Client Command’s Post

With car buyers taking longer to purchase getting your dealer in front of people actually shopping is even more critical. Client Command can help you do that and put you in front of these shoppers before your competition.

Dealers looking to get ahead of the game know that using traditional methods of marketing just isn't enough anymore. To get ahead, you must make sure you have the BEST audience being targeted through every marketing channel (OTT, Social Media, Direct Mail, email, your BDC, and others!) Check out this Case Study to see how having the right audience can truly make a difference in your marketing strategy and for your dealership!

Dealers, have you ever looked at your marketing audiences and wondered, "how many people in these lists are actually shopping for a car?" If you have, the answer is in our 2024 Audience Case Study! In case you missed it, our case study is live now! Download it now: https://lnkd.in/gdHa_MNa #automotive #automotiveindustry #automotivemarketing #automotivetech #automotivetechnology #autodealer #autodealers #dealership #dealerships #dealer #dealers #automotivenews

❗The wait is almost over ⏰ ❗ The 2024 Audience Case Study comes out tomorrow! You will be able to see our ranking of common automotive audiences based on data from the Active Shopper Network®. You are not going to want to miss this! If you want to see it a day early, connect with our team now: https://lnkd.in/dYFFBb7J #automotive #automotiveindustry #automotivemarketing #automotivetech #automotivetechnology #autodealer #autodealers #dealership #dealerships #dealer #dealers #automotivenews

Did you know: only 5.8% of In-Equity consumers are actually shopping for a car? Using the Active Shopper Network®, we completed a study across numerous customers and vendors comparing common marketing audiences with consumers that are actually shopping. Our findings brought the inefficiency of equity-mining to light. Stay tuned for more insights from Client Command's study on marketing audiences. Schedule a time with us to see who is shopping for a car right now: https://lnkd.in/dYFFBb7J #automotive #automotivemarketing #automotiveindustry #automotivetech #automotivetechnology #automotivenews #autodealer #autodealers #dealer #dealers #dealership #dealerships

We all know affordability is a hurdle for today’s shoppers and dealers have inventory sitting. However, there are ways to increase consideration of used car shoppers who might not realize they can purchase new for the same monthly payment. Find out more about what @Vanessa Lynch had to say and show on this @WardsAuto Fast Chat series featuring New Car Boost on why it's making a big difference to our dealer partners who are using it to move more new inventory: https://lnkd.in/gK-6Vx52

How to Turn Today's Used Car Shoppers into New Car Buyers Watch Now >> https://lnkd.in/e4MJ3Ns4 New car inventory short-supply issues are mostly in the rear-view mirror. But affordability is a hurdle for today’s shoppers and dealers have inventory sitting. However, there are ways to increase consideration of used car shoppers who might not realize they can purchase new for the same monthly payment. Sponsored by: Autotrader US

Coming next week is Client Command's 2024 Audience Case Study! We've shared some insights from our study over the past few weeks, but the full report will be available for download this week! Can't wait? Schedule some time with our team today and we'll give you the insights early: https://lnkd.in/dYFFBb7J #automotive #automotiveindustry #automotivemarketing #automotivetech #automotivetechnology #autodealer #autodealers #dealership #dealerships #dealer #dealers #automotivenews

Carwow's recent acquisition of Auto Express and Evo not only enhances its brand as a comprehensive authority in the automotive world but also significantly increases user trust and engagement. This strategic move allows Carwow to tap into the established audiences of these magazines, presenting ample opportunities for cross-promotion and boosting brand awareness. Owning these esteemed publications provides Carwow with valuable data and insights into car buyers' preferences and behaviours. This wealth of information is crucial for developing targeted and effective marketing strategies, further solidifying Carwow's position in the competitive automotive market. I love how Carwow is disrupting the industry - but is it too much of a challenge for car dealerships? #carwow #automotivemarketing #automotiveindustry https://lnkd.in/dT-An-BM

Is it getting harder to get car shoppers into your dealership? Data from the Active Shopper Network® tells us why! Only 5% of consumers in the U.S. are currently shopping for a car. Client Command® can help you build an audience that only targets the 5% and does not waste your ad dollars on consumers who are not shopping. Start building your audience of Active Shoppers® today: https://lnkd.in/dYFFBb7J #automotive #automotiveindustry #automotivemarketing #automotivenews #automotivetech #automotivetechnology #autodealer #autodealers #dealership #dealerships #dealer #dealers