Cheekie’s Post

A partnership that started as an Instagram Reel... 😮 When we first started working with acne-positive influencer Cystur at HAUZ, we were inspired by her unique content and story. Patsy aimed to change how audiences approached acne and her journey started by inspiring others to be comfortable in their own skin. At HAUZ we believe in sustainable pitching and long-term nurtured relationships with brands, while ensuring the story behind why our talent decide to be creators is front and centre. While working with global skincare brand Eucerin, Patsy x HAUZ achieved the below together... - The start of her journey: 1 Instagram Reel - Progression: Being flown to Munich to take part in a brand shoot with video and still imagery - Being invited to a London-based acne positive skincare speaking panel and PR opportunity - Additional coverage from the speaking panel leading to featuring on the front cover of Stylist magazine - Further paid social opportunity with Eucerin - Expansion into the US market to work with global skincare brand, Khiels featuring on their billboards across the US. If you'd like to learn more about what we do and why we do it, I'd love to connect with you. #talentmanagement #hauz #marketing

Talk about a lesson in listening and improving from Glossier, Inc. 🙌🏽 Kudos to #Glossier for their commitment to enhancing user experiences! Recently, a viral TikTok by actress, Kylen, with over 30k+ followers, shed light on Glossier's LA pop-up event, offering valuable feedback for future events. 🔍What's truly commendable is Glossier's proactive approach. They not only took the time to gather feedback but also met up with Kyle for a call to delve deeper into his insights. This highlights the importance of listening to your audience and actively seeking ways to improve. Not only was it brilliant, but it was also very thoughtful and genuine, which is what users really want. In today's competitive landscape, prioritizing user feedback is key to staying ahead of the game. It's inspiring to see brands like Glossier embracing this philosophy and continuously striving for excellence. Check out Kyle's TikTok for some valuable insights, but now I want to hear from you... Tell me how we can all elevate user experiences at events like this!? 💬 #UserFeedback #EventPlanning #EventMarketing #InfluencerMarketing #GlossierExperience

The benefits of full legs laser hair removal include: 1. Long-lasting results 2. Precision 3. Convenience 4. Reduced ingrown hairs 5. Time-saving 6. Improved skin texture 7. Customizable treatment: Laser hair removal can be tailored to suit individual skin types and hair colors, making it suitable for a wide range of people.

Want to boost your conversions? Here are a few tips: Educate First: Start by offering valuable information. When your audience learns something new, they’re more likely to trust you. Free Value: Always give something valuable for free—whether it’s tips, advice, or a quick how-to. This builds trust and keeps your audience coming back for more. Remember, educate first, then sell. Here's an example of my videos that got over 1M views and sold over $2500 in ONE DAY. https://lnkd.in/gCCa5Zhm #ContentMarketing #DigitalMarketing #ConversionTips

Campaign Spotlight: Living Proof, Inc.! We teamed up with Living Proof to highlight their #HairTech, solving the toughest hair challenges with innovative formulations. 🎯 The goals: ✨ Enhance brand and product recognition 💡 Highlight #HairTech innovation 🎯 Guide target audience to consider products at various points of sale To bring this to life, we created a comprehensive approach that included the creative concept, creator strategy, and creation of a custom techno-inspired song for creators to use in their content, emphasizing Living Proof's commitment to HairTech innovation and sparking a movement of empowerment and self-expression on TikTok. 🎉 The results: 📈 64% more efficient than benchmark CPM 🚀 3.7X higher CTR than category 📊 6% lift in ad recall 🛒 2.3% lift in purchase intent Check out our case study video to learn more! #casestudy #marketing #socialmedia #beautyindustry

Anyone else want to pull out their hair with all the conflicting Instagram "tips and tricks"? 🙋🏻♀️ Buckle up, sister. There's a lot of bad advice out there. One of the most attention-grabbing trends I've noticed is social media managers advising their followers about the "best" times for posting content on Instagram. Why? Because it gets your attention, but it's not backed by solid facts. Instead, these suggestions are based on personal experience. Here's the thing: There's no universally perfect time to post on Instagram. Why? Because Instagram marketing doesn't have a one-size-fits-all approach. Think about it: Banks don't market like hair salons, right? Choose the times that work BEST with you. The times where you have the best bandwidth to respond to comments and interact with your followers. Ready to have an Instagram marketing strategy that is catered to YOU? My 1:1 Instagram Consultation is NOW booking for January! Say goodbye to a one-size-fits-all marketing approach....get tailored advice in my 90 minute consultation service. Follow the link below to get started! #5to9Socials #InstagramTips #InstagramAlgorithm #socialmediamanagement #socialmediamarketing #socialmediamanager #socialmediacoach #instagramcoaching #instagramcoach #socialmediacoaching #sanantoniotexas #sanantoniotx #sanantoniobusiness #instagramgrowth #iggrowth #smallbusinessgrowth #Thebesttimetopostoninstagram

Let’s Talk Skincare‼️ https://lnkd.in/gN5Z8ATP ‼️Follow & Like‼️ Leave Your Thoughts In The Comment Section‼️😊

What do you think of this new trend? "If your comment gets NO likes, we will send you a PR package!" https://lnkd.in/gEQBpG6A - I have a very mixed opinion. I think it is: - Genius for the algorithm. You have folks commenting and liking others' comments (either as a reflex or even out of spite). Regardless, it's boosting your post. - Brand visibility. Look at this brand "trying" to give away free things! This may be a hot take, but for me, it lacks authenticity. Is the brand aware that each comment is receiving likes, meaning no one will meet these criteria? Maybe this is even their goal? It feels icky (new buzzword, or rather disingenuous) to get someone excited about a possibility that will (more than likely) not happen for them. So many of us are just consumers wondering what it's like to be on the receiving end of a PR package - oh the joys of being an influencer! A brand has the opportunity to take my possibly negative take and do something great: scan the comments for x amount of people who follow and interact with the account, and send them a free box. You can even make it a PR move by publicly commenting and asking them to DM for address details. It's a positive (both on the corporate and consumer side) to reward those following and interacting. Not just those who comment once. It brings value to your now viral TikTok and shows you want to treat those interacting. Each time this trend pops up, I scan the comments and see each one of them has a like. It leaves me disappointed and not excited for the possibility of what could be. Thoughts?

69% of content creators say brand deals are their most lucrative revenue source. Yet 14.6% say their greatest challenge is finding brand deals. With #deinfluencing trends continuing to grow, creators are forced to juggle the production of: 1. Authentic content with honest opinions that maintain consumer trust. 2. Product-focused content that continues to secure lucrative brand deals. It’s a tough balance to strike – one many content creators struggle with. Over the years, Caroline Hirons has earned her reputation as the Queen of Skincare. But she’s also earned another reputation as the Queen of Real Marketing. Hirons is known for being honest. Often brutally so, with no fear of calling out the “worst products” she has ever tried. While it’s an approach that has likely earned her a space in many #influencer black books, it’s one that’s helped her gain the good graces of some of the biggest brands worldwide. The reason is simple: she’s unwaveringly true to herself and her audience, prioritizing a relationship with her audience that’s built on trust. Deep, meaningful connections between creators and consumers have the potential to produce powerful results. Find Hirons on YouTube, Instagram & TikTok: @carolinehirons #marketing #contentcreation #socialmedia https://lnkd.in/gPvNJ95n

How to reuse old viral trends in your ads: "Get Ready With Me" was a popular trend on YouTube 10 years ago that people brought to TikTok. The YouTube version was polished and professional. Like if you were inside a studio. The 2024 TikTok version is simpler: 1. You set up your phone camera 2. Get ready - do your hair, change clothes, skincare routine. 3. And tell a story - that can be completely unrelated. If you're going to use this trend for an ad, don't use the old format. It won't work. Go with the updated version.