Celeste Brown’s Post

The old-school mentality of working hard and keeping your head down no longer applies, but it's a hard habit to break. Regardless if you have your own business or are a part of Corporate America, you MUST be heard and seen to stay ahead of the competition. In this edition, we discuss: 🔬 The benefits of being noticed. 💥 How to bring awareness to you and your brand. Join us twice a month: https://lnkd.in/gQzf9Qf3

I was inspired to create the infographic below after wandering through Westfields Stratford. Whilst window shopping I stopped at a Khiel, an upmarket skin product shop. I wouldn't normally buy products from this company, but reading their start-up history, their business journey and product innovations which was printed on a pop-up in their display window left me intrigued and interested enough to visit their website. It also made me realise there's absolutely nothing wrong with utilising your business history in your PR strategy. In fact it's a good thing to do. Any business that's been around for five years or more should be sharing details of their progress, product innovations, special anniversaries (5, 10, 15, 20, 21, 25, 30, 35, 40, 50 etc) and leveraging their history to generate publicity, raise awareness of business products and services and increase sales. Use anniversaries to host celebratory events Celebrate your product innovations to get publicity and attract new customers Share details of your experience - how long you've been working in your industry, the clients you've worked with and your milestone achievements. The infographic below - provides some ways businesses can leverage their history in their PR.

It was an honor to be listed in the San Francisco Examiner as Top 10 Branding Agencies to watch this year 🌟 In 2020, just months after vowing to give up on my dreams, I turned it all around by stripping away the limiting beliefs that held me back for too long. I’m so grateful that after years of feeling so lost, my heart is completely in what I do because I know, without a doubt, I’m living my purpose. We allow ourselves to believe that success is granted to very few lucky people who fell into it. What if it was your destiny to achieve your dreams? All you have to do is take action. It’s my job to help you see that with clarity and confidence. And that’s why I freakin’ love branding 🤩 ** If you want to learn more about brand building and marketing strategies that will propel your business to success, save your seat for my FREE webinar, How to Sell More by Reading Minds: https://lnkd.in/dk4QqUgs It's on my personal Zoom, there will be a live Q&A and it's taking place THIS WEDNESDAY! You do not want to miss this! PS - You can read the San Francisco Examiner feature here: https://lnkd.in/e8bghr2T #buildabrand #strongerbrand #brandbuilding #marketingtips #marketingstrategytips

When we built Alliance Pro, we had one goal: help outdoor brands turn their most passionate customers into real brand advocates who ultimately drive full-price sales. OneUp Components nailed it. Mackenzie has taken their pro program to the next level—no fluff, just real relationships with the people who live and breathe their gear. I'm fired up about this! 🔥 Pro programs aren’t just discounts—they build real connections and loyalty that fuel growth. If you’re in the outdoor industry and not doing this yet, you’re missing out. Check out this case study—if nothing more than to see some slick riding 🤘

So you're leaning into event marketing. But where do your events fit in your overarching, omni-channel marketing strategy, and what's the right way to leverage them? Swoogo's Director of Product Marketing, Katie Golland sat down with our partners at Walls.io to talk about event maturity and the role of events in delivering business outcomes. Watch the whole interview here: https://lnkd.in/gZaPfm_S

Brand loyalty drives repeat and referral business — the lifeblood of a successful business. Are you doing enough to instill that loyalty in your customers? What about brand recognition? How impactful and consistent are your branding efforts? With the guidance and services of 325, you can be sure that you’re on the right path to attaining these goals with innovative, yet proven strategies. Learn more at weare325.com

𝗦𝗶𝗺𝗽𝗹𝗶𝗳𝘆 𝗬𝗼𝘂𝗿 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 Overwhelmed by branding decisions? Let us guide you through the process, from concept to creation, with ease.

🔋 Supercharge your brand’s visibility quickly with our solutions! ⚡ Our Data-driven approach guarantees that your brand not only competes but also leads the market. Our strategies are made to make your brand stand out, from quick exposure to strong impressions. Are you set to ignite your brand? 🚀 Call us on 9626033111 to know more!

Meet Keith Lechwar, our Manager of Marketing and Communications here at Corporate Traffic! 👋 According to Keith, "The motto our sales and operations team uses often is Never Settle, which speaks to how we go the extra mile to get the job done for our customers, no matter the challenge. Never Settle is also how we approach marketing and communications. We continuously strive to create brand awareness in a competitive market through innovation and creativity. Never Settle means no complacency!"

How does your brand show up in the real world? 🤔 Hear from Loop and Tie CMO, MK Getler on what they're doing to stay real and drive revenue. Watch the full conversation here - https://lnkd.in/edFSvC85 And enjoy more content like this at - https://lnkd.in/eNPqxPWm