"Culture eats strategy for breakfast." This is a famous quote, but I personally think it falls short. Yes, a great strategy with a terrible culture will be a problem, BUT....
Culture is often affected deeply by the lack of a clear vision and strategy. The hustle to no clear end, the not seeing how the work ties into the overall vision and mission, etc. produces a culture that lacks excitement and direction.
Having clarity throughout the organization of where you are going and how you are going to get there produces major culture building opportunity, breaks down silos and gets the team aligned which produces high value contribution.
If you have a small business or you are a non-profit leader or even if you sit on the board for a non-profit take a look at this incredible opportunity.
I am happy to answer any questions you may have.
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