CloudShare’s Post

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I'm asking you to follow CustomReg, Inc. You may or may not know who we are, but you should because we're different from our competition. You should be looking at CustomReg, Inc. because we offer a powerful yet user-friendly solution. We provide every customer with end-to-end support, yet our cloud-based SaaS platform puts you in the driver's seat of the things you want. Customers using outdated custom-build providers often have no idea of the flexibility they are missing out on until they use us. Customers who use a self-service solution often miss the essential support and knowledge to ensure a seamless registration experience. With us, you get both. We'd like you to learn more about how CustomReg, Inc. can transform your event registration experience, so please follow us. #EventRegistration #CustomReg #Innovation #FollowUs

Did you know? 🌟 Bringing a referral not only adds value but also saves you up to 5 months of your Product Subscription Fee! 🚀  : Keep the savings rolling by making it recurring – the more, the merrier! 💰  : 👉Visit https://lnkd.in/d-6yiZjM to boost your income today! : #ReferralSavings #SmartChoices #OneStopPlatform #BusinessOwners #BusinessAutomation #Twirll #TwirllCloud

Differentiation is in the eye of the beholder I have helped a lot of SaaS companies find their differentiation. What may seem like a cut-and-dry competitive exercise is not. How you differentiate depends on for whom you’re differentiating. What matters most to your potential buyers? Knowing that, you can figure out where you are: The first The best for doing X The most functional The most scalable The most trusted … compared to the competitors and alternatives that those buyers are considering or using now. #b2bmarketing #saasmarketing #differentiation

We have over 55 SaaS partners. How is that manageable? Not asking because I have the answer. I’m seriously asking, how can a small agency manage partnership relationships? 55 are just the most notable/common eCommerce SaaS companies. We have our core 5-7 partners that we collaborate with the most. But what about the dozens of others who are looking to build relationships and partnerships? Lunch n learns, directory listings, agreements, demos, QBRs, lead sharing, crossbeam, events, marketing etc… We share some responsibility between 3-4 team members, across sales/marketing/client services… which is great for the core partners, but still not enough to ensure all partners get the same attention. For an agency between 10-100 people, it would be impossible to have numerous team members dedicated to completely managing partnerships. Having one individual dedicated to partnerships helps with looping in th right people, and that’s what we do, but still doesn’t FULLY meet the demand. Curious if anyone has anything to add here. #partnerships #saas #ecommerce #shopify

In the early days, “partnerships” were genuine two-way relationships that held tremendous value for both parties. As the industry has matured, though, most “partnerships” are really just external sales for most of these SaaS vendors. And, there’s nothing wrong with that, but, it’s easy as an agency to feel pressure to actively engage with these partnerships or somehow risk being left behind or becoming irrelevant. That won’t happen. What matters for agencies is doing consistently great work, looking after your clients and teams, and growing profitability. The only way to do this is to narrow your positioning, stay focused, and avoid being distracted by anything that pulls you away from your path. Sadly, modern partnerships can be a huge distraction. The old days are long gone. The half a dozen or so that you work with every day and whose partnership managers’ names you know and who you get value from and enjoy hanging out with are the ones you should continue to invest in. The rest will come and go. (It’d be interesting to see how many of the 55 in your database are still relevant or even still exist).

Great article on 2024 Channel Predictions 🔮 with commentary from some of the best Ecosystem analysts in the business. “Having a huge numbers of partners will no longer be a significant metric. Instead, it will be the success of the partnership itself which will be measured.” In the Channel , client success is extending to partner success. This means license renewals, upsell and cross-sell numbers are going to become increasingly important for SaaS companies. Programs will need to adapt to incentivize expansion and adoption. #ecosystems #evolution #partnerships

The standard sales and marketing playbook for SaaS is at a tipping point. In marketing and sales you're competing for attention and the path to stand out enough to capture attention will be through the experiences you create. Playing it safe will land you right in the middle of the sea of sameness. Keep an eye out for The Starr Conspiracy's 2024 Work Tech Marketing Outlook Report to gain insights on the expectations and trends marketers and executives should know for the year ahead. #WorkTech #marketingreport #2024marketingtrends #worktechtrends

Saas founders. If you’re 12 months in and still need three sentences to describe what your solution does…you’ve gone off the rails. By now you should be able to convey what problem you can fix…in no more than half a dozen words. Else how are you going to have a snappy outreach message? My today’s UPSP Saas solution client…can now spark a conversation with a 2 word *UPSP that will prick up the ears of their target ICP. 2 words! *UPSP Unique (important word that) Problem Solving Proposition. Your Saas needs: A Primary Promise A Unique Mechanism Intellectual Integrity #sales #marketing #saas

1) Improve Profit Margins (look for ways to increase revenue or decrease costs) 2) Diversify your customer base (don't rely on a single customer or market) 3) Create recurring revenue streams (consider subscriptions or retainers) Your business is our top priority! We're dedicated to helping you achieve growth and success. These are just a few of the tailored strategies and impactful implementations that we use to propel your business forward and unlock its true potential. #businessowner #businessgrowth #businessgrowthtips #businessstrategy #businessconsulting