Cornerstone Advertising Inc’s Post

"Sales and customer interactions have changed 1. Gone are the days of cold canvassing. 2. Gone are the days of pushy sales tactics. 3. Gone are the days of one-way communication. Exactly! It's a Digital Era now 1. Welcome to strategic social media marketing. 2. Welcome to nurturing customer relationships. 3. Welcome to engaging, two-way conversations. Stop complaining and start embracing digital transformation. This is the 2023 way to enhance your customer relationships and boost your sales. #DigitalMarketing #SalesTransformation

Re-engage with customers who've gone quiet and learned how to bring them back with personalized offers and content, boosting our sales. #targetachievement #salesdevelopment #salesgrowth

Here's an important stat that just keeps growing… 👀 86% of purchase decisions are made before a prospect talks to the sales team. Yes, sales is typically the first official point of contact. Keyword: "official" First impressions, driving awareness and consideration, however, are often delivered through marketing. Our efforts in creating compelling content and authentic engagement shape the narrative. We show prospects that we'd fit right into their story so they already have an idea of what a relationship will look like before getting on a sales call. Every touchpoint, every piece of content, every campaign—it’s all part of a larger strategy to engage prospects and customers and support their decision making. In a perfect world, all of us focus on making decision making easier for the customer. Together, sales and marketing, increase consideration, support customer decisions and add value to generate and grow revenue! #Marketing #B2BMarketing #Sales #Impressions #Engagement

Sales depend greatly on how uniquely you promote your product in your marketing. Cost, quality, and a mix of the two are three basic approaches for your unique selling proposition (USP). You can tell your audience that your product or service is less expensive or more effective than another company, but that may not convey the convenience the service or product can offer them. It is often the benefit that can increase sales. A comparison may help you highlight your product's characteristics and incorporate information on how customers may better benefit from the product or service in your marketing activities. When you focus on selling the benefit, you go beyond just listing features. You highlight the real value that the customer gains, which can make all the difference in turning a prospect into a loyal customer. #SalesStrategy #MarketingTips #CustomerValue #SalesGrowth

Without visibility and attribution, the decisions you make are like throwing darts blind. 🎯 Our technology follows interested prospects from initial engagement to final purchase, so you know exactly which marketing and sales activities helped push them past the goal post. #attribution #b2bmarketing #b2bsales #marketingattribution #salesattribution

𝑫𝒊𝒅 𝒚𝒐𝒖 𝒌𝒏𝒐𝒘? 𝑻𝒉𝒆 𝒔𝒂𝒍𝒆𝒔 𝒇𝒖𝒏𝒏𝒆𝒍 𝒊𝒔 𝒂𝒍𝒍 𝒂𝒃𝒐𝒖𝒕 𝒈𝒖𝒊𝒅𝒊𝒏𝒈 𝒑𝒐𝒕𝒆𝒏𝒕𝒊𝒂𝒍 𝒄𝒖𝒔𝒕𝒐𝒎𝒆𝒓𝒔 𝒇𝒓𝒐𝒎 𝒂𝒘𝒂𝒓𝒆𝒏𝒆𝒔𝒔 𝒕𝒐 𝒂𝒄𝒕𝒊𝒐𝒏. 🎯 𝐓𝐎𝐅𝐔: Capture attention. 𝐌𝐎𝐅𝐔: Build trust. 𝐁𝐎𝐅𝐔: Drive the decision. Master each stage to boost conversions! 🚀 #SalesFunnel #MarketingMagic #CustomerJourney #DigitalMarketing

Guess the missing piece............. Navigating the sales funnel effectively is crucial for converting prospects into loyal customers. Our sales funnel has four well-defined stages and a fifth one that is often overlooked. Can you guess the missing piece? 🤔 Here's a breakdown of each stage and the actions to focus on: 1️⃣ Awareness and Interest: Attract and engage potential customers through content marketing, targeted ads, events, valuable content, and email marketing. 2️⃣ Consideration: Educate prospects and build trust with free trials, detailed product information, and customer testimonials. 3️⃣ Intent and Evaluation: Encourage action and help prospects evaluate options with personalized follow-ups, special promotions, clear pricing, and success stories. 4️⃣ Purchase and Post-Purchase: Close the deal and build loyalty through a simplified purchasing process, excellent customer support, follow-up communication, onboarding resources, and loyalty programs. ❓ What’s the final stage that can turn satisfied customers into enthusiastic advocates? 🤩 By understanding and managing these stages, you can guide prospects through their buying journey and convert them into loyal customers and advocates. Check out the visual for a quick overview and read on to uncover the full strategy! 📈 #Sales #SalesFunnel #CustomerJourney #SalesStrategy #CustomerAdvocacy

🚀 Ready to elevate your sales game? Discover the top prospecting hacks for personalized outreach that not only boost engagement and conversions but also build lasting customer loyalty! 💼✨ In our latest blog, we dive deep into innovative strategies to scale your efforts without losing the personal touch that makes your brand stand out. Whether you're aiming to enhance brand advocacy or drive more meaningful interactions, these insights are your ticket to success. 🔍 What you’ll learn: 🎯 Tailored prospecting techniques to resonate with your target audience 📈 Data-driven methods to maximize conversion rates 💡 Proven tactics to foster long-term customer relationships Don’t miss out on these game-changing strategies. Let's turn your prospects into lifelong advocates! #SalesHacks #MarketingAutomation #CustomerEngagement #BrandAdvocacy #HyperscaleAI Continue reading 👉 https://lnkd.in/esNwNSDQ

How should you be segmenting your email list for maximum impact? 💥  ▶️ Prospects (engaged) ▶️ New customers ▶️ Active customers ▶️ Lapsed 1st-time customer ▶️ Lapsed +2 customers ▶️ VIPs ▶️ Prospects (unengaged) Think about the personalised messaging you can send to each segment, like your VIPs, first-time buyers or seasonal shoppers to offer relevant promotions.  Find more content like this in our free playbook. Click here to download it > https://2ly.link/1zwUL #EmailMarketing #EmailStrategy #EcommerceGrowth