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We are inspired by the story of Phoebe Miles and her mission to continue her father's legacy of invention, creativity, and community-driven innovation from USPTO's most recent #JourneysofInnovation. Dr. James Cade's invention of Gatorade at the University of Florida, which originated as a solution to the effects of dehydration in football players, showcases the profound impact of innovation on sports, health, and society. A lengthy legal battle over product royalties in the 1970s was also responsible in part for the passage of the Bayh-Dole Act in 1980 that gave the public easier access to the fruits of university research. Gatorade had humble beginnings back in 1965 when it was first developed, but in a few short years, it became synonymous with sports drinks for athletes of all types. That legacy endures today in gyms, on neighborhood sports fields, and in professional stadiums across the country. As an Intellectual Property law firm, Cantor Colburn LLP recognizes the crucial role of IP protection in fostering groundbreaking ideas. Dr. Cade's journey highlights the importance of securing patents to safeguard valuable inventions, including research and innovation that occurs at research universities and institutions. We believe that fostering a culture of 'inventivity' is essential for a thriving American society, and our law firm remains committed to supporting inventors, entrepreneurs, and academia in protecting their ideas. #Innovation #IPProtection #techtransfer #IntellectualProperty #BayhDoleAct Cade Museum for Creativity & Invention

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Dr. James Cade’s invention, Gatorade, first made a splash on the football field nearly 60 years ago. Today, his daughter Phoebe Cade Miles and the Cade Museum for Creativity & Invention staff in Gainesville, Florida, continue Cade’s legacy by encouraging 'inventivity' for all Americans through creativity, courage, resiliency, and confident humility. Read more in our latest #JourneysOfInnovation: bit.ly/3QmFzy6

  • Two men in white lab coats hoist a large Gatorade cooler over a man sitting on a stool on a football field.

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