Christine McKenna-Tirella’s Post

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Casting & Talent Strategy || Business Development || Connector & Coach

With the advances in AI technology and a gap in legal protections, actors have to be very careful about the contracts they sign, especially in perpetuity. In this video, I discuss the viral news about Central Casting, and how actors have to waive away their likeness and image rights to access the Central Casting site. If the "marketing" and "internal use" agreement is 20 years old, it's time to update it Central Casting! #casting #contracts #actors #centralcasting #deadline #backgroundactors

Episode 1: will AI replace actors? Actor Waivers and AI technology, Central Casting and why actors need to read what they sign!

Episode 1: will AI replace actors? Actor Waivers and AI technology, Central Casting and why actors need to read what they sign!

bigvu.tv

Very insightful comments for everyone in the showbiz industry. 👍

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Great advice. Always read the contract, if you've got questions whether it be to the casting company or directly with a production people are happy to help. Know what you are signing.

Grainne Hannigan

Business Execution: Markets Operations | Citi

1y

Explained so well! Really interesting

Bronagh Sproule

Business Development Manager - Ireland at LPR ( La Palette Rouge)

1y

Wow, this is eye-opening for those of us outside of the entertainment industry. Thanks for the very concise information and analysis Christine

Ali Grieb

People, Community, & Culture in Hospitality

1y

This is SUCH good insight!

Very interesting topic Christine! Thanks

Valentine C.

CEO X-cre8te Marketing Agency | Content Marketing, SEO, Video production | Web |Branding. Full Service Agency. Attention is currency. Let’s build it !

1y

With the threat and opportunity of AI, to writers and actors. Signing a form like this could be the death of an acting career. Thanks for sharing Christine McKenna-Tirella

Nicola Jackson

Health Care Policy and Financing

1y

As someone who just finished watching ‘Joan is Awful’ from the Black Mirror series, this was very interesting. Thank you for educating everyone on this topic!

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