Christine Ianuzzi’s Post

For a very limited few people who don't meet our attendance criteria who have tried to get in the door to MJ Unpacked, here is your chance, but it is extremely limited. Once they are gone, they are gone. Here's the scoop: We are offering a very limited number of non-qualified industry guest passes to register through the front door so you don't need to ask your buddy who is exhibiting to get in or badge-pass to sneak in. A few points of clarification: This is not a cash grab by us to sell suppliers a day 2 pass. Actually, you get full access to the expo AND 100% of your registration fees are going to support our Social Impact Scholarship. Our SIS is supporting 40 social equity and justice impacted cannabis operators to attend, exhibit, and provide travel assistance to. We built MJ Unpacked to create a more productive and curated event. This requires us to make attendance exclusive to licensed operators, active investors and researchers, but is not intended to be exclusionary. Given this will be less than 2% of our total projected attendance, this will not dilute the value of the event, or negate our consistent brand promise. This does allow those who hang around the fences and in the lobby, to actually do something good to support the event and the community. To empower positive change and get access to the hottest event in the industry, please visit www.mjunpacked.com and click register now. #cannabisevents #mju24ac #socialequity #justiceimpacted

🌿📅 Calling all Cannabis Enthusiasts! Get ready to mark your calendars because the cannabis industry is about to kick into high gear. Introducing our Global Events Calendar 2024, your guide to staying in the loop with all things cannabis. From networking opportunities to exploring top industry events, it's all here. March is jam-packed with must-attend events showcasing the latest innovations and trends. Curious about what's on the agenda? Head over to our website and explore our curated calendar: https://hubs.la/Q02nyWQN0. While we may not make it to every event, we always enjoy connecting and engaging with fellow enthusiasts like you. Stay connected with Cannavigia on LinkedIn for updates on where to find us in the coming months. Let's share in the excitement of all that's to come in the world of cannabis. 🌐 👋 We want to hear from you! Which event are you most excited about? Drop a comment below and let us know. #cannavigia #weflowyourgrow #compliancesoftware #cannabiscompliance #cannabistransparency #cannabistraceability #cannabissoftware #cannabisevents #stayconnected

😱😱😱 woke up to this news. Product Earth day 2 cancelled‼️ Is it the first cannabis trade show in Europe that was cancelled on the spot? Fortunately, I wasn’t there this year. But if Mary Jane Berlin 2024 wasn’t cancelled with all the incidents that happened, what could have happened in London? PE was previously held in Stoneleigh, and it was a proper festival with camping area, BMX competition, and an exhibitor area. Maybe it wasn’t the best trade show for the business, but it was one of the best shows to relax and enjoy cannabis. Now, it moved to London. Same city where 🤡 cannabis events, such as Cannabis Europa were held without any issues (except my issues with their choice of speakers, and organisation without dignity). But if you bring real cannabis event, with real people and consumers; you are not welcome, it seems. As someone who attended it in the past, my guess is that the problem was cannabis consumption, and the venue pulled the plug. 🤔 I know Matthew, amazing guy who is organising PE, and I won’t tag him here because this is still fresh and I can only imagine how Matthew feels. Great people like him deserve empathy and support! 💚 I hope you come back stronger, and show the 🤡 how it’s done! #cannabisevents #productearth #london #UK #cannabis #legalize

The SOJE Capital LLC team, Silas Collins and I, will be joining Will Muecke, the Artemis Growth Partners team, and other cannabis investors at Cannabis Europa in several weeks for very obvious reasons. Europe, specifically Germany, now offers true growth private equity investment opportunities for cannabis investors, whereas not so long ago cannabis in Europe was largely a venture capital market. With Federal and state/local jurisdictions aligned, something US cannabis investors can only hope for in the coming years, Europe is a fertile and timely cannabis investment landscape. SOJE is on the verge of its third European investment, our second in Germany (Sanity Group, led by superstar Finn Age Hänsel were our first foray), and the monthly updates from our existing and prospective investments are downright salivating. Thanks to Will/Artemis and Boris Jordan/Curaleaf team for leading the way with multiple seed and Series A investments in multiple countries around Europe. It is an ecosystem that is incredibly attractive. Even Poland (10x growth over the last three years in an amazingly fluid medical market), has become truly investable for growth equity. The numbers are there, so we are going there too. See you in London! #cannabisinvesting

SAVE THE DATE! One of the most popular events in Cannabis is BACK! in full force this year: MJ Unpacked Atlantic City, New Jersey April 9, 10, 11, 2024. MJ Unpacked is where brands and #retailers get together, but also where #investors in Cannabis congregate too. Not just from America, but from all around the big wide World of Cannabis. As such it's a perfect #meeting point for an industry #evolving from a commodity (flower) into a highly-competitive, #brand-led #CPGindustry. An industry larger than tobacco, or soda drinks— or pretty much any other fast-moving consumer goods (#FMCG). Indeed, the total U.S. economic impact generated by sales of Cannabis is estimated to be >$100 billion in 2023, up +12% from last year, according to a fresh analysis from the newly published MJBiz Factbook. Looking ahead, >$160 billion in additional spending will be added to the U.S economy in 2027 from #weed. This is driven by the opening and/or expansion of new #recreational markets in states such as New York, Maryland, #Missouri and New Jersey, (where this event will be held). Highly Capitalized are a proud media sponsor of the event. As usual we'll be interviewing the high & mighty at the event for our newsletter content. Subscribe at highlycapitalized.com Book it now using code HCMJU100 for $100 off your ticket. Click this link to attend the event: https://lnkd.in/dZfBaeVU See you in Atlantic City April 9, 10, 11 #Cannabis

Sooo, we’re doing a thing and bringing cannabis sales and consumption to the California State Fair. I believe the future of cannabis is in social consumption. Creating the first cannabis restaurant was (and is!) cool but….it wasn’t until I met Lauren and Dustin that I realized that it’s actually events that are the best opportunity for normalization. [Side note: I remember working on pitch decks for the business back in 2020-pandemic times and we had an events section. I’m 100% sure I said “hey guys, there will never be events again. I think it’s over? Sure we want to include this?” Happy to be wrong about that. 😅 ] Think of it this way– people that are going to lounges/cafes are intentionally seeking out a cannabis experience. Events tho? You’re tapping into an entirely new audience. These are folks that aren’t seeking out cannabis and just so happen to be at an event where cannabis co-exists. The mindset is different. The ability to change perception is different. And that is incredibly powerful when we are talking about destigmitizing the plant. Which is our mission at embarc– to destigmitize and normalize cannabis…at scale. What better place to do it than at one of the most normal events ever? Where corn dogs, cotton candy and now cannabis will co-exist for the first time in 170 years! See you in Sacramento! PS- I just got a sneak peak of Terri's State Fair sunhat and she’s ready for the heat! 🔥 #cannabis #cannabisretail #cannabiscommunity #marketing #history

🌿 While the news has been fixated on the challenges with the NY market, let’s not forget to shine a light on the current and soon to market operators who are tirelessly growing, building, and collaborating to move this market forward. 💪 If you want to witness what’s truly unfolding in the New York cannabis market, look no further than Revelry Buyers’ Club. Registration is officially open for the highly anticipated Revelry Buyers’ Club! 🎉 Register @ www.revelryny.com Revelry Buyers’ Club is New York’s exclusive B2B cannabis trade show, hosting the most concentrated gathering of licensed New York retailers, cultivators, processors, brands, and ancillary providers. ⚡ This is where the NY market gathers to handle business. ⚡ This is what New York cannabis looks like. And don’t let them tell you different. On The Revel

Ready to ignite your cannabis journey with the insights that drive the industry forward? 💡 At MJ Unpacked, we delve deep into the subjects that matter—from the science of cultivation to the art of the deal. Imagine a place where the intricacies of retail meet the innovations of branding while mingling with top VCs and retail buyers. We don't just bring speakers; we bring thought leaders ready to supercharge your business. 🔥 Got your conference pass yet? Let's discuss the future of defining quality in cannabis, and I bet you'll leave with strategies that transform your tomorrow. Comment below if you're in, or better yet, register to join us! Learn more: www.mjunpacked.com #MJUnpacked #CannabisConference #IndustryLeaders #SeeYouThere #MJUAC24

George Jage of MJ Unpacked (coming to Atlantic City this April) recently joined Ganjapreneur for an insightful Q&A about his experience convening cannabis professionals over the past decade, the current fundraising landscape for brands, and more. Here's an excerpt: "If you were looking for an easy road to riches and picked cannabis, you might want to turn around and head back. It is bumpy and filled with pitfalls, but the reward is way beyond what any of us can imagine. Setting aside the opportunity to create wealth, equity, fame or fortune, we are collectively building a brand new industry and changing the world, for the better I believe. That needs to be the core source of your strength." Read the full interview below!

What’s shaping the future of cannabis consumption? 🌱 Join us on the Kaya Cast as we chat with Amanda Reiman PhD MSW, Chief Knowledge Officer from New Frontier Data, about evolving consumer trends and strategies to thrive in the cannabis market. 🎧 Listen to the full episode now: web.kayapush.com/3Yxkzs8 #KayaCast #CannabisTrends #ConsumerInsights