CargoX’s Post

Name: [S1E2] Meet the Ladings: Challenge accepted!
Uploaded: 2025-01-28T15:51:35.231Z
Duration: 2 min 15 s
Channel: CargoX
Description: [S1E2] Meet the Ladings: The episode highlights a race between old-school freight transport and cutting-edge technology, with a father and son at the heart of it. 🎵 SOUND ON 🎵 Stay tuned for S1E3 next Tuesday—don’t forget to follow us! #MeetTheLadings #BusinessTransformation #Blockchain #logistics #billoflading #seafreight #maritime

CargoX

8,025 followers

2mo Edited

[S1E2] Meet the Ladings: The episode highlights a race between old-school freight transport and cutting-edge technology, with a father and son at the heart of it. 🎵 SOUND ON 🎵 Stay tuned for S1E3 next Tuesday—don’t forget to follow us! #MeetTheLadings #BusinessTransformation #Blockchain #logistics #billoflading #seafreight #maritime

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Transcript

For centuries, my family, the lading family, were responsible for the most important document and freight transport. My father, William, also known as Bill of Lading, stubbornly sticks to traditional methods of transport. I'm trying something different. Hi, I'm Ethan. Everyone calls me EBL. Just the other day, my father challenged me to a race in front of his old business buddies to see who could deliver the document faster, him with his tried and true methods where the keyword is tradition or me with my trendy innovations based on some kind of technology, as he likes to say. With that knowing smirk, I accepted the challenge and showed up at the agreed time. But when I got to the track, no sign of the old man. Instead he'd hired some famous sprinter, fully warmed up and equipped. No messing around. I could feel his triumphant gaze from somewhere in the bushes. He was so sure that his famous sprinter would deliver the documents to the clients before me. The starting gun fired, the sprinter vanished into the distance, and I casually headed to the nearest cafe. That's life. Some people run like crazy, drenched in sweat, while others sip espresso in the shade. No need to hire sprinters, even the most famous ones. Cargo Ex delivers everything in just a few seconds. Fast, secure and cost efficient. When my father BL realizes he's lost, he will want to RIP himself apart.

Charles Lenton

Client Director at Principle Networks

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Edward Beech

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SupplyTech Breakthrough

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Blockchain in logistics is the future!

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[S1E2] Meet the Ladings: Challenge accepted!

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