Entry is open now - but why should you enter the Free From Awards? The trust gained from potential customers is especially important in the free from sector where the integrity of your product and manufacturing processes can mean inclusive, tasty experiences for an otherwise often marginalised community.... 🌟 Stand Out From the Competition - differentiate your product or brand – our logo is instantly recognisable to and resonates with consumers, helping them identify safe, quality products, providing reasons to try something new. 🌟 Enhanced Credibility - entering demonstrates a strong belief in a product which instils consumer confidence hence the value in displaying a logo. 🌟 Continuous Improvement - expert judges & invaluable bespoke feedback – every product is judged by a carefully curated panel ensuring all aspects of the product are considered, supporting your NPD. A unique collaboration  We are unique in the collaborative approach we take with every entrant. We actively encourage entrants to fully leverage the benefits of entering and to take a proactive role, sharing their ideas and suggestions and working together to add genuine value to entrants, making the awards a pivotal part of their brand and/or activation strategies. 

Our latest edition of business e-news is out with some great stories. Check it out and enjoy the read!

🎯 Do you know the best way to stay up-to-date on the latest beverage industry news, events, classifieds and jobs? Subscribe to the ProBrewer newsletter - delivered daily or weekly to your inbox. 🍻 Go to 👉 Probrewer.com/subscribe #craftbeer #craftbrewery #beernews

Alright my fellow #Know24 attendees, I need your help! When it gets to the point in the week when you're getting bored of "conference food," what restaurants do y'all hit up? 🤔 These are my top three picks for three price points! Comment down below your nearby faves! ⬇️

We asked. You answered... 100% correctly! When it comes to being offered free food and drink for promoting a restaurant to your socials... YES, this IS considered payment. Listen to Advance's Founder and Co-Managing Partner, Luke Fedlam explain why this is the case, and explain what you need to know before entering this type of deal.

Exciting News❕New book Coming Soon❕ You will unlock the secrets to expanding or building your export business to North America from the expert source, Sam A. Jaoude, an international food and beverage consultant. 🌐🚀 #ExportExpertise #BusinessGrowth #madenlebanon

The beer glass is half full: Eric Dell and Craig Purser (CEOs of American Bakers Association and National Beer Wholesalers Association) discuss the evolution of the food and beverage industries as businesses grapple with the challenges of today's economy. Hear their thoughts here: https://bit.ly/46twB7g

How to increase your price tag? At your local food centre, that familiar can of Cola may carry a modest price tag of $2. Yet, when the same can of Cola is presented in the refined ambience of a restaurant or a beach club, the price skyrockets to $10. What makes the difference? → Setting → Packaging → Experience → Perceived Value Likewise, in our professional journey, our value is the foundation on which our worth is built. We elevate our worth by the values we bring to the table. But remember, our values are not fixed. They grow as we nurture them. So, invest in ourselves, refine our skills, and rewrite our price tag. ───────── If you’re keen to explore how we’ve helped our clients expand their reach like those below   ⇢ Let’s have a chat If you’d like to receive some practical tips to help you get started on LinkedIn, join others here for free  ⇢ https://lnkd.in/gbGDpVV8

It's been a while since we touched on beer and food pairings on our social media channels. Today, we're interested in what pairings you find inspiring. So, our question for the community is: What is your favorite food and beer pairing, and why does it work? We look forward to highlighting some of the most inspiring pairings in an upcoming post.

Have you ever been to a summer festival where one food truck is always busy? It has long queues all day and outsells everyone else? That's because they are doing something different. They do 1 thing incredibly well. Woodfire pizza. One size. Three choices.  Kids. Adults. Vegan. Done. They know their audience.  They know where they are selling. Other food trucks serve great food, but there is too much choice. Other food trucks do one thing, but the quality, service, and vibe aren't as good. Their queues are shorter because word of mouth isn't buzzing. Do one thing; do it well. Consider this and be like the wood-fired pizza food truck when you speak at your next event. Most speakers use a conference talk to share a list of tips. 4 / 6 / 8 / 12 - I know, I used to do the same. Stop. Don't do this. Tell one story of a moment in your success/career when, against the odds, you won. This is what people want. This is what they will remember. This is the wood fire pizza. When your talk is sharing a list of tips your audience feels like they are staring at the menu board of a food truck with too many choices. Too many choices / too much information means they remember nothing. Plus it's not what they came to the conference for. A conference is a full-on day. Lots to do and see. Which talk to attend? What to miss? Got to get the quality networking in. If you give a 20-minute talk and the event is 6 hours, your talk is less than 6% of the time. Plus, there are generally simultaneous talks in different rooms. So your 6% competes with other professionals' 6%. Just like a festival, the audience needs to choose which band they watch - which food truck they buy from. And which they don't. Keep it simple. Tell that story you have lived. Avoid educating and explaining. GPTS and blogs do that. Inspire and motivate. What to know how Shelley did it? Join me on June 19th at 12.30 UK time for a free webinar. Paid tickets are available that come with resources and coaching. If speaking at events is part of your BD for 2024 / 25, then join me. Link in the comments. #Conferencetalk #keynotespeaker #eventspeaker #csuite Martin Barnes