Core Highways’ Post

The entertainment business is linked globally like a chain when everyone delivers ( client -director-casting director -agent-performer )things run smoothly. But when one person falls short,it disrupts the entire process.

🌿 After diving into the riveting article on independent film promotion at tutti.space, a profound idea emerged that challenges traditional viewpoints and inspires a rethink on the art of promotion. Let's delve into this thought-provoking concept that pushes the boundaries and encourages a deeper exploration: 🎥 How can we revolutionize our approach to film promotion by viewing it as not just a promotional task but as an enchanting journey of creativity and storytelling? Imagine if we could transform each promotion into a captivating narrative that draws audiences into the world of indie films with intrigue and excitement. 💭 Your thoughts and reflections are invaluable in reshaping our perceptions and expanding our horizons in the realm of film promotion. Share your viewpoint on embracing promotion as a creative odyssey and let's embark on a contemplative dialogue that paves the way for fresh perspectives in the industry. #IndieFilm #FilmPromotion #CreativeReimagining https://lnkd.in/emCWFere

Focus is key.

Uncover the Energizing Solution for Exhausted Street Frontliners: 100PLUS & Grab’s Vital Boost! - CineRecap.com Article Link - https://lnkd.in/dZjFGCSi 100PLUS x Grab: Keeping Our Street Heroes Energized and Hydrated Have you ever wondered how Grab riders manage to stay energetic and resilient under the scorching sun? Well, thanks to an epic collaboration between 100PLUS and Grab, the community of street frontliners is now being taken care of in a whole new way! The Mission […] #MovieReviews #WebSeriesAnalysis #StreamingInsights #FilmCritique #EntertainmentNews #StorytellingReviews #OTTContent #BingeWatchGuides #CinemaTrends #FilmAnalysis #StreamingPlatforms #CinematicExperience #MovieRecommendations #SeriesRecap #FilmLovers #StreamingUpdates #MovieInsights #OTTNews #CineCritique #BingeWorthyContent #FilmReviews #OTTUpdates #MovieTrends #StreamingRecommendations #CinematicWorld #FilmDiscussion #SeriesReviews #CinephileCommunity #EntertainmentGuides #MovieExploration

Our weekly guide to new transactional home releases is now out on our website! #homeentertainment #entertainmentnews

Wanted to share with you redBus' latest campaign for our Rail category, redRail. https://lnkd.in/gHGnAcN9 It's an experiment with long form content, by creating a short 9 minute film called "Dil Ki Patri" (rather than doing the usual 20/30 sec TVC) to promote redRail. Watch and tell me what you think. With a train journey at the heart of the storytelling, it has been created by the redBus in house agency "The Fuel" in partnership with the redRail brand team, directed by Amitabh Aurora , music & lyrics by @Anshul Wahi. This is also my personal foray formally as a Story writer 😊. From a marketing strategy perspective the whole thinking was that since redBus is so heavily associated with Bus, by leveraging long form content, will we be able to drive more engaged awareness for our new category - "Rail". Obviously I was very sceptical about the whole project: whether it was the length of the film(who is going to watch a 9 minuter?!) or the the storytelling itself: from a problem-solution approach which is the norm in the our space to what we were doing here, etc etc But pleased and happy to say that the initial results are very encouraging, far better than what we had expected. The campaign has already delivered a whopping 2.7 lakh fully completed views of the 18 lakh total views delivered so far, at a cost per view which is half of our 30 sec video benchmarks. And we are keeping a close eye on what it does to the redRail mind measures(through brand lift studies), brand keyword searches, installs and transactions. But what this tells me is that long form content needs the attention it deserves by both Marketeers and Agencies. With Ananda sen, Subhav Kaushik, Malvika Sekhar, Samarth Bhatnagar Ambika Gondane, Soubhik Ray, Aravind Balagopal, Dileesh Joseph Simon, Piyali Dasgupta, Pratik Mangaraj , Ravi Kiran Paduchuru Praveen P , Amandeep singh #redBusMarketing #redBus #redRail

33% flat rate rebate on all above and below the line + diverse scenaries & backgrounds + a very professional and experienced crew + reasonable competative pricing. Ireland is booming ..again in terms of attracting all sorts of films and series. How can the alternative filming locations in GCC compete and succeed in appealing to US and European projects?The truth is that these aspiring media zones are doing a lot to try and build local ecosystems, world class infrastructures and also generous incentives but in the global ecosystem that has so many alternatives some of which well established like Ireland, there might be a need to do more than the others: 1- equity investment in production projects and gap financing. 2- support/ encourage/ finance extensively the local productions as they are the bread and butter of the ecosystem. 3- encourage financing and building up competition in the regional market in terms of platforms in order to encourage the demand. Economy 101 is: a- supply and demand and b- competition of market players. Both are not balanced, not very rational and definitely will benefit in growing beyond their existing frameworks. #filmproductions #rebates #Media #Mediazones #growth #MENA #films https://lnkd.in/dHRibj3Y

Free Download: https://lnkd.in/gfK8MtdX. Title: Efficiency and Productivity of Italian Theatrical Firms. A Non-parametric Approach Author(s): Concetta Castiglione, Davide Infante, and Marta Zięba Abstract: This work evaluates the efficiency and productivity of a set of 126 Italian theatrical firms over the period 2006–2014, using FDH, Data Envelopment Analysis and Malmquist total factor productivity (TFP) index. We measure an output-oriented technical efficiency (TE) assuming that Italian theatres maximise their operating revenues by the given labour and capital inputs. Public subsidies at firm level, various firm’s characteristics and geographical location are included as potential efficiency determinants in a second-stage Double-Bootstrap (DB) DEA. The results demonstrate that PA firms are considerably inefficient, with the FDH TE of 0.32, the naïve DEA TE score of 0.28 and average bias-corrected DEA TE score of 0.25, while the bias-corrected scale efficiency (SE) is 0.84. There are also considerable differences between different groups of theatres, with theatre production companies being the least technically and scale efficient. We also found that public support increases efficiency of Italian theatrical firms, thus excluding rent-seeking behaviours of theatre management. Moreover, younger theatrical companies, and those organised as corporations are more technically efficient than older theatres and those organised in other legal forms. Theatres in the South of Italy are less efficient than those located in the North as expected. Moreover, total factor productivity increased only slightly in the Italian theatres and the main driver for this increase was technological change as opposed to TE or SE changes. Keywords: #Technicalefficiency and #scaleefficiency · #FDH vs #DEA · #Doublebootstrap DEA · #Malmquist #TFPindex · #Italiantheatres Citation: Castiglione, C., Infante, D., Zieba, M. (2024). Efficiency and Productivity of Italian Theatrical Firms. A Non-parametric Approach. In: Emrouznejad, A., et al. (eds) Advances in the Theory and Applications of Performance Measurement and Management. DEA45 2023. Lecture Notes in Operations Research. Springer, Cham. https://lnkd.in/gfK8MtdX Book on Springer: https://lnkd.in/dhBSVp9b Book on Amazon: https://lnkd.in/dF4cjzJd Ali Emrouznejad, director of Centre for Business Analytics in Practice (CBAP) at Surrey Business School, University of Surrey #emrouznejad #dataenvelopment #dataenvelopmentanalysis #icbap #cbap #businessanalytics

🌟 RARE TALENT ALERT: Kristen Hodges is wrapping up her current contract, and this is your chance to snap up one of the industry's finest scripted content executives and creative development experts I have ever had the fortune to work with. Kristen has the force of a hurricane but with the light touch of falling snow. Please pass this on to your networks, hit that repost button below! If you've worked with Kristen, you already know - she's the producer/executive who makes the impossible into the possible and can handle anything - Ask her about the cow when you have a chat! Her production expertise isn't just about getting things done; it's about getting them done brilliantly, on time, and with a spirit that lifts the entire team. Whether you know her from her work at Archipelago Productions (yep, the team behind 'Bay Of Fires'), crossed paths with her on various sets, or connected through industry networks, you've likely witnessed her extraordinary ability to blend creative vision with practical execution. Her generosity in sharing knowledge and supporting colleagues has become legendary in our industry. To any company looking for someone who can: Transform creative concepts into reality with surgical precision Lead teams with both expertise and empathy Bring years of high-level production experience to the table Foster a collaborative, solution-focused environment Don't wait. The best talent doesn't stay available for long, and trust me - your competitors have already taken notice. #CreativeIndustry #Production #TopTalent #MediaProduction #CreativeLeadership" Full disclosure: Yes, we are married. Yes, I am happy to Intro but NO, I am not making the above up. Everything is true...even the story about the cow.

Airport Filming: Permit Required? Join Enrique and Gary as they navigate the complexities of filming in public spaces. This thought-provoking video explores the intersection of free speech, filming regulations, and respecting others' privacy. Discover the surprising rules around filming in airports and other public areas! #FilmingRegulations #FirstAmendment #PublicFilming #AirportRules #FreeSpeech #Documentary #CivilLiberties #PublicSpaces #LegalDiscussion #FilmingPermits