Christopher Butt’s Post

Whilst distinctly Lamborghini, the Lamborghini Revuelto’s exterior stylings heralds a new era for the Italian marque. Learn more about the Revuelto: https://bit.ly/3IhNWWi #Lamborghini #LamborghiniLeeds #LamborghiniRevuelto

Photos of the Alfa Romeo Milano without camouflage have leaked online. This is the last of the "Stellantis' Triplets" (along with the Jeep Avenger and Fiat 600) that will be manufactured in Poland, in the Tychy plant. Alfa Romeo has a track record of truly knockout car designs. Even when the manufacturer gained a dubious reputation for poor quality and failure rates, customers were able to turn a blind eye to the imperfections and the need for constant visits in the workshop. These cars were simply that gorgeous! Meanwhile Milano is... meh. It's simply an SUV. This form doesn't seem to impress anyone anymore. Apparently, even the Italian designers, famous for their refined sense of aesthetics, are not able to make something special out of this type of body. On the other hand, they managed to smuggle in at least one interesting solution in this design - the manufacturer's logo cut into the masking panel on the front. Typically, this place is reserved for Alfa's iconic triangular "Trefoil" grill. Do we like this design? To be honest - not very much. But at least it has one interesting feature. Not a nice feature, but still interesting. And as the old saying goes: in the land of the blind, the one-eyed man is king. #news #automotive #alfaromeo #stellantis #milano

Bugatti Sur Mesure captures the spirit of Jean Bugatti’s Type 55

Dr. Viju Jacob, renowned for his executive role at Synthite Industries, recently made headlines with his latest acquisition: a Ferrari Roma. This isn't just about a car; it's a testament to luxury, style, and a life well-lived. Join us in discussing the allure of luxury automobiles and the lifestyle they represent. Share your thoughts and follow @hindustanherald for more updates on this and other trending topics. Let's delve into the world of luxury together! #FerrariRoma #LuxuryCars #Kerala #hindustanherald #heraldnews #hindustan #herald #heraldbreakingnews #heraldlatestnews #newsupdate

Bugatti Sur Mesure captures the spirit of Jean Bugatti’s Type 55

luxurious brand at its best 👌 or can be done better?

Ferrari… luxury at its finest. But how are they such a huge brand? What do they do differently that makes them a luxury brand? Let me break it down. 🚗 1) Limited production runs – this creates a sense of scarcity and exclusivity. Two qualities luxury brands must portray. 2) Status is key when it comes to luxury. Owning a Ferrari is about owning a piece of art and history. It’s a status symbol to many. 3) Selective customer experiences and marketing means that luxury brands don’t jump on just any trend. They only focus on exclusive/by-invitation events and offer a personalized experience. This is why Ferrari is highly desirable to many. 🚗 BOLD x COLLECTIVE #ferrari #ferrarimarketing #digitalmarketing

Ferrari is iconic, but the reasons why seem mysterious to most people. There's a certain enigma around how Ferrari became what it is today. And our answer is always craftsmanship. Ferrari is about emotions, style, success and the people who craft our cars. There's something not quite there when a design comes straight from the computer. The sculptural unit of the car is very important to us, and we pay great attention to that. The car modellers mock up a new design in clay based on the designers’ drawings. Then, the designer inspects it and offers feedback on the aesthetics. It’s almost always an emotional reaction. "It looks too muscular." "It looks too mean." "Something's missing.” The modellers then correct the silhouette until it hits the Ferrari mark. Like in the Ferrari film, Piero Taruffi says, “It’s hand-crafted, and anything hand-crafted, you can feel that soul. You feel that energy because of all the time and thought and emotion that’s put into it.” ❤️🏎️ #ferrari #luxury #legacy

Rethinking Luxury: A Ferrari might cost less monthly than you think. Is it luxury or just smart financing? 🏎️💭 Let me know your perspective in the comments. #RethinkingLuxury #Ferrari #FinancialPerspectives #LuxuryLifestyle #Mindset #DreamExercise #FYP

Anti-Law of Luxury Marketing #2: "Does your product have enough flaws?" Kapferer and Bastien observe that in the realm of luxury: "...brands are not interested in being the leader in utilitarian or functional comparisons - primarily they are hedonistic and symbolic. Their 'flaw' is a source of emotion". Indeed, those "flaws" are the human touches that give a product personality and character. For example, if a "perfect" car is silent and easy to drive, then a Ferrari certainly is not perfect. A Ferrari is an unparalleled force of its own - which adds to its allure. (Deep Dive video available on my YT channel: @luxurywellnessjoia) #luxurystrategy #antilaws #luxurymarketing