@Woolworths,
Your commitment to sustainable practices, particularly in the realm of packaging, has been commendable. However, as we strive for a more interconnected and impactful approach to sustainability, it's crucial to bridge the gap between origin, mission, and vision.
While providing recyclable packaging is a step in the right direction, it represents only a fraction of the potential impact that can be achieved. True empowerment lies in creating a holistic ecosystem where every stakeholder, from origin to end-user, is part of a collective journey toward sustainability.
Imagine the economic and social benefits that could be unlocked by implementing a closed-loop circular support economic system. By engaging with city waste collectors and nurturing entrepreneurship opportunities within the ecological sector, Woolworths could not only reduce its environmental footprint but also catalyze business growth and community development.
This approach transcends mere environmental responsibility; it's about fostering a shared value ecosystem where every action contributes to a greater societal good. Impactful marketing isn't just about promoting products; it's about telling the story of how each purchase contributes to a larger movement toward sustainability and social progress.
Seize this opportunity to not only lead in sustainable practices but also in creating lasting economic and social value. ---
Did you know our much-loved Rotisserie Chicken comes in a 100% recyclable bag? Many customers asked why we moved away from the old “paper” bags... Did you know those bags were not recyclable because the paper, when contaminated with oil from the chicken, ends up in landfill?
The change means that every year we’re able to save over 11,5 million bags from landfill and send them for recycling instead.
Another step in our journey towards diverting Woolies packaging from landfill 💚
Near Balanced Reservoir Drilling
1moWhy not dispose of all emissions from SunCor Refinery deep (3miles) underground for permanent storage?