City on the Hill Consultancy’s Post

🔥Before you even think about other forms of marketing... be sure you have this dialed in FIRST!!! I see too many who invest so much time and money in generating “cold leads” when they don’t even have a strategy to optimize these leads let alone a system or process at nurturing and incubating them. This is essentially like filling a bucket 🪣 with water that has holes in it. Could 🤔 it be possible you already know enough people, yet if you spent the time,money, and energy towards optimizing, retaining, and nurturing (yes, this means after the close too) you could generate more referrals as opposed to generating cold leads? ✅ The single best marketing ROI and “growth hack” is this: Your 🫵🏼 reputation. PS - This is BIG factor in why people can post the exact same thing and get very different results. The exact same emails yet very different open rates. If you are unknown, invisible online, or have a reputation that isn’t great… then the rest of your metrics will suffer. Adopt the mindset that things can always be improved and find ways to work smarter. 💪🏼 Human Impressions > Clicks #DebXisms #marketing #clientexperiences #ravingfans #buildrepeatableresults #reputationmatters #branding #personalbrand #relationshipmarketing #plugandplaysm

I hate talking to people about their marketing... ...because it boils my blood when they share that they've had crappy results in the past. 😡 It shouldn't be like that. I hate seeing time and money wasted. With a solid understanding of your MARKET, and THEN which groups you're going to focus on, and THEN the way in which you're going to talk about the way in which your product/service makes their lives better, and on which channel using which format... you should be getting solid leads that convert into sales. There are some other things to consider too... the speed of results will be influenced by one of the following: Whether you're bold, whether you have budget, or if you have neither. Why? Because if you can be bold - have a bold position, or even have a bold brand (taa-daaa), then you'll stand out, which helps build awareness and will support your traction. If you have budget, then you can actively put your message infront of people, from ads to PR, and so on. If your sector finds it harder to be bold. OK. Find some budget to help get on people's radar. But, if you can't do either, then, a bit like Pugsley here, you're going to have to be patient... results will come, if you're consistent and hold firm on your decisions. (And to all you panic-ers out there, trying a tactic for a week and then saying it hasn't worked, isn't robustly testing it...) DM me if you want to FINALLY unbollox your marketing and get the results you deserve. #UnbolloxYourMarketing

🔥Before you even think about other forms of marketing... be sure you have this dialed in FIRST!!! I see too many who invest so much time and money in generating “cold leads” when they don’t even have a strategy to optimize these leads let alone a system or process at nurturing and incubating them. This is essentially like filling a bucket 🪣 with water that has holes in it. Could 🤔 it be possible you already know enough people, yet if you spent the time,money, and energy towards optimizing, retaining, and nurturing (yes, this means after the close too) you could generate more referrals as opposed to generating cold leads? ✅ The single best marketing ROI and “growth hack” is this: Your 🫵🏼 reputation. PS - This is BIG factor in why people can post the exact same thing and get very different results. The exact same emails yet very different open rates. If you are unknown, invisible online, or have a reputation that isn’t great… then the rest of your metrics will suffer. Adopt the mindset that things can always be improved and find ways to work smarter. 💪🏼 Human Impressions > Clicks #DebXisms #marketing #clientexperiences #ravingfans #buildrepeatableresults #reputationmatters #branding #personalbrand #relationshipmarketing #plugandplaysm

Client: Hey, we need a marketing campaign. Marketer : Sure. Client : Please make sure that it screams "revolutionary"! Marketer: ummm.. Okay! How about we advertise our product as the cure for all your existential crises? Client: Interesting. Can it also make our competitors disappear? Marketer: Yes! Definitely. We'll just sprinkle some fairy dust and wallah, they're gone! Client: Amazing! Can we also make this campaign so our product sells itself? Marketer: That's it?? Don't Worry !! We'll just add a "buy now" button that hypnotises customers into purchasing. Client: Also, please make sure it's budget-friendly too. Marketer: Hell Yeah! Will use unicorn tears and rainbow wishes to keep costs down. Don't you worry. Client: You are the best! I now really can't wait to see the profits roll in! Marketer: Welcome to the marketing magic show! Shaka-Laka boom boom !!!! #clientdemands #humour #marketing #marketers #lifeofmarketer

Push marketing is the best way to take your product viral but, if you are building a market then Pull Marketing will be the best option for you👈 #lewebexy #digitalmarketing #digitalmarketingagency #digitalcontentmarketing #digitalmarketingexpert #trending #digitalmarketingtips #smallbusiness #smallbusinessowner #smallbusinesstips #marketingdigital #digitalmarketers #digitalmarketingstrategy #digitalmarketingexpert

Throwing something against the wall to see what sticks may be a fine tactic for spaghetti, but for marketing, not so much. 🍝 ❌ You're probably not going to see a great return on your investment by putting a vague message out to the masses when you're still trying to develop a brand presence. Consider marketing through an inbound approach to nurture quality leads and develop meaningful relationships. Learn what comes along with a successful inbound strategy here: https://lnkd.in/e2fyem7k #DigitalMarketing #InboundMarketing #MarketingAgency #ROI #LehighValleyPA

🚀 𝗪𝗮𝗻𝘁 𝘁𝗼 𝘀𝗸𝘆𝗿𝗼𝗰𝗸𝗲𝘁 𝘆𝗼𝘂𝗿 𝘀𝗮𝗹𝗲𝘀? 𝐔𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘁𝗵𝗲 𝗽𝗼𝘄𝗲𝗿 𝗼𝗳 𝗽𝘂𝘀𝗵 𝘃𝘀. 𝗽𝘂𝗹𝗹! Push marketing delivers your product directly to consumers with active promotions. Pull marketing attracts them by offering valuable content and engagement. Combine both for unstoppable growth! #digitalmarketing #pushmarketing #pullmarketing #digitalmarketingstrategy #objectives #digitalacademy360 #da360

DON'T BE FOOLED BY PEOPLE SAYING THAT MARKETING IS THE KEY FOR YOUR BRAND'S SUCCESS EVEN IF YOUR PRODUCT SUCKS!! 😩⁣ ⁣ Let's talk about something vital here– QUALITY!⁣⁣ ⁣⁣ Whether it's April Fool's Day or any day, remember this:⁣⁣ A GOOD PRODUCT beats flashy marketing every time. 💯⁣⁣ ⁣⁣ Investing in quality isn't just about making a sale; it's about building trust and setting the stage for long-term success.⁣⁣ ⁣⁣ Don't fall for the hype – focus on what really matters: delivering quality products or services.⁣⁣ ⁣⁣ Smart business owners know that offering top-notch products isn't just about profit; it's about creating a community of satisfied customers who keep coming back for more.⁣⁣ 😉 ⁣⁣ Quality isn't just a buzzword; it's what your customers crave. By prioritizing quality, you're not just selling a product – you're building a brand people love.⁣⁣ ⁣⁣ Plus, genuine and positive product reviews are a powerful marketing strategy. So, ensure your product is good, and let those reviews do the talking! ⁣⁣⚡️ ⁣⁣ ⁣ #PRBDigital #PRBDigitalMarketing #ContentMarketing #SocialMediaMarketing #DigitalMarketingAgency #FacebookAds #MetaAds #TikTokAds #AprilFools #QualityMatters #BusinessSuccess⁣

Business Owners Need to Know These Marketing Myths:👇 ❎ MYTH: My customers are not on social media. ✅TRUTH: Even older adults use social media, so your potential customers are likely there. ❎ MYTH: My product is good, I don't need to market it. ✅TRUTH: Every business needs marketing, regardless of the product's quality. ❎MYTH: Marketing is a waste of money. ✅TRUTH: Marketing is only wasteful if not done wisely. ❎ MYTH: Word of mouth marketing is sufficient. ✅TRUTH: Outbound communication is also needed to generate awareness. ❎MYTH: Nobody responds to direct mail anymore. ✅TRUTH: Direct mail can still acquire customers, but it should be tested. Feel free to share and 👉follow Aaquib Ehsan for more content on marketing and business. . . . . #onlinesales #onlinepresence #socialmediamarketing #onlinebusiness #growyourbusiness #aaquibehsan #marketing #marketingtips #marketingstrategy #digitalmarketing #digitalmarketingagency #onlinemarketing #businessowner #smallbusiness #smallbiz #smallbusinessowner #starup #clothingbrand

Let's talk about experiments in #Marketing. 🚀 As marketers, we all know the importance of staying ahead of the game and constantly adapting to the ever-changing landscape of our industry. Experiments allow us to test new ideas, strategies, and tactics to see what works and what doesn't. But experiments aren't just about trial and error. They're a powerful tool that can help us uncover valuable insights, optimize our campaigns, and ultimately drive better results for our businesses. From A/B testing email copy to trying out cold emails, experiments allow us to be creative, take risks, and push the boundaries of our marketing efforts. So, let's embrace the power of experiments and see how it can elevate our game. Share your favorite experiment success stories in the comments below! 👇 #marketingtips #growthmindset #neverstoplearning Growth Wizards - Your Marketing Partners Rekha Satidasani Rudri Gohil Punam Ahire Ila Parmar Gohil Mitali