Carruthers and Jackson’s Post

“AI is moving from a ‘nice-to-have’ to a ‘must-have.’ By 2025, those who embrace it as a foundation will lead; those who don’t will fall behind.” Fast Company used Google’ Gemini to analyzed 188 predictions about the future of tech in 2025. The trends it surfaced are impossible to ignore: AI is no longer optional—it’s becoming the foundation for how businesses operate, innovate, and grow. Here’s what stood out to me: 👉 AI is driving transformation across industries • Marketing: AI is enabling hyper-personalized campaigns, predictive analytics, and faster, smarter decision-making. • Finance: Investors and organizations are leaning on AI for real-time predictions and strategic planning. • Operations: Businesses are rethinking their processes entirely, leveraging AI to uncover opportunities and improve outcomes. 👉 It’s not about adopting AI—it’s about embedding it into everything AI is no longer experimental. By 2025, the businesses that thrive will be those treating AI as an integral part of their strategy, not just another tool in their stack. 👉 Challenges will test leaders, but the rewards are greater • Shadow AI: Unapproved tools are creating major risks, and governance needs to catch up. • Ethical AI: Transparency, inclusivity, and ethical practices will determine which companies win trust and long-term success. 👉 What leaders need to do today 1. Ask bold questions: Where can AI elevate what you’re already doing? What possibilities are you overlooking? 2. Think beyond efficiency: Use AI to improve quality, spark innovation, and create meaningful impact. 3. Invest in people: Empower teams with the tools and skills to thrive alongside AI—not compete with it. 4. Stay adaptable: AI will evolve faster than we think. The leaders who keep learning, experimenting, and iterating will set the pace for everyone else. Success in this AI-first world won’t come from adopting the latest tools. It’ll come from rethinking what’s possible, staying curious, and taking action. #AI #TechInnovation #FutureOfWork #Leadership #ArtificialIntelligence #BusinessStrategy #Innovation #DigitalTransformation #Google #GrowthMindset

Google's AI Overview was launched last week, but it has been providing incorrect and sometimes dangerous advice, such as suggesting adding glue to your pizza (at least it recommended a non-toxic one—irony intended). This raises serious questions about the reliability and accuracy of these tools. Read more about it here: https://lnkd.in/gBXranXy #ArtificialIntelligence #AI #TechNews #GoogleAI #AIAccuracy #Technology #Innovation #DigitalTrends #TechEthics #AIFailures #FutureOfTech #AIDevelopment

Core Update, Bugs, Anti-Trust and the Expansion of AI Overviews – Google News August 2024 August was certainly not a holiday month for Google with the release of a... 𝗘𝘅𝗽𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗻𝗲𝘁𝘄𝗼𝗿𝗸 𝗯𝘆 𝗳𝗼𝗹𝗹𝗼𝘄𝗶𝗻𝗴 𝘂𝘀! #Mywebsitesupport #fairestwebsites

Core Update, Bugs, Anti-Trust and the Expansion of AI Overviews – Google News August 2024 August was certainly not a holiday month for Google with the release of a... 𝗘𝘅𝗽𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗻𝗲𝘁𝘄𝗼𝗿𝗸 𝗯𝘆 𝗳𝗼𝗹𝗹𝗼𝘄𝗶𝗻𝗴 𝘂𝘀! #Mywebsitesupport #fairestwebsites

📰 A very worthwhile read for those interested in #AI. The TL;DR is that DATA is the new currency and once everyone is finished frothing over the processing engines and algorithms, the real power will sit with those who have the data. We've got a few clients who have already digitised more than 50% of the properties in their portfolio, enabling future AI applications to deliver customer service and property management tasks like never before. Not to replace the humans, but make their businesses unbeatable in the marketplace. If your business is falling behind, reach out to find out how to get started. #proptech #data #realestate #propertymanagement https://lnkd.in/g8yTVuq8

Google apply a wire brush to their latest, public, AI products. Which is undeniably brilliant of them, but signposts (doesn't it?) that if AI goes wrong 'under the hood' it will be more difficult to detect and correct. Incorrect contracts, code, poor data manipulation, nearly right but not quite searches, etc. All needs to be solved with the minimum of collateral damage. https://lnkd.in/eehERPg8

Weekly Roundup: Top 10 AI News Articles You Might Have Missed Stay updated with the latest in AI with these must-know stories from the past seven days: 1. Kling is a new AI video generation tool that is a credible alternative to OpenAI's Sora. Checkout the amazing quality https://lnkd.in/eqHNcvNR 2. Apple claims Apple Intelligence as AI ahead of their Developer Conference this week. https://lnkd.in/e5ESE5n4 3. Retailers partner with True Fit to reduce online returns by getting purchasers to try before they buy, virtually. https://lnkd.in/eAu8DdUV 4. Banks are concerned about the risk to the financial system because the majority of AI capacity for training is all in the hands for few big AI firms. https://lnkd.in/eVpdthTj 5. Zoom's CEO sees a future where humans would not attend meetings but their digital twins would. https://lnkd.in/eNMbaQD9 6. If you are startup, it seems the current hot ticket is to create a business focussed on AI agents. This seems to be what is attracting the bulk of the funds from VCs, currently https://lnkd.in/e7BrpBHU 7. Meta will provide advertisers the ability to leverage user behaviour across the other platforms they own, such as Instagram and Facebook, to target adverts on WhatsApp https://lnkd.in/e8UXaYgR 8. Amazon is using AI vision to tackle the problem of defective products leaving their warehouse leading to returns. Walmart is using AI to negotiate with their suppliers. Seems Walmart's AI system completes the negotiations using requirements provided by the retailer. https://lnkd.in/e9WHcWn8 9. Meta will be releasing WhatsApp tools to business to enable the businesses engage their clients through answering FAQs, re-targeting for abandoned checkouts, etc https://lnkd.in/eiD6Ertw 10. ChatGPT, Claude and Perplexity all went down around the same time during the week. Though highly unusual, this left many users frustrated. https://lnkd.in/exeS35Zh Summary of the news articles in video format can be found here - https://lnkd.in/eKTeAvR5

Our first newsletter of 2025 is out. What's in it you ask? Read on. ✨ Has Google Lost Market Share to AI? A new report suggests that Google could be losing market share to AI "answer engines." This is based on Statcounter data that shows Google's global market share down over the past two years. At the time of ChatGPT's launch in November 2022, Statcounter reported Google's global share at 92.2%. This month it stands at 89.6%. That's a more than 2% decline ... ✨ AI Jobs Impact: It's Starting The topic of job displacement and AI is controversial to say the least. On the one hand you have Goldman Sachs arguing in 2023 that AI could affect 300 million jobs. On the other you have the AI utopians who believe that AI will only create growth across industries and actual job losses will be minimal: "you won't lose your job to AI, only to someone using AI." Neither is accurate ... ✨ Will AI Kill the Internet? The so-called Dead Internet Theory, a kind of conspiracy theory, argues that more and more of the internet is no longer a human creation or operation. The theory argues that bots will ultimately leave us with a zombie internet dominated by machines. AI has now become part of that thesis and a very pessimistic article argues that "AI slop" may make the internet unrecognizable and effectively "dead" in the not-too-distant future ... ✨ Dialog Data: 'Heavy AI Users' Who Search More When we fielded our recent consumer survey in late November we anticipated that the more people used AI the less they would use Google. That has certainly been our personal experience and what we've observed from anecdotal evidence. But when we looked at heavy AI users – the 28% of respondents who use AI multiple times a day – we found something very surprising: almost half (47%) of them say they use Google search more often today ... If you haven't signed up, go ahead already. It's free. Link to the full newsletter in the comments. 👇

What We're Reading: We used Google’s AI to analyze 188 predictions of what’s in store for tech in 2025 #google #ai #innovation

🚀 Insight Of The Week - A.I.'s Original Sin... 🚀 Fascinating read / listen on how ambition drove big Tech to break / bend the rules in the race for training data for their AI models… Cade Metz explains how their insatiable demand for data could bring down AI Technology… Read here… https://lnkd.in/gBqgJA5W Listen here… https://lnkd.in/gKxgwgQJ Personally I'm not surprised, we've seen it all before… #insights #ecommerce #supplychain #analytics #datascience #insightoftheweek