Captify® reposted this
Buyers, is your advertising strategy stuck in the past? The open web is evolving, and it’s time to rethink outdated perceptions. Consumers are embracing new technologies like AI, and advertisers need to follow suit. Learn how brands can leverage tech and data to create seamless, relevant connections that win consumers’ trust. Don’t get left behind—read the full article by Amelia Waddington, Global Chief Product Officer at Captify®, on how to succeed in this changing digital environment. #OpenWeb #AdTech #ConsumerEngagement https://bit.ly/3XADpOs
