CookIt Media’s Post

Exciting news! We're honored to share that we've been nominated as one of the Top Creator Agencies of 2024 by Beacons! 🎉 It's a privilege to be recognized alongside industry peers and friends like Johanna Voss, Hermana Agency, Jess Hunichen of Shine Talent Group, Shannae Ingleton Smith of Kensington Grey Agency Inc, and Molly Tracy of VRAI. If you've had a positive experience working with us, we would greatly appreciate your support with an UPVOTE! https://lnkd.in/dhYWcXrU

Congratulations to our founder and CEO Laurie Buckle for being nominated to join Women's Media Group, a long-standing community of women working across media to mentor young women pursuing careers in publishing, film, tv and digital media!

We're thrilled to announce that we've reached the 10K followers milestone on Instagram! 🎉 Over the past few months, we've ramped up our presence on the account by sharing everything from brand partnerships we've secured to viral and seasonal recipes, our talents' product launches, behind-the-scenes glimpses from team events, and social media and web updates. Check us out on Instagram at the link below and give us a follow! And please tell us about the kinds of content you'd like to see more of! ❤️ https://lnkd.in/eHt48_2G

We are thrilled to share the success of #CookItCrew member Kasim Hardaway's long-term partnership with Newell Brands' Crock-Pot brand! 🤝 At CookIt Media, we firmly believe in the power of long-term partnerships, and this collaboration with Crock-Pot brand truly underscores this belief. Over the course of nine months, Kasim brought his culinary prowess to the forefront, showcasing ten delectable recipes (like this Chorizo Mac & Queso) through captivating short-form videos and stories on Instagram. The impact? Simply phenomenal. Kasim's engaging content not only drove awareness but also sparked genuine excitement around Crock-Pot brand's offerings, resulting in an impressive 1.5 million plays! 🎉 We're immensely proud of the results achieved and look forward to continuing to prioritize and bring about long-term partnerships that resonate with audiences far and wide! ❤️

We're excited to share that our Founder & CEO, Laurie Buckle, was recently featured in Forbes' insightful article on thought leadership strategies! As a member of the Forbes Councils and the driving force behind CookIt Media, Laurie shared her expertise on the power of personal connection in industry leadership. Check out her invaluable advice and more from top agency leaders in 'How To Become A Thought Leader: 18 Steps Agency Leaders Take'. https://lnkd.in/eA67WCYf

Our founder, Laurie Buckle, attended The Female Founder Collective’s annual conference in New York last month, and came away filled with invaluable insights! Female Founders Day brings like-minded entrepreneurs inspiring and educational content from the best in the biz — among them Melissa Wood-Tepperberg, Chelsea Clinton, Allison Ellsworth from poppi, and Kat Hantas from 21Seeds. Incredible women share their stories of success (and occasional failures), all with the goal of lifting each other up — it was a day to remember. Let’s all keep empowering each other on our entrepreneurial journeys! #FFDBuildYourEmpire

For this year's Natural Products Expo West convention in Anaheim, the CookIt Media team turned out in force. We spied a plethora of innovative and emerging food trends along with old favorites. Here's a look at what caught our attention: 🧀 Cheddar Cheese Varieties: Remained a perennial favorite both in dairy and plant-based forms. 🥒 Dill Pickle Everything: Grillo's Pickles' collaboration with Boulder Canyon to make dill pickle-flavored potato chips was a standout. 🍕 Pizza Cupcakes: We're seeing more and more fusions of comfort food favorites! 🍝 Skinny Pasta: Brands like Miracle Noodle showcased better-for-you pasta options. 🌱 Chickpea Creations: Chickpeas turned up in a variety of products from pastas to burgers. 🥤 Healthy Beverages: Ranging from pre and probiotics in beverages to better-for-you soda from brands like poppi. Also alcohol-free products and alternatives, matcha, and functional beverages using mushrooms, ashwagandha, and more! 🍄 Meat Alternatives: Especially using mushrooms. 💊 Supplements: An extensive selection, including gummies, vitamins, and specialized products. 👩🦳 Menopause and Perimenopause Support: Highlighting the importance of addressing specific health concerns for this demographic. 🍫 Superfood Bars: Catering to both children and adults. 💪 Protein Powerhouses: Protein products like those from Impossible Foods and Flock Foods continued to be prevalent. 💗 Barbie-themed foods: Best example was Watkins Barbie sprinkles. 🍬 Packaging/Branding Updates: Both existing brands and new brands are spending more here. 🥜 Nut and Seed Butter: Lots of innovation in this category. 🧈 Dairy alternatives: New takes on butter, cream cheese, and yogurt. #expowest #expowest2024