ClickUp’s Post

Transcript

You may have seen this video. They got 50 million plus impressions. We're not family. You have no idea what went into this. I run social media marketing for the $4 billion tech company Click Up, and we had no success on our tech talk until I started doing the exact opposite of what everyone tells me to do. No hook, no niching down, no making people argue in the comments, and no over talking about my brand. But what I did do is I took TikTok serious. I decided to create my own network, call it Click Up TV, and I hired the top people in the social media game. Mark, look back. At the Light Saber, Mark is, in my opinion, the most knowledgeable guy in social media from all fronts. He's also a blast to work with and he's extremely buttoned up. Luke. He's one of those unreal talents that you can't just find and when I saw him, I knew I had to work with him. I stayed in touch with him for over a year before I convinced him to come work quick click on. His acting and ability to make anything funny is unmatched and unreal valuable. Adam Adam is the secret sauce, the secret weapon I didn't see coming. He writes, he produces, he acts, and he can dance. Two, the guy does it all. And then to bring it all together, we have Stormy Stormy's in the writers room coming up with amazing ideas. She's involved with every step of the way, and then she's posting everything and bringing everything to life. So me and this dream team have a writers room on Mondays where we go for a long time just talking about everyone's ideas and then we vote on them at the end and the best get shot that week. And then on Friday, we're analyzing everything and we're seeing what worked best, what didn't, and then we're starting all over again next week. And that's just a tiny glimpse into the machine. 50 million impressions is great. We're celebrating. But our goal is 200 million, so we got a lot more work to do on this machine, and I'm gonna build right here in public in front of you.