Clarisights’ Post

As Product manager, there is a constant need to align across teams, linking gaps across organization strategy, and operations to business needs. Eventually, linking this to PMs drives the goals. E.g. There will be a key metric to drive user engagement via user notifications, via new features, or via backend integrations. So, now goal is to drive Top KPI and build different subsets of KPIs - could be between lagging and leading indicator that help to grow the major goal. The below link is to drive Company Goals via product metrics and Product Ops. https://lnkd.in/gn-ZPR4j #productmanagement #productinnovation #kpis

Exciting update from Uber! 🚗 They're venturing into digital commerce with ONDC. A strategic move that promises to reshape the landscape. 🌐 #Uber #ONDC #DigitalCommerce #Innovation #businesstransformation

Just devoured my first book of the year! 🚀 And yes, I'm one of those who set a #ReadingGoal for 2024 🤣 I've been absorbed in @Uri Levine 's 'Fall in Love with the Problem, Not the Solution. He is co-founder of Waze and Moovit, two unicorn companies The most significant takeaway? The absolute necessity of finding 𝗣𝗥𝗢𝗗𝗨𝗖𝗧 𝗠𝗔𝗥𝗞𝗘𝗧 𝗙𝗜𝗧! It's crucial to ask yourself how your company is not only adding value but also how it's SOLVING A an urgent needs for your customers, pointing out areas that TRULY matter to your clients. But success isn’t bringing sales. The real KPI to watch? RETENTION! Even if you manage to bring customers through the door, if you aren't providing real value, they won’t return. Achieving PMF (product market fit) that is not as straightforward as it seems it took: ✅ Microsoft 5 years ✅ Netflix 10 years ✅ Waze 4 years. So, how do you know if you're tackling a substantial problem? Start by discussing it with around a hundred people (OK, in reality, you may not need that many) by the 30th conversation, you'll likely have a pretty solid idea if your problem is significant or not. #CustomerAnalytics #CustomerRetention #Fallinlovewiththeproblem

"Quick Wins Unveiled: Visibility into Product, Building Trust, Closing the Feedback Loop" 👇👇👇 👀 Visibility into Product 👀 "As the pioneer of Amplitude's product operations team, Matsui embarked on a listening tour, engaging in over 35 one-on-one interviews with key stakeholders. This deep dive into the company's ecosystem uncovered critical pain points and aspirations." #product #productmanagement #productoperations

Case study: Finding Key Quick Wins at Amplitude Amplitude garners widespread respect in the digital analytics domain for its pivotal role as a premier platform, empowering businesses to harness actionable insights. Yet, behind every successful platform lies a dedicated team committed to refining operations and driving meaningful change. Meet Shintaro Matsui, the person behind Amplitude's budding product operations function. Drawing from his seasoned tenure at UberEats, Matsui embarked on a mission to streamline processes and deliver tangible results. Understanding the Landscape: As the pioneer of Amplitude's product operations team, Matsui embarked on a listening tour, engaging in over 35 one-on-one interviews with key stakeholders. This deep dive into the company's ecosystem uncovered critical pain points and aspirations. Strategic Insights Lead to Quick Wins: Armed with a wealth of insights, Matsui adopted a deliberate approach, prioritizing impactful milestones. His method involved clustering pain points and identifying areas of immediate need and potential quick wins. Quick Wins Unveiled: ● Visibility into Product: Recognizing the need for transparency, Matsui introduced a monthly product newsletter. This simple yet effective initiative fostered cohesion and alignment across teams. ● Building Trust: By piloting a revamped product launch process with a single pod, Matsui empowered product teams to take ownership. This bottom-up approach garnered enthusiasm and adoption. ● Closing the Feedback Loop: Matsui emphasized the importance of continuous communication, ensuring stakeholders were informed of problem-solving initiatives and their outcomes. Reflecting on his journey, Matsui offers valuable advice: ►Start Small: Begin with incremental improvements and iterate based on feedback. ►Find Your Promoters: Identify champions within the organization to advocate for change and drive momentum. ►Say No: Set clear boundaries and priorities to focus on impactful initiatives. Matsui's strategic approach to product operations at Amplitude exemplifies the impactful results that can be achieved through active listening, continuous learning, and purpose-driven action. By embodying these core principles, organizations have the ability to effectively navigate challenges and facilitate impactful transformations. What strategies do you think are essential for successfully driving operational change within an organization? You can read the full case study in our book, "Product Operations," co-authored by Denise Tilles. Discover essential strategies and practical tips to elevate your product development journey. 👉 Grab your copy here: https://lnkd.in/eEGsfKUg #ProductOperations #StrategicChange #ContinuousImprovement #LeadershipSuccess

The power of active listening & great insights into how to build a high performing team: “Matsui embarked on a listening tour, engaging in over 35 one-on-one interviews with key stakeholders. This deep dive into the company's ecosystem uncovered critical pain points and aspirations. Strategic Insights Lead to Quick Wins: Armed with a wealth of insights, Matsui adopted a deliberate approach, prioritizing impactful milestones. His method involved clustering pain points and identifying areas of immediate need and potential quick wins.” Applying product & system thinking to team building & principles which set them up for success #productops #productmanagement #activelistening #leadership

The Secret Reason You're Happier Waiting For An Uber 👀 Ever heard of a psychological moonshot? 🌟 Coined by Ogilvy’s Rory Sutherland. A psychological moonshot is a relatively small investment that drastically improves the perception of something. In Steven Bartlett’s “The Diary Of A CEO, The 33 Laws Of Business & Life”, he explores this concept in depth. 📘 Let’s dive into some standout examples: 🔹 Uber - Idleness Aversion 🔹 Uber Labs found a fascinating insight: people hate being idle! By keeping us busy, even with something as simple as a moving car on a map, Uber makes waiting time feel shorter and reduces cancellations. “This explains why restaurants give you freebies while you wait, why Netflix and YouTube play previews when you hover over videos, and why Google Chrome has that fun T-rex game when you lose connection.” 🍕🎥🦖 Even mirrors in lifts help us pass the time faster! 🔹 Domino’s Pizza Tracker - Operational Transparency 🔹 Back in 2008, Domino’s faced a customer service challenge. Instead of speeding up delivery, they opted for transparency with their 'Pizza Tracker', showing real-time updates on your order status. This brilliant move reduced customer inquiries, boosted satisfaction, and built loyalty, saving and earning Domino’s millions. 📈 The Pizza Tracker is a perfect example of how transparency can transform a business. These examples highlight the power of understanding customer psychology. Small changes, BIG impacts. 🌟 Seen any other great psychological moonshots? Share in the comments! 👇

Inspired by a #ThreeBodyProblem, let’s talk about RevOps 👽 (anyone else as excited as I am for the Netflix premiere today 👁 🍿 ?) Just like predicting the motion of three celestial bodies in physics is incredibly difficult, aligning Marketing, Sales, and Customer Success can feel equally challenging 😁 In the real world, these teams often operate in their own orbits, slowed down by siloed data and mismatched goals. Marketing chases leads, Sales focuses on closing deals, and CS works to retain customers – all valuable efforts, but they miss the bigger picture when flying solo. Here's where #RevOps comes in to: 📎 Align Teams & Goals: Marketing, Sales, and CS collaborate to define shared objectives that fuel revenue growth. 📎 Break Down Silos: Integrate data across departments for a complete customer journey view, from lead generation to post-sale support. ️ 📎 Automate Workflows: Free up your team's time for strategic initiatives by streamlining repetitive tasks. ⚡️ 📎 Measure & Optimize: Track key metrics across the revenue funnel to identify areas for improvement. Think of RevOps as your celestial navigator in the revenue galaxy, and #Hubspot as a tool to help you implement the RevOps strategy. Your teams should work together as a well-coordinated system, not isolated bodies, all focused on the same mission: customer success, driving growth, and achieving escape velocity from stagnant results! 🚀 #RevenueOperations #NetflixThreeBodyProblem

Ready to unlock a secret to a successful A/B testing and experimentation program? It starts with a simple ‘Open for Ideas’ sign. In this video, I share why building a culture of experimentation is up to you, and why it's an important step that can lead to more responsibility and recognition. Stay tuned for my next video where I’ll show you what to do with all of those ideas that you collect. Until then, let’s start building an inclusive culture and get people excited about experimenting. Have a great day! #abtesting #experimentation #OpenForIdeas #datadrivenmarketing #CommonSenseCommerce

The Netflixes of the world popularized shift-right testing. While testing in production provides a helpful, continuous feedback loop based on real customer behavior, it's tough to replicate, disrupts the customer experience, and you can't test for scale and volume. With Speedscale's traffic-driven testing approach, you can pretty much test in production without actually testing in production. Our latest blog post covers how traffic-driven testing with Speedscale helps you de-risk your testing approaches while still achieving all of the realism of shift-right. https://bit.ly/3Y808SE #softwaretesting #kubernetes