actually showed that music allowed listeners to form an emotional connection with the people they were with in that space and even form an emotional connection. With the space they were in. And so just like getting a good night's sleep or exercise or eating well, you know, music's good for your health and. And we thought that was really important. And so we factored that into a lot of our conversations with the trade with construction model home designers. And it's really the backbone of everything we do at Sonos. And Alex, we're we're in Music City. You live here. They called Music City for a reason. That's why is it so important to this town? Why is it so important in general? Like Frankie said, I mean, music can set the, the tone or the mood that you're in. And so I mean, I bet every single one of you heard something somewhere on the way in this morning, whether it's, you know, start the car, turn the music on, you know, that's, that's our daily life and we're surrounded by it. And so one of the things that I often tell, tell clients of mine is I'm of the age where I didn't grow up with whole home audio, right? We did have an intercom system, but, but much like all of them, they didn't sound great and barely worked. But now every home we do has some kind of incorporated whole house audio. So it is around us. We want it to be convenient, we want it to be customized and and more so than anything, we want to enjoy it.

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