Clevertouch Consulting’s Post

Thinking about getting started with Interactive Webinars in Marketo? We recently ran a session in partnership with Adobe to show you how the platform works, how to set up the basics, and give you some tips on migrating from your current webinar platform. Catch up here to start your Interactive Webinars journey! https://okt.to/hAOn3v Nilesh Dalvi James T Fletcher DipCAM (DigitalM) #MarketoNation #InteractiveWebinars

😎 Did Adobe Marketo Engage just make webinars... cool?! #Marketo just announced 'Interactive Webinars' which means exactly what it sounds like–#webinars right inside #MarketoEngage It's a game-changer for a few reasons, and let me tell you why... 🖥️ Interactive Webinars have customizable rooms (and templates) that can be modified and changed around based on the type of webinar or event being hosted. 🤯 Interactive Webinars sync directly to Marketo Programs and can even store Q&A and Poll Responses locally within the platform (take THAT 3rd party integrations!) 😴 Interactive Webinars provide Engagement Dashboards to show what engagement looks like in real time. When things are dipping from an engagement standpoint, you can ask a poll question or drive a short Q&A to get it back up. This is just scratching the surface. Check out the overview in the linked comment below!

Have you started using Interactive Webinars in Marketo yet? If not - why not? We recently hosted a webinar with Adobe's product experts, to give you a taste of what's possible with their new integrated webinar tool. Catch up here: https://okt.to/RObK8J

A little tweak here, a little thought there and Adobe Marketo can be adapted to provide you with the information you need at your finger tips, quickly, simply and automatically. These guys at Kapturall really do know how to make Adobe Marketo sing.

Then I spent a week compiling answers to create the Best of the Month Curation. 📊 Here’s the recap: Content Types: Short, snappy videos topped the charts! 📹 Marketing Tools: Email automation tools are still the kings of conversion. 👑 Course Topics: DIY and personal development courses are all the rage. 🛠️ Student Engagement: Interactive quizzes are winning hearts. ❤️ Success Stories: Real-life case studies inspire action. 🌟 Craving more insights? 🤓 Head over to DigitalCourseLaunchers.com! 🚀 #OnlineCourses #DigitalMarketing #CourseCreation

When someone registers to one of our webinars, we run a set of Self Service Flow Steps made at Kapturall that connect to Linkedin to gather this information that I see right where I need it. 🤖 Automatically 🤖 I remember the times when I had to manually research the person, the company, copy, paste. 300 times. Forgetting 299 times to paste the Linkedin URL where it was supposed to be. Maybe, as someone told me, you are doing this using 2 or 3 different tools. You can do it using Adobe Marketo only, as we do.

Online webinars have become a crucial tool for sharing your brand’s message, showcasing thought leadership and nurturing leads. Traditionally, running webinars in Adobe Marketo required integrating with third-party platforms like Zoom, GoToWebinar or ON24. Now, with Adobe's integration of Adobe Connect into Marketo through the 'Interactive Webinars' feature, you can create and manage webinars directly within Marketo. This native integration offers a seamless experience, fostering deeper connections with your audience and enhancing your existing Marketo workflows. Plus, you can potentially reduce costs by eliminating the need for external webinar providers. Join Chris Fowler, our Head of Enablement & Marketo Architect and Head of Technical Delivery and fellow certified Marketo expert, Alex Seabrook, for a closer look at 𝗠𝗮𝗿𝗸𝗲𝘁𝗼'𝘀 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝘃𝗲 𝗪𝗲𝗯𝗶𝗻𝗮𝗿 𝗳𝗲𝗮𝘁𝘂𝗿𝗲 and why you should consider using it over other webinar platforms. Register here: https://lnkd.in/eZCFsmAn

Marketo and Dynamics can be tricky to manage together: complex data models, GUID values coming over, overwritten data, and the “black box” around error management. Being sold on Adobe’s paper as an OEM product, Vertify enables Adobe Marketo users to have a more robust and transparent integration with Dynamics 365.

Part 2 of our exclusive workshop on personalizing your online presence with HubSpot CMS is just around the corner! ↩️ Join us as we dive deeper into the world of website personalization and explore advanced strategies and tools that can take your digital presence to new heights. What’s on the agenda? 💻 Live demos: See the power of HubSpot CMS in action with more advanced personalization techniques. 🧑💼 Expert insights: Learn from the pros at Huble Digital and HubSpot on pushing the boundaries of what's possible. 🌐 Real-world examples: Discover how businesses like yours have transformed their online presence. ❓ Interactive Q&A: Got questions? Get them answered live by our experts. Don't miss this opportunity to build a personalized website that stands out in the digital landscape. 🔗 Secure your spot now: https://lnkd.in/g-TTDBgm #OneSiteFitsAll #WebsitePersonalisation #HubSpotCMS #SeekEvolution

If you're setting up #PredictiveContent in Marketo, make sure you're up to speed with these tips and reminders from our team of consultants 🤩 🔎URL structure is critical for better content discovery 🎨Layouts for enabling predictive content are limited 📈Conversion rates are only populated when using Marketo Engage forms 🌐You might need to get your web team involved to deploy the JavaScript if you don't have access to Tag Manager 🤔It's hard to show examples to other stakeholders as it's hyper personalisation For more useful info, check out our latest predictive content resources: Get the scoop with our latest webinar: https://okt.to/9PfFQ1 Become a predictive content pro by taking our short course: https://okt.to/yWNmMD #MarketoEngage #Marketo