Collin G. Johnson, Ph.D.’s Post

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Strategy Insights & Planning Consultant

In the complex landscape of rare diseases, the key to commercial success often lies in effective collaboration and meaningful partnership with patients and PAGs. Experience shows that the most forward-thinking companies excel by evolving their approach from simply delivering products to actively collaborating with those patient communities they aim to help. The ZS Rare Disease Practice explores strategies for pharmaceutical companies in this challenging field in our recent publication, sharing the transformative power of leveraging patient insights to overcome commercial hurdles. Join us in recognizing the value of these partnerships, which bring not only a deeper understanding of the market but also much-needed relief and support to individuals facing rare diseases.  #raredisease #zs Rare disease care: Patient advocacy and transformative breakthroughs | ZS https://lnkd.in/eX32GfTn

Amplifying the patient voice to overcome commercial barriers in rare disease

Amplifying the patient voice to overcome commercial barriers in rare disease

zs.com

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